The Omg Girlz

The Omg Girlz — r&b, funk & soul artist from CA.

Atlanta-based pop-R&B trio OMG Girlz were developed by Tameka "Tiny" Cottle (former member of Xscape, one of the most successful R&B acts of the '90s) and her…

Influence: 56.01% Fanbase: 37.13% Trending: 65.45% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Keyshia Ka'oir • 123.91% • Very Strong

As of 2025-09-09

446,710

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:06:32 UTC

Genres

r&b, funk & soulr&b/soulcontemporary r&bsoul

Biography

Atlanta-based pop-R&B trio OMG Girlz were developed by Tameka "Tiny" Cottle (former member of Xscape, one of the most successful R&B acts of the '90s) and her business partner, Keisha Miles. The group featured Zonnique "Star" Pullins, Bahja "Beauty" Rodriguez, and Breaunna "Baby Doll" Womack. Earlier members were Reginae "Baby Carter" Carter, daughter of Antonia "Toya" Wright and Lil Wayne, and Lourdes "Lolo" Rodriguez. The group first appeared in an episode of Tiny and Toya, the BET reality program that starred Cottle and Wright. A handful of songs, including "Ain't Nobody," "Haterz," "Pretty Girl Bag," and "So Official," were released across 2010. After performing on the 2011 package Scream Tour beside Mindless Behavior and Diggy Simmons, they released their first official singles through Interscope (via Cottle's Pretty Hustle and her husband T.I.'s Grand Hustle boutique imprints). "Gucci This (Gucci That)" and "Where the Boys At" both peaked in the lower half of Billboard's Hot R&B/Hip-Hop Songs chart. ~ Andy Kellman, Rovi

Top Brand Affinities

Report Date: 2025-09-09

The Omg Girlz converts attention from 18-24 & 25-34 audiences across UNITED STATES, UNITED KINGDOM, GEORGIA. Audience shape is heavily female (87%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 346,100 avg views per post, with supportive conversation on Youtube. Shared audience with Keyshia Ka'oir, True Religion, WNBA underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist The Omg Girlz score 1.12% — Moderate bucket.

Brand: Keyshia Ka'oirBrand: True ReligionBrand: WNBA

Followers:446,710

Engagements:4,989

Rate:1.1%

Posts:398

Avg Likes:4,454

Avg Comments:150

Avg Views:349,987

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 446,710 · Engagements 4,989 · Rate 1.1% Posts 398 · Views 349,987 · Avg Likes 4,454 · Avg Comments 150 · Avg Views 349,987	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 65% 25-34: 21% 13-17: 10% 35-44: 3%	Largest: 18-24 (65%); next: 25-34 (21%)
Gender Split	Female: 87% Male: 13% Non-binary/Other: 0%	Skews female (87%)
Top Countries	UNITED STATES (86%) UNITED KINGDOM (3%) GEORGIA (3%) GHANA (2%) KENYA (1%)	Top regions: UNITED STATES (86%), UNITED KINGDOM (3%), GEORGIA (3%)
Platform Engagement	Instagram: 2,007 avg likes/post · Tiktok: 3,887 avg views/post · Youtube: 346,100 avg views/post	Best reach: Youtube 346,100 avg views; best engagement: Youtube 2,226 avg likes

Top Brand Affinities

Keyshia Ka'oir

Score: 123.91

True Religion

Score: 34.58

WNBA

Score: 25.15

Barbie

Score: 23.03

UGG

Score: 16.89

boohoo

Score: 15.82

Dollar Tree

Score: 15.79

Macy's

Score: 13.16

MISSGUIDED

Score: 9.95

American Eagle

Score: 9.19

ULTA Beauty

Score: 9.06

Marc Jacobs

Score: 9.02

Brand	Category	Score
Keyshia Ka'oir		123.91
True Religion		34.58
WNBA		25.15
Barbie		23.03
UGG		16.89
boohoo		15.82
Dollar Tree		15.79
Macy's		13.16
MISSGUIDED		9.95
American Eagle		9.19
ULTA Beauty		9.06
Marc Jacobs		9.02
Champion		8.96
Walgreens		8.90
FashionNova		8.82
Urban Outfitters		8.77
AliExpress		8.70
Loewe		7.74
Clinique		6.94
CNN		6.56
Cartoon Network		5.66
Gatorade		5.49
Puma		5.34
shein		5.04
Comedy Central		4.90
ESPN		4.89
ASOS		4.81
Hennessy		4.71
Steve Madden		4.67
NBC		4.29
Coach		4.14
SheInside		3.96
Kylie Cosmetics		3.96
Carhartt		3.96
Pic Collage		3.84
Lululemon Athletica		3.80
CBS		3.47
Walmart		3.40
Nokia		3.36
Fenty beauty		3.29
KENZO		3.24
Levi's		3.22
Sephora		3.22
Balenciaga		3.10
CBS Television Studios		2.95
MTV		2.93
Coachella		2.93
New Balance		2.88
Philips		2.79
Forever 21		2.54