Manu Chao Brand Affinity ranks highest Amazon Music at 8.40% . Very Strong. Score DMDB 69.43% | Fanbase 64.02%

Manu Chao — alternative artist from FR.

Manu Chao, born on June 21, 1961, in Paris to Spanish parents, is a prominent figure in the Latin alternative movement. His early career included playing in…

Manu Chao

Superstar

Country: FR | Gender: male | Artist ID: 11e81bd0-8cf7-a2bc-8ce0-a0369fe50396

Find Artist Claim

Genres

alternativelatin alternativeothersworldwideworld

Influential: 69.43% Fanbase: 64.02% Trending: 72.14%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Amazon Music • 8.40% • Very Strong

As of 2025-09-09

2,896,315

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 69.43% | Fanbase 64.02% | Trending 72.14% | CAREER STAGE: SUPERSTAR

Biography

Manu Chao, born on June 21, 1961, in Paris to Spanish parents, is a prominent figure in the Latin alternative movement. His early career included playing in bands like Les Hot Pants before co-founding Mano Negra, known for their multicultural and punk-influenced sound. The band gained popularity in Europe and South America, with a unique tour of Latin America in 1992.

After the split of Mano Negra, Chao released his solo album "Clandestino" in 1998, which gradually gained recognition within the Latin alternative scene. He continued to explore diverse musical influences with subsequent releases like "Proxima Estacion: Esperanza" in 2001 and "Radiolina" in 2007. Chao's music blends multiple languages and cultural elements, reflecting his extensive travels and experiences.

Report Date: 2025-09-09

Manu Chao performs best with fans in the 18-24 range, concentrated in BRAZIL, MEXICO, FRANCE. Audience composition is heavily male (67%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 13,330 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Amazon Music, Movistar, Ableton, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Manu Chao is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Manu Chao score 0.24% — Low bucket.

Brand: Amazon MusicBrand: MovistarBrand: Ableton

Followers:2,896,315

Engagements:6,834

Rate:0.2%

Posts:1,977

Avg Likes:6,775

Avg Comments:125

Avg Views:24,880

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,896,315 · Engagements 6,834 · Rate 0.2% Posts 1,977 · Views 24,880 · Avg Likes 6,775 · Avg Comments 125 · Avg Views 24,880	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 37% 25-34: 37% 35-44: 15% 45-64: 6%	Largest: 18-24 (37%); next: 25-34 (37%)
Gender Split	Female: 33% Male: 67% Non-binary/Other: 0%	Skews male (67%)
Top Countries	BRAZIL (10%) MEXICO (10%) FRANCE (9%) SPAIN (7%) ARGENTINA (6%)	Top regions: BRAZIL (10%), MEXICO (10%), FRANCE (9%)
Platform Engagement	Instagram: 5,451 avg likes/post · Tiktok: 11,550 avg views/post · Youtube: 13,330 avg views/post	Best reach: Youtube 13,330 avg views; best engagement: Instagram 5,451 avg likes

Top Brand Affinities

Amazon Music

Score: 8.40

Movistar

Score: 7.70

Ableton

Score: 6.54

Lollapalooza

Score: 6.18

Arezzo

Score: 5.99

Campari

Score: 5.72

Cafecito

Score: 4.83

Montblanc

Score: 3.81

Spotify Music

Score: 3.36

VidaSana

Score: 3.24

Heineken

Score: 2.58

Dr. Martens

Score: 2.53

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
Amazon Music		8.40
Movistar		7.70
Ableton		6.54
Lollapalooza		6.18
Arezzo		5.99
Campari		5.72
Cafecito		4.83
Montblanc		3.81
Spotify Music		3.36
VidaSana		3.24
Heineken		2.58
Dr. Martens		2.53
Warner Bros		2.38
Fiat		2.32
Kodak		2.12
Citroen		1.99
Jaguar		1.88
Peugeot		1.88
The North Face		1.86
Jack Daniels		1.81
Aperol		1.69
GoPro		1.66
National Geographic		1.58
Fujifilm		1.54
Polaroid		1.51
Bellagio		1.50
Adobe		1.49
SoundCloud		1.43
FIFA		1.41
Nikon		1.36
Renault		1.33
Tesla Motors		1.32
Star Wars		1.32
Guinness		1.32
Lamborghini		1.31
Canon		1.27
Beats Electronics		1.26
Guess		1.23
Universal		1.12
Travelgram		1.11
musical.ly		1.10
Harley-Davidson		1.10
Volkswagen		1.09
Oakley		1.08
Pepsi		1.07
Sony		1.07
HBO		1.07
Pixar		1.02
Vans		1.02
Airbnb		1.00