Luke Bryan
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
15,599,102
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 09:36:49 UTC
Genres
Biography
For more information on Luke Bryan, visit his website LukeBryan.com and follow him on various social media platforms such as Facebook, Twitter, Instagram, YouTube, and TikTok.
Luke Bryan commands interest from 18-24 & 25-34 audiences in UNITED STATES, CANADA, NIGERIA. With a heavily female (57%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (159,350 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with SeneGence, Arbonne, Younique points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 15,599,102 · Engagements 30,623 · Rate 0.2% Posts 3,860 · Views 174,888 · Avg Likes 27,268 · Avg Comments 2,635 · Avg Views 174,888 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 45% 25-34: 31% 35-44: 11% 45-64: 8% |
Largest: 18-24 (45%); next: 25-34 (31%) |
| Gender Split |
Female: 57% Male: 43% Non-binary/Other: 0% |
Skews female (57%) |
| Top Countries |
UNITED STATES (69%) CANADA (4%) NIGERIA (4%) AUSTRALIA (3%) BRAZIL (2%) |
Top regions: UNITED STATES (69%), CANADA (4%), NIGERIA (4%) |
| Platform Engagement | Instagram: 13,629 avg likes/post · Tiktok: 159,350 avg views/post · Youtube: 15,538 avg views/post | Best reach: Tiktok 159,350 avg views; best engagement: Instagram 13,629 avg likes |
Top Brand Affinities
SeneGence
Arbonne
Younique
Margaritaville
Houston Livestock Show and Rodeo
Bud Light
Busch
Coors
FOX
NORDSTROM
Gerber
Verizon
| Brand | Category | Score |
|---|---|---|
| SeneGence | 10.65 | |
| Arbonne | 9.43 | |
| Younique | 8.82 | |
| Margaritaville | 8.77 | |
| Houston Livestock Show and Rodeo | 8.57 | |
| Bud Light | 7.27 | |
| Busch | 7.06 | |
| Coors | 6.99 | |
| FOX | 6.47 | |
| NORDSTROM | 6.03 | |
| Gerber | 5.77 | |
| Verizon | 5.75 | |
| Chick-fil-A | 5.46 | |
| Gillette | 5.11 | |
| ULTA Beauty | 5.09 | |
| Kroger | 4.93 | |
| Carhartt | 4.60 | |
| Dunkin' Donuts | 4.43 | |
| NHL | 4.22 | |
| American Eagle | 4.18 | |
| Bentley | 4.05 | |
| Target | 3.71 | |
| Walmart | 3.64 | |
| Jeep | 3.54 | |
| Lululemon Athletica | 3.51 | |
| Babybump | 3.46 | |
| OLD NAVY | 3.44 | |
| Heinz | 3.41 | |
| ESPN | 3.34 | |
| Budweiser | 2.86 | |
| NBC | 2.76 | |
| Nickelodeon | 2.73 | |
| Chrysler | 2.61 | |
| Philips | 2.44 | |
| Pic Collage | 2.31 | |
| Showtime | 2.26 | |
| Bellagio | 2.23 | |
| NFL | 2.23 | |
| Kylie Cosmetics | 2.22 | |
| Snickers | 2.16 | |
| Ford | 2.05 | |
| Cadillac | 2.04 | |
| Jack Daniels | 2.02 | |
| Hollister Co | 2.01 | |
| Sunnies Studios | 1.98 | |
| Costco | 1.97 | |
| Too Faced Cosmetics | 1.94 | |
| WWE | 1.93 | |
| Chevrolet | 1.93 | |
| Walt Disney | 1.87 |
Official Profiles
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LoginArtist: Luke Bryan
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-15 08:00 UTC | Crash My Playa 2026 | Moon Palace Golf & Spa Resort | Cancún, Mexico | — |
| 2026-01-16 02:00 UTC | Luke Bryan’s Crash My Playa 2026 | Moon Palace Cancun | Cancún, Mexico | — |
| 2026-02-21 03:00 UTC | Extra Innings Festival 2026 | Tempe Beach Park | Tempe, United States | songkick.com songkick.com songkick.com ticketmaster.evyy.net inningsfestival.com ticketmaster.evyy.net ticketmaster.evyy.net ticketmaster.evyy.net inningsfestival.com inningsfestival.com inningsfestival.com inningsfestival.com inningsfestival.com songkick.com ticketmaster.evyy.net ticketmaster.evyy.net inningsfestival.com ticketmaster.evyy.net inningsfestival.com inningsfestival.com ticketmaster.evyy.net inningsfestival.com ticketmaster.evyy.net ticketmaster.evyy.net songkick.com songkick.com songkick.com songkick.com songkick.com songkick.com songkick.com songkick.com songkick.com ticketmaster.evyy.net inningsfestival.com ticketmaster.evyy.net inningsfestival.com |
