Leo Rojas

Leo Rojas — pop artist from EC.

Leo Rojas, a true Native American Indian, stays deeply connected to his roots, reflecting in his music a profound link to mother earth and the essence of the…

Influence: 52.49% Fanbase: 31.86% Trending: 62.80% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Amazon Music • 10.78% • Very Strong

As of 2025-09-08

175,363

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 20:30:22 UTC

Genres

poppopamericannative americanelectronicelectronicinstrumentalandean flute

Biography

Leo Rojas, a true Native American Indian, stays deeply connected to his roots, reflecting in his music a profound link to mother earth and the essence of the four elements. With over 800 million views on YouTube and two gold record awards, Leo's fifth studio album showcases a fusion of electrifying electronic beats and traditional Native American sounds, marking a significant milestone in his musical career.

In his latest club hit "Nature Spirits," Leo Rojas achieves a spiritual connection to his ancestral heritage, guiding listeners through a transcendental experience that transcends words. Through his music, he channels the voices of his Native American ancestors, providing a gateway for the souls of past times to resonate with contemporary audiences.

Top Brand Affinities

Report Date: 2025-09-08

Leo Rojas resonates most with 25-34 & 35-44 audiences and shows durable presence in IRAN, BRAZIL, INDONESIA. With a heavily female (61%) skew, campaigns can carry a confident voice and visual identity. Instagram is the reach spine (1,696 avg likes per post); Instagram is where fans co-sign. Affinity adjacency to Amazon Music, National Geographic, Huawei makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Leo Rojas score 0.97% — Low bucket.

Brand: Amazon MusicBrand: National GeographicBrand: Huawei

Followers:175,363

Engagements:1,696

Rate:1.0%

Posts:434

Avg Likes:1,696

Avg Comments:263

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 175,363 · Engagements 1,696 · Rate 1.0% Posts 434 · Views 0 · Avg Likes 1,696 · Avg Comments 263 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 45% 35-44: 24% 18-24: 17% 45-64: 12%	Largest: 25-34 (45%); next: 35-44 (24%)
Gender Split	Female: 61% Male: 39% Non-binary/Other: 0%	Skews female (61%)
Top Countries	IRAN (31%) BRAZIL (10%) INDONESIA (7%) GERMANY (4%) UNITED STATES (4%)	Top regions: IRAN (31%), BRAZIL (10%), INDONESIA (7%)
Platform Engagement	Instagram: 1,696 avg likes/post	best engagement: Instagram 1,696 avg likes

Top Brand Affinities

Amazon Music

Score: 10.78

National Geographic

Score: 2.84

Huawei

Score: 2.06

musical.ly

Score: 2.02

Herbalife

Score: 1.93

FIFA

Score: 1.84

Bershka

Score: 1.54

UFC

Score: 1.40

New Balance

Score: 1.31

HBO

Score: 1.30

Grand Theft Auto

Score: 1.29

Sony

Score: 1.27

Brand	Category	Score
Amazon Music		10.78
National Geographic		2.84
Huawei		2.06
musical.ly		2.02
Herbalife		1.93
FIFA		1.84
Bershka		1.54
UFC		1.40
New Balance		1.31
HBO		1.30
Grand Theft Auto		1.29
Sony		1.27
Huda Beauty		1.21
Canon		1.20
Vogue		1.20
Xiaomi		1.18
BBC		1.14
Versace		1.13
Universal		1.07
Nikon		1.04
Zara		1.03
Dodge		1.02
Guess		1.01
Harley-Davidson		1.00
Pixar		0.98
Suzuki		0.96
Travelgram		0.96
Puma		0.95
Tesla Motors		0.94
Ferrari		0.93
Yamaha		0.90
Samsung Group		0.90
PlayStation		0.88
Adobe		0.88
Beats Electronics		0.85
Spotify Music		0.85
Red Bull		0.84
BMW		0.82
Marvel Entertainment		0.81
Tommy Hilfiger		0.79
GoPro		0.79
Ford		0.79
Christian Dior		0.79
Lamborghini		0.76
Xbox		0.73
Ray-Ban		0.71
Honda		0.68
Coca-Cola		0.67
Chevrolet		0.65
Amazon		0.65