Renaud

Renaud — pop artist from FR.

French folk-rock icon Renaud Séchan, known simply as Renaud, emerged as a voice for urban Parisian angst and socio-political themes, despite his middle-class…

Influence: 63.09% Fanbase: 52.05% Trending: 68.61% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Fnac • 62.32% • Very Strong

As of 2025-09-09

466,690

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:04:59 UTC

Genres

popfrench popchansonrockfrench rockrockpop rockreggaefrench reggae

Biography

French folk-rock icon Renaud Séchan, known simply as Renaud, emerged as a voice for urban Parisian angst and socio-political themes, despite his middle-class upbringing. Born in Paris in 1952, Renaud's early activism during the student revolts of May 1968 led him to a career in music and acting. His debut LP, Amoureux de Paname, in 1975, marked the beginning of his journey as a politically charged singer-songwriter. Renaud's subsequent albums, such as Laisse Béton and Marche à l'Ombre, solidified his status as a folk-rock icon in France, addressing themes of urban despair and rebellion.

In the 1980s, Renaud's sound evolved to include mainstream French pop influences, leading to commercial success with albums like Dès Que le Vent Soufflera and Mistral Gagnant. He continued to engage in activism, founding charity organizations and releasing politically charged albums like Marchand de Cailloux. Despite personal struggles with alcoholism and a tumultuous personal life, Renaud's music remained a powerful force, culminating in the critically acclaimed self-titled album in 2016, which reaffirmed his status as a chart-topping artist in France.

Top Brand Affinities

Report Date: 2025-09-09

Renaud reaches 18-24 & 25-34 audiences concentrated in FRANCE, BELGIUM, CANADA. The demographic tilt is heavily male (67%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 6,994 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to Fnac, Accor Hotels, Monoprix suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Renaud score 0.37% — Low bucket.

Brand: FnacBrand: Accor HotelsBrand: Monoprix

Followers:466,690

Engagements:1,731

Rate:0.4%

Posts:300

Avg Likes:1,714

Avg Comments:55

Avg Views:6,994

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 466,690 · Engagements 1,731 · Rate 0.4% Posts 300 · Views 6,994 · Avg Likes 1,714 · Avg Comments 55 · Avg Views 6,994	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 34% 25-34: 29% 35-44: 17% 45-64: 15%	Largest: 18-24 (34%); next: 25-34 (29%)
Gender Split	Female: 33% Male: 67% Non-binary/Other: 0%	Skews male (67%)
Top Countries	FRANCE (81%) BELGIUM (7%) CANADA (3%) SWITZERLAND (2%) SPAIN (2%)	Top regions: FRANCE (81%), BELGIUM (7%), CANADA (3%)
Platform Engagement	Instagram: 1,482 avg likes/post · Youtube: 6,994 avg views/post	Best reach: Youtube 6,994 avg views; best engagement: Instagram 1,482 avg likes

Top Brand Affinities

Fnac

Score: 62.32

Accor Hotels

Score: 51.51

Monoprix

Score: 28.27

Ricard

Score: 25.81

ESPRIT

Score: 24.77

Leroy Merlin

Score: 24.15

Galeries Lafayette

Score: 21.81

Kiabi

Score: 19.85

PLAYMOBIL

Score: 18.87

Auchan

Score: 18.12

Evian

Score: 15.12

Décathlon

Score: 13.75

Brand	Category	Score
Fnac		62.32
Accor Hotels		51.51
Monoprix		28.27
Ricard		25.81
ESPRIT		24.77
Leroy Merlin		24.15
Galeries Lafayette		21.81
Kiabi		19.85
PLAYMOBIL		18.87
Auchan		18.12
Evian		15.12
Décathlon		13.75
Perrier		13.49
Air France		11.83
Montblanc		11.22
Vichy		10.36
Jean Paul Gaultier		9.91
Lanvin		9.60
Garnier		9.40
Thermomix		9.03
Longchamp		7.77
KARL LAGERFELD		7.01
NBC		6.38
DeLorean Motor Company		6.14
Citroen		5.75
Peugeot		5.32
Haribo		5.29
Rover		4.91
Carrefour		4.88
Elle Magazine		4.80
Renault		4.58
Tarte Cosmetics		4.24
Hublot		3.58
UEFA		3.55
Lacoste		3.22
Faber-Castell		3.04
Dr. Martens		3.02
Tupperware Brands		2.72
Yves Saint Laurent		2.72
Burger King		2.67
Bugatti		2.59
Stradivarius		2.58
Harley-Davidson		2.48
Lego		2.47
Lancôme		2.28
Universal		2.26
Christian Louboutin		2.25
Kodak		2.23
Nintendo		2.15
KENZO		2.07