Purity Ring

Purity Ring — pop artist from CA.

Purity Ring consists of Megan James and Corin Roddick from Edmonton, Canada.

Influence: 64.02% Fanbase: 55.73% Trending: 68.17% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Arctic Fox hair Color • 24.79% • Very Strong

As of 2025-09-08

262,380

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 19:51:50 UTC

Genres

popart popmetropopolisshimmer popcanadian electropopindietronicapopmainstream poprockgrave wavealternativeescape roomelectronicelectronicelectropopchillwaveedmonton indieother electronic music

Biography

Purity Ring consists of Megan James and Corin Roddick from Edmonton, Canada.

Top Brand Affinities

Report Date: 2025-09-08

Purity Ring commands interest from 18-24 & 25-34 audiences in UNITED STATES, UNITED KINGDOM, CANADA. With a male-leaning (54%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (1,936 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Arctic Fox hair Color, MOOG, Ableton points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Purity Ring score 1.06% — Moderate bucket.

Brand: Arctic Fox hair ColorBrand: MOOGBrand: Ableton

Followers:262,380

Engagements:2,789

Rate:1.1%

Posts:129

Avg Likes:2,751

Avg Comments:54

Avg Views:3,606

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 262,380 · Engagements 2,789 · Rate 1.1% Posts 129 · Views 3,606 · Avg Likes 2,751 · Avg Comments 54 · Avg Views 3,606	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 51% 25-34: 35% 35-44: 8% 13-17: 5%	Largest: 18-24 (51%); next: 25-34 (35%)
Gender Split	Female: 46% Male: 54% Non-binary/Other: 0%	Skews male (54%)
Top Countries	UNITED STATES (47%) UNITED KINGDOM (6%) CANADA (5%) BRAZIL (4%) AUSTRALIA (4%)	Top regions: UNITED STATES (47%), UNITED KINGDOM (6%), CANADA (5%)
Platform Engagement	Instagram: 2,451 avg likes/post · Tiktok: 1,670 avg views/post · Youtube: 1,936 avg views/post	Best reach: Youtube 1,936 avg views; best engagement: Instagram 2,451 avg likes

Top Brand Affinities

Arctic Fox hair Color

Score: 24.79

MOOG

Score: 14.39

Ableton

Score: 13.98

Square Enix

Score: 11.44

Akai

Score: 10.77

Hot Topic

Score: 9.64

Coachella

Score: 9.01

Glossier

Score: 8.38

Lime Crime

Score: 7.95

The Last of Us

Score: 6.86

Capcom

Score: 6.45

Resident Evil

Score: 6.28

Brand	Category	Score
Arctic Fox hair Color		24.79
MOOG		14.39
Ableton		13.98
Square Enix		11.44
Akai		10.77
Hot Topic		9.64
Coachella		9.01
Glossier		8.38
Lime Crime		7.95
The Last of Us		6.86
Capcom		6.45
Resident Evil		6.28
Pacific Northwest Wonderland		6.12
Lollapalooza		6.01
World of Warcraft		5.92
Kickstarter		5.13
Showtime		4.81
Dr. Martens		4.76
Verizon		4.74
Free People		4.74
Sega		4.63
SoundCloud		4.62
Lush		4.47
Urban Outfitters		4.29
Fallout		4.19
Cartoon Network		4.11
Final Fantasy		4.02
Oculus		4.01
Smashbox		3.96
Polaroid		3.85
Spotify Music		3.84
Mortal Kombat		3.83
Airbnb		3.73
Taco Bell		3.68
Tinder		3.55
Kodak		3.52
Bethesda Softworks		3.51
Sunnies Studios		3.31
League of Legends		3.13
The Witcher		3.11
Comedy Central		3.11
Columbia Pictures		3.10
Nintendo		3.10
MTV		2.98
Beats Electronics		2.92
Gundam		2.91
Too Faced Cosmetics		2.82
Fujifilm		2.78
Urban Decay Cosmetics		2.76
Nickelodeon		2.75