The Bones of J.R. Jones
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
35,043
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 12:15:11 UTC
Genres
Biography
The Bones of J.R. Jones resonates with 25-34 & 18-24 audiences and sustains presence in UNITED STATES, CANADA, UNITED KINGDOM. The demographic is heavily male (74%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 518 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Warby Parker, West Elm, bonappetitmag maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 35,043 · Engagements 410 · Rate 1.2% Posts 2,235 · Views 518 · Avg Likes 408 · Avg Comments 24 · Avg Views 518 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 38% 18-24: 26% 35-44: 21% 45-64: 13% |
Largest: 25-34 (38%); next: 18-24 (26%) |
| Gender Split |
Female: 26% Male: 74% Non-binary/Other: 0% |
Skews male (74%) |
| Top Countries |
UNITED STATES (40%) CANADA (10%) UNITED KINGDOM (7%) RUSSIA (5%) FRANCE (5%) |
Top regions: UNITED STATES (40%), CANADA (10%), UNITED KINGDOM (7%) |
| Platform Engagement | Instagram: 379 avg likes/post · Youtube: 518 avg views/post | Best reach: Youtube 518 avg views; best engagement: Instagram 379 avg likes |
Top Brand Affinities
Warby Parker
West Elm
bonappetitmag
Madewell
MOOG
Hasselblad
Anthropologie
Arc'teryx
Free People
Pacific Northwest Wonderland
J.Crew
Airbnb
| Brand | Category | Score |
|---|---|---|
| Warby Parker | 22.40 | |
| West Elm | 18.06 | |
| bonappetitmag | 16.02 | |
| Madewell | 16.00 | |
| MOOG | 15.54 | |
| Hasselblad | 12.18 | |
| Anthropologie | 11.47 | |
| Arc'teryx | 10.80 | |
| Free People | 9.68 | |
| Pacific Northwest Wonderland | 8.85 | |
| J.Crew | 8.30 | |
| Airbnb | 8.17 | |
| Bonneville | 7.36 | |
| Kickstarter | 7.27 | |
| Carhartt | 6.98 | |
| Kodak | 6.90 | |
| Pilsner Urquell | 5.61 | |
| Coors | 5.60 | |
| The Home Depot | 5.34 | |
| Leica | 5.27 | |
| Spotify Music | 5.17 | |
| HomeGoods | 4.97 | |
| Paramount Pictures | 4.78 | |
| Hurley | 4.66 | |
| Showtime | 4.29 | |
| Fujifilm | 4.25 | |
| Oculus | 4.21 | |
| Nixon | 4.15 | |
| Polaroid | 4.10 | |
| Cadillac | 3.96 | |
| Campari | 3.89 | |
| Target | 3.76 | |
| Bethesda Softworks | 3.69 | |
| Holden | 3.59 | |
| Pixar | 3.23 | |
| Emporium | 3.18 | |
| Guinness | 3.13 | |
| Harley-Davidson | 3.11 | |
| NBC | 3.11 | |
| Urban Outfitters | 3.09 | |
| NHL | 2.97 | |
| Tinder | 2.90 | |
| Sunnies Studios | 2.89 | |
| Lululemon Athletica | 2.88 | |
| Aperol | 2.87 | |
| Coachella | 2.83 | |
| Columbia Pictures | 2.80 | |
| Etsy | 2.75 | |
| Lollapalooza | 2.68 | |
| Levi's | 2.53 |
Official Profiles
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LoginArtist: The Bones of J.R. Jones
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-12 03:00 UTC | The Bones of J.R. Jones | Washington's | Fort Collins, United States | |
| 2025-12-13 04:00 UTC | The Bones of J.R. Jones | Globe Hall | Denver, United States |
