LiL Lotus

LiL Lotus — hip-hop & rap artist from US.

Lil Lotus, known as John Elias Villagran III, draws on a lifetime of feeling drained by external pressures and internal struggles in his upcoming album…

Influence: 53.37% Fanbase: 30.35% Trending: 64.88% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Impericon • 89.23% • Very Strong

As of 2025-09-08

91,454

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:34:44 UTC

Genres

hip-hop & raphip-hop/rapunderground hip hopemo rapsad rapcloud raphip hoppunkpop punk

Biography

Lil Lotus, known as John Elias Villagran III, draws on a lifetime of feeling drained by external pressures and internal struggles in his upcoming album "Nosebleeder," set for release on December 1st under Epitaph Records. The album, produced by Matt Malpass and Mike Pepe, delves into themes of friendship, addiction, mental health, and toxic relationships. Starting his musical journey by exploring rock music after stealing an iPod at a young age, Lotus found inspiration in bands like Mars Volta and Linkin Park, eventually leading him to create his own music. Transitioning from playing in bands like Boyfriendz and If I Die First, Lotus began his solo career as Lil Lotus, releasing singles and EPs before his debut album "Errør Bøy" in 2021 featuring collaborations with Travis Barker and lil aaron. "Nosebleeder" signals a new chapter in Lil Lotus' artistic evolution.

Top Brand Affinities

Report Date: 2025-09-08

LiL Lotus builds repeat engagement among 18-24 & 25-34 audiences throughout UNITED STATES, UNITED KINGDOM, CANADA. With a heavily male (62%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Instagram (2,604 avg likes per post), while Instagram provides social proof in comments and saves. Affinities with Impericon, Zumiez, Live Nation point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist LiL Lotus score 2.85% — Strong bucket.

Brand: ImpericonBrand: ZumiezBrand: Live Nation

Followers:91,454

Engagements:2,604

Rate:2.8%

Posts:14

Avg Likes:2,604

Avg Comments:57

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 91,454 · Engagements 2,604 · Rate 2.8% Posts 14 · Views 0 · Avg Likes 2,604 · Avg Comments 57 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 46% 25-34: 39% 35-44: 7% 13-17: 6%	Largest: 18-24 (46%); next: 25-34 (39%)
Gender Split	Female: 38% Male: 62% Non-binary/Other: 0%	Skews male (62%)
Top Countries	UNITED STATES (63%) UNITED KINGDOM (4%) CANADA (3%) BRAZIL (3%) RUSSIA (2%)	Top regions: UNITED STATES (63%), UNITED KINGDOM (4%), CANADA (3%)
Platform Engagement	Instagram: 2,604 avg likes/post	best engagement: Instagram 2,604 avg likes

Top Brand Affinities

Impericon

Score: 89.23

Zumiez

Score: 28.19

Live Nation

Score: 22.72

Arctic Fox hair Color

Score: 18.85

SoundCloud

Score: 18.66

True Religion

Score: 13.23

Hot Topic

Score: 12.64

Sennheiser

Score: 9.88

Amazon Music

Score: 8.46

Vivienne Westwood

Score: 7.67

Pro Tools

Score: 7.48

Lime Crime

Score: 7.38

Brand	Category	Score
Impericon		89.23
Zumiez		28.19
Live Nation		22.72
Arctic Fox hair Color		18.85
SoundCloud		18.66
True Religion		13.23
Hot Topic		12.64
Sennheiser		9.88
Amazon Music		8.46
Vivienne Westwood		7.67
Pro Tools		7.48
Lime Crime		7.38
Ableton		6.81
Champion		5.83
Beats Electronics		5.61
Supreme		5.60
Carhartt		5.11
Spotify Music		5.03
Hennessy		4.50
Vans		4.49
Taco Bell		4.48
Final Fantasy		4.33
Coors		4.19
Fallout		4.12
Monster Beverage		4.11
Dr. Martens		4.00
Bethesda Softworks		3.94
Stüssy		3.79
Urban Outfitters		3.65
Motorola		3.62
Holden		3.60
Mortal Kombat		3.52
Lollapalooza		3.41
Paramount Pictures		3.37
Polo Ralph Lauren		3.32
Sprite		3.29
Kodak		3.15
Walmart		3.15
Nickelodeon		3.02
NHL		3.02
Jack Daniels		3.02
Comedy Central		2.81
Gundam		2.68
Balenciaga		2.67
MTV		2.54
ASOS		2.52
NYX Cosmetics		2.40
Gucci		2.33
Polaroid		2.32
Kylie Cosmetics		2.22