Juicy J

Juicy J — hip-hop & rap artist from US.

Juicy J, born Jordan Houston, alongside DJ Paul, played a key role in elevating the South's presence in the rap industry during the '90s. Together, they led…

Influence: 71.90% Fanbase: 68.22% Trending: 73.73% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

Spinrilla • 24.54% • Very Strong

As of 2025-10-02

4,930,772

Social Media Followers

As of 2025-10-02

00:00:00

Hours Airplay

2025-12-07 09:22:34 UTC

Genres

hip-hop & raphip hoppop raprapsouthern hip hoptrapdirty south rapgangster raphip-hop/rapcrunkmemphis hip hop

Biography

Juicy J, born Jordan Houston, alongside DJ Paul, played a key role in elevating the South's presence in the rap industry during the '90s. Together, they led Three 6 Mafia from an underground Memphis phenomenon to a nationally recognized rap collective, producing albums for various artists. Juicy J also delved into filmmaking and co-founded Taylor Gang with Wiz Khalifa in 2011, leading to a successful solo career and collaborations like the chart-topping hit "Dark Horse" with Katy Perry in 2013.

Beginning as DJs in Memphis, Juicy J and DJ Paul transitioned to producing tracks for local rappers, forming Triple 6 Mafia before rebranding as Three 6 Mafia in 1995. Their debut album, Mystic Stylez, gained underground acclaim, leading to a distribution deal with Relativity for their Hypnotized Minds imprint. Over the years, Juicy J expanded his repertoire with solo albums, co-ownership of Taylor Gang, and various high-profile collaborations, solidifying his status in the rap scene.

Top Brand Affinities

Report Date: 2025-10-02

Juicy J has momentum with 18-24 & 25-34 audiences—particularly in UNITED STATES, BRAZIL, CANADA. A heavily male (74%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 170,390 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Spinrilla, Akai, True Religion signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Juicy J score 0.15% — Low bucket.

Brand: SpinrillaBrand: AkaiBrand: True Religion

Followers:4,930,772

Engagements:7,404

Rate:0.2%

Posts:1,034

Avg Likes:7,149

Avg Comments:453

Avg Views:173,388

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 4,930,772 · Engagements 7,404 · Rate 0.2% Posts 1,034 · Views 173,388 · Avg Likes 7,149 · Avg Comments 453 · Avg Views 173,388	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 50% 25-34: 37% 35-44: 7% 13-17: 4%	Largest: 18-24 (50%); next: 25-34 (37%)
Gender Split	Female: 26% Male: 74% Non-binary/Other: 0%	Skews male (74%)
Top Countries	UNITED STATES (40%) BRAZIL (6%) CANADA (4%) MEXICO (3%) FRANCE (3%)	Top regions: UNITED STATES (40%), BRAZIL (6%), CANADA (4%)
Platform Engagement	Instagram: 3,941 avg likes/post · Tiktok: 2,998 avg views/post · Youtube: 170,390 avg views/post	Best reach: Youtube 170,390 avg views; best engagement: Instagram 3,941 avg likes

Top Brand Affinities

Spinrilla

Score: 24.54

Akai

Score: 19.93

True Religion

Score: 14.06

Amazon Music

Score: 10.18

Verizon

Score: 9.79

Pro Tools

Score: 9.46

New Era

Score: 8.65

Pioneer

Score: 7.65

Ableton

Score: 7.61

Hennessy

Score: 6.66

Champion

Score: 6.61

SoundCloud

Score: 6.39

Brand	Category	Score
Spinrilla		24.54
Akai		19.93
True Religion		14.06
Amazon Music		10.18
Verizon		9.79
Pro Tools		9.46
New Era		8.65
Pioneer		7.65
Ableton		7.61
Hennessy		6.66
Champion		6.61
SoundCloud		6.39
Nice Kicks		6.10
NHL		5.53
Beats Electronics		5.31
Kickstagram		5.19
Bud Light		5.06
Carhartt		4.95
Kodak		4.94
Taco Bell		3.95
iHeartRadio Music Awards		3.91
Los Angeles Lakers		3.87
Coors		3.79
The North Face		3.78
Sneakerhead		3.68
Bacardi		3.59
MTV		3.58
ESPN		3.46
Supreme		3.43
NBA		3.32
Call of Duty		3.30
NFL		3.11
Lacoste		3.06
Acura		3.01
Barber Shop Connect		2.92
Busch		2.88
Monster Beverage		2.84
Sprite		2.81
Dodge		2.79
Bentley		2.66
Stüssy		2.64
Spotify Music		2.63
Fendi		2.59
Walmart		2.50
Versace		2.44
Coachella		2.40
FashionNova		2.35
Maserati		2.17
Cartier		2.16
Lamborghini		2.10