PLK Brand Affinity ranks highest Courrèges at 63.57% . Very Strong. Score DMDB 62.60% | Fanbase 59.01%

PLK — pop artist from FR.

Chambre 140 is a French rapper known for his introspective lyrics and unique flow. He released his latest mixtape in [current year], showcasing his talent and…

PLK

Recognizable

Country: FR | Gender: male | Artist ID: 11e81bca-702e-7c9c-8ca6-a0369fe50396

Find Artist

Genres

poppop urbainehip-hop & raprap conscienthip-hop/rapfrench hip hoprap francaiship hoptrap

Influential: 62.60% Fanbase: 59.01% Trending: 64.40%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Courrèges • 63.57% • Very Strong

As of 2025-09-09

2,753,513

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 62.60% | Fanbase 59.01% | Trending 64.40% | CAREER STAGE: MAINSTREAM

Biography

Chambre 140 is a French rapper known for his introspective lyrics and unique flow. He released his latest mixtape in [current year], showcasing his talent and versatility in the hip-hop scene. Chambre 140 has been steadily building a following through his authentic storytelling and distinctive sound.

Report Date: 2025-09-09

PLK stands out with 18-24 & 25-34 audiences across FRANCE, POLAND, BELGIUM. The profile is heavily male (73%), and content lands hardest on Youtube, where posts average 6,819,554 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Courrèges, Accor Hotels, Ricard, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes PLK a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist PLK score 8.84% — Very Strong bucket.

Brand: CourrègesBrand: Accor HotelsBrand: Ricard

Followers:2,753,513

Engagements:243,548

Rate:8.8%

Posts:441

Avg Likes:242,075

Avg Comments:1,387

Avg Views:6,836,854

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,753,513 · Engagements 243,548 · Rate 8.8% Posts 441 · Views 6,836,854 · Avg Likes 242,075 · Avg Comments 1,387 · Avg Views 6,836,854	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 60% 25-34: 27% 13-17: 8% 35-44: 4%	Largest: 18-24 (60%); next: 25-34 (27%)
Gender Split	Female: 27% Male: 73% Non-binary/Other: 0%	Skews male (73%)
Top Countries	FRANCE (66%) POLAND (12%) BELGIUM (5%) ALGERIA (3%) MOROCCO (3%)	Top regions: FRANCE (66%), POLAND (12%), BELGIUM (5%)
Platform Engagement	Instagram: 176,990 avg likes/post · Tiktok: 17,300 avg views/post · Youtube: 6,819,554 avg views/post	Best reach: Youtube 6,819,554 avg views; best engagement: Instagram 176,990 avg likes

Top Brand Affinities

Courrèges

Score: 63.57

Accor Hotels

Score: 36.66

Ricard

Score: 23.62

Cluse

Score: 20.05

Rituals

Score: 16.50

Sandro

Score: 13.93

Nakd

Score: 12.67

Ellesse

Score: 10.69

Longchamp

Score: 9.89

Calzedonia

Score: 9.60

Lacoste

Score: 8.54

Foot Locker

Score: 8.43

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Top Brand Affinities

Brand	Category	Score
Courrèges		63.57
Accor Hotels		36.66
Ricard		23.62
Cluse		20.05
Rituals		16.50
Sandro		13.93
Nakd		12.67
Ellesse		10.69
Longchamp		9.89
Calzedonia		9.60
Lacoste		8.54
Foot Locker		8.43
JACQUEMUS		7.70
Garnier		6.50
Champion		6.39
Kiko		6.25
Carhartt		6.07
UGG		5.97
Hublot		4.85
Hugo Boss		4.51
BALMAIN		4.47
Primark		4.36
Moncler		4.26
Polo Ralph Lauren		4.06
Citroen		4.05
The North Face		3.93
Stradivarius		3.89
Stüssy		3.88
shein		3.72
Fila		3.64
Daniel Wellington		3.47
Supreme		3.43
Peugeot		3.14
Pull&Bear		3.13
Fendi		3.13
KENZO		3.02
SheInside		2.92
Lancôme		2.79
Tommy Hilfiger		2.77
ASICS		2.73
Sephora		2.71
Counter-Strike		2.66
Vogue		2.65
Nike		2.64
ASOS		2.64
Puma		2.54
Tarte Cosmetics		2.50
Kodak		2.48
Timberland		2.46
SoundCloud		2.45