Nimo

Nimo — hip-hop & rap artist from DE.

German rap star and multi-platinum artist Nimo is known for his innovation and creativity, extending beyond his music. He has influenced the style of a whole…

Influence: 32.76% Fanbase: 48.91% Trending: 24.68% Career Level: Independent

Top Brand Affinity

Highest overlapping lifestyle brand

Alpha Industries • 43.07% • Very Strong

As of 2025-09-09

1,803,945

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:08:09 UTC

Genres

hip-hop & rapgerman hip hopswedish hip hop

Biography

German rap star and multi-platinum artist Nimo is known for his innovation and creativity, extending beyond his music. He has influenced the style of a whole generation and has become one of the country's most significant trendsetters. With millions of fans on social media, Nimo's fashion sense has also made him a style icon.

Hailing from Stuttgart, Nimo has built a successful career, capturing attention with each new release. Renowned for his dynamic live performances on stages of all sizes, he is recognized for his continual evolution and self-made success.

Top Brand Affinities

Report Date: 2025-09-09

Nimo converts attention from 18-24 & 25-34 audiences across GERMANY, AUSTRIA, SWITZERLAND. Audience shape is heavily male (66%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 307,377 avg views per post, with supportive conversation on Instagram. Shared audience with Alpha Industries, Clever Fit, Palm Angels underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Nimo score 1.83% — Moderate bucket.

Brand: Alpha IndustriesBrand: Clever FitBrand: Palm Angels

Followers:1,803,945

Engagements:33,060

Rate:1.8%

Posts:147

Avg Likes:32,910

Avg Comments:387

Avg Views:307,377

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,803,945 · Engagements 33,060 · Rate 1.8% Posts 147 · Views 307,377 · Avg Likes 32,910 · Avg Comments 387 · Avg Views 307,377	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 55% 25-34: 29% 13-17: 9% 35-44: 5%	Largest: 18-24 (55%); next: 25-34 (29%)
Gender Split	Female: 34% Male: 66% Non-binary/Other: 0%	Skews male (66%)
Top Countries	GERMANY (76%) AUSTRIA (6%) SWITZERLAND (4%) TüRKIYE (2%) UNITED STATES (2%)	Top regions: GERMANY (76%), AUSTRIA (6%), SWITZERLAND (4%)
Platform Engagement	Instagram: 27,467 avg likes/post · Youtube: 307,377 avg views/post	Best reach: Youtube 307,377 avg views; best engagement: Instagram 27,467 avg likes

Top Brand Affinities

Alpha Industries

Score: 43.07

Clever Fit

Score: 37.38

Palm Angels

Score: 25.56

Edeka

Score: 23.86

Gant

Score: 16.14

Ellesse

Score: 12.83

Braun

Score: 10.65

Fanta

Score: 9.05

Seat

Score: 7.92

New Era

Score: 7.85

Stone Island

Score: 7.76

Fenerbahce

Score: 7.74

Brand	Category	Score
Alpha Industries		43.07
Clever Fit		37.38
Palm Angels		25.56
Edeka		23.86
Gant		16.14
Ellesse		12.83
Braun		10.65
Fanta		9.05
Seat		7.92
New Era		7.85
Stone Island		7.76
Fenerbahce		7.74
Emporio Armani		7.04
Champion		6.96
Maybach		6.96
Lacoste		6.21
Dsquared		6.19
Hugo Boss		5.65
Pioneer		5.55
Kappa		5.34
OOTD Magazine		5.22
Armani		5.16
KARL LAGERFELD		5.07
Schwarzkopf		4.92
Tommy Hilfiger		4.63
Haribo		4.15
Daniel Wellington		4.13
Rolex		4.10
Mercedes-Benz		3.98
The North Face		3.98
BALMAIN		3.93
Moncler		3.88
Hublot		3.68
Calvin Klein		3.59
Gucci		3.59
Nike		3.56
BBS		3.54
Bershka		3.53
Dr. Martens		3.39
Besiktas		3.28
Audi		3.12
Fila		3.08
Carhartt		3.07
Adidas		3.06
Polo Ralph Lauren		3.00
Versace		2.85
Supreme		2.82
Burger King		2.78
ASOS		2.76
Stüssy		2.75