Rae Morris

Rae Morris — pop artist from GB.

Exciting developments are on the horizon.

Influence: 54.88% Fanbase: 33.13% Trending: 65.75% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Trancefamily • 39.73% • Very Strong

As of 2025-09-08

77,382

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 16:51:34 UTC

Genres

popart popgauze popindie poppopfolk & traditionalneo-singer-songwritersinger/songwriter

Biography

Exciting developments are on the horizon.

Top Brand Affinities

Report Date: 2025-09-08

Rae Morris engages 18-24 & 25-34 audiences with repeatable results in UNITED KINGDOM, UNITED STATES, BRAZIL. The fan base skews female-leaning (55%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (2,591 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Trancefamily, ITV, Mixcloud, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Rae Morris score 0.91% — Low bucket.

Brand: TrancefamilyBrand: ITVBrand: Mixcloud

Followers:77,382

Engagements:707

Rate:0.9%

Posts:146

Avg Likes:702

Avg Comments:19

Avg Views:2,591

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 77,382 · Engagements 707 · Rate 0.9% Posts 146 · Views 2,591 · Avg Likes 702 · Avg Comments 19 · Avg Views 2,591	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 50% 25-34: 32% 35-44: 7% 13-17: 5%	Largest: 18-24 (50%); next: 25-34 (32%)
Gender Split	Female: 55% Male: 45% Non-binary/Other: 0%	Skews female (55%)
Top Countries	UNITED KINGDOM (31%) UNITED STATES (16%) BRAZIL (5%) FRANCE (3%) POLAND (2%)	Top regions: UNITED KINGDOM (31%), UNITED STATES (16%), BRAZIL (5%)
Platform Engagement	Instagram: 625 avg likes/post · Youtube: 2,591 avg views/post	Best reach: Youtube 2,591 avg views; best engagement: Instagram 625 avg likes

Top Brand Affinities

Trancefamily

Score: 39.73

ITV

Score: 23.88

Mixcloud

Score: 17.55

Tate Modern

Score: 17.13

MOOG

Score: 14.20

Waitrose

Score: 12.92

Eurostar

Score: 12.91

Marks & Spencer

Score: 12.51

Sainsbury's

Score: 11.93

Vauxhall

Score: 11.34

Selfridges

Score: 10.87

Pioneer

Score: 10.58

Brand	Category	Score
Trancefamily		39.73
ITV		23.88
Mixcloud		17.55
Tate Modern		17.13
MOOG		14.20
Waitrose		12.92
Eurostar		12.91
Marks & Spencer		12.51
Sainsbury's		11.93
Vauxhall		11.34
Selfridges		10.87
Pioneer		10.58
All Saints		10.03
Barbour		9.64
Amazon Music		9.37
Sennheiser		8.58
BBC		8.19
Pro Tools		7.73
Next		7.65
Dr. Martens		7.60
River Island		7.22
Ableton		7.15
Topshop		6.98
Carlsberg		6.73
Tesco		6.66
Guinness		6.60
New Line Cinema		6.00
ASOS		5.62
Showtime		5.58
Aperol		5.56
Lush		5.29
Spotify Music		5.28
Vivienne Westwood		5.20
Harrods		4.96
ALDI		4.96
Ryanair		4.72
Alexander McQueen		4.50
Miu Miu		4.46
Polaroid		4.34
Cadbury		4.31
Primark		4.04
Kodak		4.03
Sunnies Studios		3.97
Urban Outfitters		3.75
Tomorrowland		3.71
SoundCloud		3.47
Coachella		3.23
Lollapalooza		3.17
Leica		3.12
Tinder		3.07