My Sleeping Karma
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
8,780
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-27 12:07:15 UTC
Genres
Biography
Drawing inspiration from diverse musical influences, My Sleeping Karma has carved out their own niche in the instrumental rock genre. Their compositions are often characterized by intricate layers of instrumentation and a strong emphasis on mood and atmosphere. With their meditative and immersive sound, My Sleeping Karma has established themselves as one of the leading bands in the European instrumental rock scene.
My Sleeping Karma is a clear fit for 25-34 & 18-24 audiences with strength across UNITED STATES, FRANCE, GERMANY. The audience is heavily male (81%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (1,613 avg views per post); Youtube builds the community layer. Affinity data highlights leading lifestyle names, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 8,780 · Engagements 85 · Rate 1.0% Posts 33 · Views 1,613 · Avg Likes 76 · Avg Comments 7 · Avg Views 1,613 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 45% 18-24: 27% 35-44: 16% 45-64: 9% |
Largest: 25-34 (45%); next: 18-24 (27%) |
| Gender Split |
Female: 19% Male: 81% Non-binary/Other: 0% |
Skews male (81%) |
| Top Countries |
UNITED STATES (19%) FRANCE (8%) GERMANY (8%) BRAZIL (6%) GREECE (5%) |
Top regions: UNITED STATES (19%), FRANCE (8%), GERMANY (8%) |
| Platform Engagement | Youtube: 1,613 avg views/post | Best reach: Youtube 1,613 avg views; best engagement: Youtube 76 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “View Social Media Report” button above to see current social stats.
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Official Profiles
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LoginArtist: My Sleeping Karma
The map shows every radio station that aired My Sleeping Karma today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams (2025-09-25)
Total: 2,939
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-31 04:00 UTC | My Sleeping Karma | Colos-Saal | Aschaffenburg, Germany |















