KANG DANIEL

KANG DANIEL — pop artist from KR.

KANGDANIEL, a multi-talented South Korean artist born on December 10, 1996, gained fame by winning the top spot on the popular K-Pop audition show Produce 101…

Influence: 55.17% Fanbase: 39.55% Trending: 62.98% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Kiehls • 12.52% • Very Strong

As of 2025-09-09

5,555,555

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:03:09 UTC

Genres

popk-poppopasian pop

Biography

KANGDANIEL, a multi-talented South Korean artist born on December 10, 1996, gained fame by winning the top spot on the popular K-Pop audition show Produce 101 (season 2) and debuting with Wanna One in August 2017. Their debut EP set a record by selling over 1.5 million copies, making Wanna One the first K-pop group to achieve this milestone. KANGDANIEL received numerous accolades in 2017, including being voted as the top rising star by South Korean entertainment journalists and ranking second in Gallup Korea's survey of favorite K-pop idols.

Continuing his success, KANGDANIEL was recognized by Forbes in 2018 as one of Korea's Top 5 2030 Power Leaders in the entertainment industry. In January 2019, he secured a Guinness World Record for the fastest time to reach one million followers on Instagram, accomplishing the feat in just 11 hours and 36 minutes.

Top Brand Affinities

Report Date: 2025-09-09

KANG DANIEL connects with 18-24 & 25-34 audiences and shows durable traction across INDONESIA, THAILAND, PHILIPPINES. With a heavily female (78%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 35,898 avg views per post; Instagram adds dependable engagement depth. Overlap with Kiehls, Style Nanda, Innisfree highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: KANG DANIEL moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist KANG DANIEL score 1.21% — Moderate bucket.

Brand: KiehlsBrand: Style NandaBrand: Innisfree

Followers:5,555,555

Engagements:67,412

Rate:1.2%

Posts:536

Avg Likes:67,127

Avg Comments:977

Avg Views:35,898

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 5,555,555 · Engagements 67,412 · Rate 1.2% Posts 536 · Views 35,898 · Avg Likes 67,127 · Avg Comments 977 · Avg Views 35,898	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 65% 25-34: 19% 13-17: 14% 35-44: 2%	Largest: 18-24 (65%); next: 25-34 (19%)
Gender Split	Female: 78% Male: 22% Non-binary/Other: 0%	Skews female (78%)
Top Countries	INDONESIA (21%) THAILAND (11%) PHILIPPINES (9%) UNITED STATES (8%) BRAZIL (7%)	Top regions: INDONESIA (21%), THAILAND (11%), PHILIPPINES (9%)
Platform Engagement	Instagram: 63,390 avg likes/post · Youtube: 35,898 avg views/post	Best reach: Youtube 35,898 avg views; best engagement: Instagram 63,390 avg likes

Top Brand Affinities

Kiehls

Score: 12.52

Style Nanda

Score: 10.92

Innisfree

Score: 9.47

Yakult

Score: 6.57

GIVENCHY

Score: 5.78

Elle Magazine

Score: 5.20

Coach

Score: 3.99

Jollibee

Score: 3.68

Fila

Score: 3.62

Petronas

Score: 3.12

Tiffany

Score: 2.67

Gundam

Score: 2.66

Brand	Category	Score
Kiehls		12.52
Style Nanda		10.92
Innisfree		9.47
Yakult		6.57
GIVENCHY		5.78
Elle Magazine		5.20
Coach		3.99
Jollibee		3.68
Fila		3.62
Petronas		3.12
Tiffany		2.67
Gundam		2.66
Tesco		2.50
Snoopy And The Peanuts Gang		2.10
KFC		1.55
Polaroid		1.52
Tiffany & Co		1.50
Starbucks		1.48
KitKat		1.44
Forever 21		1.36
IKEA		1.30
BBC		1.29
Yves Saint Laurent		1.26
Huawei		1.24
UNIQLO		1.22
Walt Disney		1.22
Converse		1.15
Pixar		1.11
Fujifilm		1.08
Calvin Klein		1.04
Puma		1.03
Costco		1.01
Burberry		1.01
Universal		1.01
Pokemon		0.99
Pokemon Go		0.97
Hyundai		0.94
Chanel		0.93
Pepsi		0.92
Reebok		0.92
Spotify Music		0.89
Maybelline		0.81
Christian Dior		0.80
H&M		0.76
Pandora		0.73
Vans		0.64
McDonald's		0.62
Coca-Cola		0.62
Gucci		0.62
Zara		0.61