Kenny Loggins Brand Affinity ranks highest MOOG at 19.39% . Very Strong. Score DMDB 66.75% | Fanbase 56.71%

Kenny Loggins — pop artist from US.

Kenny Loggins, a soft rock singer/songwriter, guitarist, pianist, and producer, gained popularity in the 1970s, '80s, and '90s with a series of hits. Born in…

Kenny Loggins

Recognizable

Country: US | Gender: male | Artist ID: 11e81bc9-1981-d7c8-8715-a0369fe50396

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Genres

popnew wave popmainstream poprockrockalbum rocksoft rockclassic rockmellow goldyacht rockpop rock

Influential: 66.75% Fanbase: 56.71% Trending: 71.77%

As of: 2025-09-08

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 19.39% • Very Strong

As of 2025-09-08

692,609

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

Scores

Score: DMDB 66.75% | Fanbase 56.71% | Trending 71.77% | CAREER STAGE: MAINSTREAM

Biography

Kenny Loggins, a soft rock singer/songwriter, guitarist, pianist, and producer, gained popularity in the 1970s, '80s, and '90s with a series of hits. Born in Everett, Washington in 1948, Loggins honed his musical skills in various bands before achieving success with Loggins & Messina, a duo with Jim Messina, from 1972 to 1976. His solo career took off with the release of "Celebrate Me Home" in 1977, followed by chart-topping hits like "I'm Alright," "Footloose," and "Danger Zone" in the '80s, known for their inclusion in movie soundtracks.

Loggins' songwriting talents were recognized early in his career, leading to collaborations with notable artists and the formation of Loggins & Messina. Following the duo's breakup in 1976, Loggins continued to release successful solo albums, including "Nightwatch" and "Keep the Fire." He further solidified his reputation as a prominent figure in the music industry with hit singles and collaborations, such as the benefit recording "We Are the World." Throughout the '90s and 2000s, Loggins maintained his musical presence through album releases and tours, including a reunion with Jim Messina in 2005.

Report Date: 2025-09-08

Kenny Loggins reaches 25-34 & 18-24 audiences concentrated in UNITED STATES, BRAZIL, PHILIPPINES. The demographic tilt is heavily male (66%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 5,571 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to MOOG, HBO Max, Amazon Music suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Kenny Loggins score 0.13% — Low bucket.

Brand: MOOGBrand: HBO MaxBrand: Amazon Music

Followers:692,609

Engagements:903

Rate:0.1%

Posts:638

Avg Likes:896

Avg Comments:27

Avg Views:5,571

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 692,609 · Engagements 903 · Rate 0.1% Posts 638 · Views 5,571 · Avg Likes 896 · Avg Comments 27 · Avg Views 5,571	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 35% 18-24: 26% 35-44: 22% 45-64: 13%	Largest: 25-34 (35%); next: 18-24 (26%)
Gender Split	Female: 34% Male: 66% Non-binary/Other: 0%	Skews male (66%)
Top Countries	UNITED STATES (36%) BRAZIL (12%) PHILIPPINES (7%) UNITED KINGDOM (4%) CANADA (3%)	Top regions: UNITED STATES (36%), BRAZIL (12%), PHILIPPINES (7%)
Platform Engagement	Instagram: 580 avg likes/post · Youtube: 5,571 avg views/post	Best reach: Youtube 5,571 avg views; best engagement: Instagram 580 avg likes

Top Brand Affinities

MOOG

Score: 19.39

HBO Max

Score: 13.10

Amazon Music

Score: 12.62

Lucasfilm

Score: 10.97

FOX

Score: 10.75

Pro Tools

Score: 10.61

NBC

Score: 10.30

United

Score: 9.86

iHeartRadio Music Awards

Score: 8.58

Delta

Score: 7.90

Margaritaville

Score: 7.49

DeLorean Motor Company

Score: 6.60

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Top Brand Affinities

Brand	Category	Score
MOOG		19.39
HBO Max		13.10
Amazon Music		12.62
Lucasfilm		10.97
FOX		10.75
Pro Tools		10.61
NBC		10.30
United		9.86
iHeartRadio Music Awards		8.58
Delta		7.90
Margaritaville		7.49
DeLorean Motor Company		6.60
CNN		6.37
The Home Depot		6.21
Columbia Pictures		6.13
Paramount Pictures		5.97
MTV		5.59
Kroger		5.38
Verizon		5.33
Ableton		5.03
American Airlines		4.59
NHL		4.56
ESPN		4.47
Fallout		4.44
Power Rangers		4.36
FedEx		4.29
Comedy Central		4.20
Coors		4.09
Spotify Music		4.08
Bethesda Softworks		3.98
Warner Bros		3.77
Costco		3.75
Taco Bell		3.74
NFL		3.74
Kickstarter		3.67
Gillette		3.63
NORDSTROM		3.44
Pixar		3.40
ABC		3.37
The Olympic Games		3.29
Nickelodeon		3.12
Walmart		3.03
Lululemon Athletica		3.01
Martini		2.99
Los Angeles Lakers		2.96
Star Wars		2.92
Monster Beverage		2.88
Snoopy And The Peanuts Gang		2.88
CBS		2.88
Universal		2.87