
Leon Thomas III
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-10
3,702,668
Social Media Followers
As of 2025-08-10
00:00:00
Hours Airplay
Updated 2025-10-03 20:34:28 UTC
Genres
Scores
Biography
With a growing fan base and critical acclaim, Leon Thomas is establishing himself as a force to be reckoned with in the music industry. "MUTT" serves as a testament to his artistic evolution and fearless creativity, solidifying his place as a rising star in the contemporary music scene. Thomas's undeniable talent and passion shine through in every track, promising a bright future filled with groundbreaking music and memorable performances.
Leon Thomas III converts attention from 18-24 & 25-34 audiences across UNITED STATES, ITALY, BRAZIL. Audience shape is heavily female (58%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 117,400 avg views per post, with supportive conversation on Instagram. Shared audience with Shea Moisture, boohoo, Steve Madden underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 3,702,668 · Engagements 40,378 · Rate 1.1% Posts 393 · Views 161,317 · Avg Likes 39,859 · Avg Comments 575 · Avg Views 161,317 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 57% 25-34: 28% 13-17: 9% 35-44: 4% |
Largest: 18-24 (57%); next: 25-34 (28%) |
Gender Split |
Female: 58% Male: 42% Non-binary/Other: 0% |
Skews female (58%) |
Top Countries |
UNITED STATES (64%) ITALY (7%) BRAZIL (4%) UNITED KINGDOM (3%) CANADA (2%) |
Top regions: UNITED STATES (64%), ITALY (7%), BRAZIL (4%) |
Platform Engagement | Instagram: 29,950 avg likes/post · Tiktok: 117,400 avg views/post · Youtube: 43,917 avg views/post | Best reach: Tiktok 117,400 avg views; best engagement: Instagram 29,950 avg likes |
Top Brand Affinities
Shea Moisture
boohoo
Steve Madden
Benihana
Amazon Music
Coach
ULTA Beauty
Nickelodeon
MISSGUIDED
Macy's
Hennessy
Verizon
Brand | Category | Score |
---|---|---|
Shea Moisture | Beauty & Personal Care | 13.40 |
boohoo | Apparel & Fashion | 10.12 |
Steve Madden | Apparel & Fashion | 9.99 |
Benihana | Restaurants & Food Service | 9.95 |
Amazon Music | Entertainment & Media | 7.51 |
Coach | Accessories (Bags, Eyewear, Etc.) | 6.86 |
ULTA Beauty | Beauty & Personal Care | 6.36 |
Nickelodeon | Entertainment | 6.19 |
MISSGUIDED | Apparel & Fashion | 6.16 |
Macy's | Apparel & Fashion | 5.79 |
Hennessy | Alcoholic Beverages | 5.75 |
Verizon | Telecom & Internet Services | 5.40 |
ASOS | Apparel & Fashion | 5.30 |
Urban Outfitters | Apparel & Fashion | 4.52 |
ESPN | Entertainment & Media | 4.44 |
NARS Cosmetics | Beauty & Personal Care | 4.35 |
OLD NAVY | Apparel & Fashion | 4.01 |
TOM FORD | Luxury & Designer | 3.92 |
shein | Apparel & Fashion | 3.28 |
Timberland | Apparel & Fashion | 3.27 |
FashionNova | Apparel & Fashion | 3.23 |
Kodak | Cameras & Photography | 3.20 |
Pic Collage | Software, Apps & SaaS | 3.08 |
SheInside | Apparel & Fashion | 2.80 |
Kylie Cosmetics | Beauty & Personal Care | 2.76 |
Sephora | Beauty & Personal Care | 2.75 |
MTV | Entertainment | 2.70 |
NBC | Entertainment & Media | 2.66 |
Marc Jacobs | Apparel & Fashion | 2.61 |
Michael Kors | Apparel & Fashion | 2.57 |
Forever 21 | Apparel & Fashion | 2.52 |
Polo Ralph Lauren | Apparel & Fashion | 2.51 |
Coachella | Apparel & Fashion | 2.49 |
Topshop | Apparel & Fashion | 2.41 |
Christian Louboutin | Apparel & Fashion | 2.40 |
Fenty beauty | Beauty & Personal Care | 2.33 |
Sneakerhead | Footwear | 2.33 |
Benefit Cosmetics | Beauty & Personal Care | 2.29 |
Yves Saint Laurent | Apparel & Fashion | 2.26 |
Puma | Apparel & Fashion | 2.25 |
AMC | Entertainment | 2.23 |
Too Faced Cosmetics | Beauty & Personal Care | 2.21 |
Supreme | Apparel & Fashion | 2.18 |
Philips | Consumer Electronics | 2.11 |
Versace | Apparel & Fashion | 2.05 |
SoundCloud | Entertainment | 2.04 |
Dr. Martens | Apparel & Fashion | 2.02 |
New Balance | Footwear | 1.98 |
GIVENCHY | Apparel & Fashion | 1.94 |
Gymshark | Apparel & Fashion | 1.94 |
Official Profiles
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LoginArtist: Leon Thomas III
The map shows every radio station that aired Leon Thomas III today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-05-25)
Total: 15,605,575
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15,503,638 | 99.35% |
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101,937 | 0.65% |
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Radio Spins (2025-08-22)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
---|---|---|---|---|
2025-08-22 10:20:32 | MUTT | KQMV-FM | Seattle, WA, US | 162 |
2025-08-22 10:20:01 | MUTT (feat. Chris Brown) [CB REMIX] | KIIS | Los Angeles, CA, US | 181 |
2025-08-22 10:19:37 | MUTT | KZHT | Salt Lake City, UT, US | 138 |
2025-08-22 10:18:59 | MUTT | KSFM-FM (KSFM Sacramento 102.5 FM) | Sacramento, CA, US | 176 |
2025-08-22 10:09:51 | MUTT | Gagasi FM | Durban, ZA | 168 |
2025-08-22 10:09:03 | MUTT (feat. Chris Brown) [CB REMIX] | 92Q Jams Baltimore | Baltimore, MD, US | 184 |
2025-08-22 10:08:43 | MUTT (feat. Chris Brown) [CB REMIX] | Q97.1 | Visalia, CA, US | 189 |
2025-08-22 10:07:35 | MUTT (feat. Freddie Gibbs) [Remix] | XHTO | El Paso, TX, US | 191 |
2025-08-22 10:07:08 | MUTT (feat. Chris Brown) [CB REMIX] | LITT Hip-Hop | Los Angeles, US | 195 |
2025-08-22 10:01:44 | MUTT (feat. Chris Brown) [CB REMIX] | K104 | Dallas, TX, US | 185 |
Popularity (2025-10-02)
Platform | % |
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No data. |