Renni Rucci
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
2,021,653
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 16:51:48 UTC
Genres
Biography
Renni Rucci's rap career took off when she signed with Quality Control after gaining recognition for her remixes of tracks by artists like Cardi B and 21 Savage. Born as Courtney Rene in 1991, she initially found fame as a model and social media influencer. Transitioning to music, Rucci's unique style and confident flow led to the release of her debut mixtape Big Renni in 2019 under Quality Control's Wolf Pack Global Music. The mixtape's standout track, "F*ck Em Up Sis," quickly became a streaming success, solidifying Renni Rucci as a rising star in the rap scene.
Renni Rucci is already in the conversation with 18-24 & 25-34 audiences in UNITED STATES, INDIA, BRAZIL. The audience is male-leaning (50%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (120,949 avg views per post); Youtube confirms credibility in-thread. Affinity proximity to Spinrilla, True Religion, Palm Angels points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,021,653 · Engagements 13,427 · Rate 0.7% Posts 178 · Views 120,949 · Avg Likes 17,751 · Avg Comments 422 · Avg Views 120,949 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 47% 25-34: 39% 35-44: 8% 13-17: 5% |
Largest: 18-24 (47%); next: 25-34 (39%) |
| Gender Split |
Female: 50% Male: 50% Non-binary/Other: 0% |
Skews male (50%) |
| Top Countries |
UNITED STATES (54%) INDIA (5%) BRAZIL (3%) FRANCE (3%) MOROCCO (2%) |
Top regions: UNITED STATES (54%), INDIA (5%), BRAZIL (3%) |
| Platform Engagement | Instagram: 8,468 avg likes/post · Youtube: 120,949 avg views/post | Best reach: Youtube 120,949 avg views; best engagement: Youtube 9,283 avg likes |
Top Brand Affinities
Spinrilla
True Religion
Palm Angels
Amazon Music
FashionNova
Hennessy
boohoo
iHeartRadio Music Awards
Pro Tools
ESPN
SoundCloud
Steve Madden
| Brand | Category | Score |
|---|---|---|
| Spinrilla | 61.35 | |
| True Religion | 16.86 | |
| Palm Angels | 15.15 | |
| Amazon Music | 12.68 | |
| FashionNova | 11.44 | |
| Hennessy | 11.32 | |
| boohoo | 8.95 | |
| iHeartRadio Music Awards | 7.95 | |
| Pro Tools | 7.81 | |
| ESPN | 7.35 | |
| SoundCloud | 6.05 | |
| Steve Madden | 5.96 | |
| Alexander McQueen | 5.91 | |
| Kodak | 5.38 | |
| Moncler | 5.21 | |
| Champion | 5.10 | |
| Los Angeles Lakers | 4.63 | |
| Sneakerhead | 4.58 | |
| CNN | 4.26 | |
| Versace | 4.19 | |
| Coach | 4.11 | |
| Polo Ralph Lauren | 4.01 | |
| Beats Electronics | 3.99 | |
| NFL | 3.98 | |
| MTV | 3.90 | |
| Fenty beauty | 3.73 | |
| NBA | 3.70 | |
| OLD NAVY | 3.62 | |
| Marc Jacobs | 3.47 | |
| Christian Louboutin | 3.39 | |
| Gucci | 3.37 | |
| Fendi | 3.28 | |
| Spotify Music | 3.28 | |
| Balenciaga | 3.21 | |
| Dolce & Gabbana | 3.15 | |
| Philips | 3.12 | |
| NARS Cosmetics | 3.04 | |
| Burberry | 3.02 | |
| shein | 2.84 | |
| Timberland | 2.80 | |
| ASOS | 2.76 | |
| Forever 21 | 2.73 | |
| Walmart | 2.72 | |
| Dodge | 2.71 | |
| Supreme | 2.69 | |
| Yves Saint Laurent | 2.61 | |
| SheInside | 2.53 | |
| NBC | 2.44 | |
| Louis Vuitton | 2.15 | |
| Target | 2.14 |
Official Profiles
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















