Ride
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
95,869
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 16:52:12 UTC
Genres
Biography
After a series of successful EPs and albums in the early '90s, tensions within the band led to their breakup in 1996. Members went on to pursue various musical projects, with Andy Bell joining Oasis and Mark Gardener releasing solo work. In 2014, Ride announced their reunion and released their first album in over two decades in 2017, marking a comeback for the influential band.
Ride resonates with 25-34 & 18-24 audiences and sustains presence in UNITED STATES, UNITED KINGDOM, BRAZIL. The demographic is heavily male (79%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 17,910 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with MOOG, Fred Perry, Ampeg maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 95,869 · Engagements 2,377 · Rate 2.5% Posts 1,223 · Views 17,910 · Avg Likes 2,287 · Avg Comments 128 · Avg Views 17,910 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 34% 18-24: 28% 35-44: 22% 45-64: 12% |
Largest: 25-34 (34%); next: 18-24 (28%) |
| Gender Split |
Female: 21% Male: 79% Non-binary/Other: 0% |
Skews male (79%) |
| Top Countries |
UNITED STATES (18%) UNITED KINGDOM (16%) BRAZIL (6%) ARGENTINA (4%) JAPAN (4%) |
Top regions: UNITED STATES (18%), UNITED KINGDOM (16%), BRAZIL (6%) |
| Platform Engagement | Instagram: 1,505 avg likes/post · Youtube: 17,910 avg views/post | Best reach: Youtube 17,910 avg views; best engagement: Instagram 1,505 avg likes |
Top Brand Affinities
MOOG
Fred Perry
Ampeg
Sonic
Mixcloud
Live Nation
Sennheiser
Tate Modern
Amazon Music
Rapha
Pro Tools
Stone Island
| Brand | Category | Score |
|---|---|---|
| MOOG | 44.43 | |
| Fred Perry | 32.69 | |
| Ampeg | 31.13 | |
| Sonic | 26.37 | |
| Mixcloud | 25.76 | |
| Live Nation | 20.97 | |
| Sennheiser | 10.97 | |
| Tate Modern | 10.06 | |
| Amazon Music | 9.66 | |
| Rapha | 8.27 | |
| Pro Tools | 7.20 | |
| Stone Island | 7.16 | |
| Spotify Music | 7.12 | |
| Vauxhall | 6.92 | |
| Vivienne Westwood | 6.66 | |
| Ableton | 6.61 | |
| Lollapalooza | 6.39 | |
| Dr. Martens | 6.16 | |
| Clarks | 5.67 | |
| Pilsner Urquell | 5.01 | |
| Warner Bros | 4.92 | |
| Leica | 4.90 | |
| Movistar | 4.84 | |
| Lush | 4.82 | |
| BBC | 4.62 | |
| Paramount Pictures | 4.38 | |
| SoundCloud | 4.34 | |
| MTV | 4.32 | |
| Kickstarter | 4.20 | |
| Columbia Pictures | 3.84 | |
| Kodak | 3.63 | |
| Guinness | 3.62 | |
| Tesco | 3.55 | |
| Stüssy | 3.41 | |
| Fujifilm | 3.38 | |
| Coachella | 3.29 | |
| LG Group | 3.28 | |
| Jaguar | 3.08 | |
| Polaroid | 2.83 | |
| Star Wars | 2.83 | |
| Comedy Central | 2.72 | |
| Lego | 2.63 | |
| Philips | 2.49 | |
| NHL | 2.44 | |
| Snoopy And The Peanuts Gang | 2.42 | |
| Showtime | 2.41 | |
| Emporium | 2.39 | |
| Citroen | 2.33 | |
| Budweiser | 2.21 | |
| ASICS | 2.20 |
Official Profiles
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















