John Williams Brand Affinity ranks highest Lucasfilm at 57.05% . Very Strong. Score DMDB 65.79% | Fanbase 58.80%

John Williams — soundtrack, stage & screen artist from AU.

John Williams, born in Melbourne in 1941, is a renowned acoustic guitarist known for his virtuosic skills and diverse musical interests. He received his early…

John Williams

Recognizable

Country: AU | Gender: male | Artist ID: 11e81bbd-6d50-ebb6-86aa-a0369fe50396

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Genres

soundtrack, stage & screensoundtrackclassical, ensemble & operaclassical

Influential: 65.79% Fanbase: 58.80% Trending: 69.29%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Lucasfilm • 57.05% • Very Strong

As of 2025-09-09

404,389

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 65.79% | Fanbase 58.80% | Trending 69.29% | CAREER STAGE: MAINSTREAM

Biography

John Williams, born in Melbourne in 1941, is a renowned acoustic guitarist known for his virtuosic skills and diverse musical interests. He received his early training from his father and later studied at the Royal Academy of Music in London, making his debut recital at Wigmore Hall at the age of 17. Williams established the guitar department at the RAM in 1960 and gained recognition for his recordings of Bach lute suites and Spanish guitar music.

Throughout his career, Williams has explored various musical genres beyond classical guitar, collaborating with artists such as Julian Bream, Cleo Laine, and Paco Peña. In 1978, he co-founded the jazz-rock fusion quintet Sky, achieving chart success with their arrangement of a Bach toccata and fugue. Williams' discography includes notable albums like Changes (1971), The Magic Box (2002), and his own compositions released on his label, JCW Records, which he founded in 2010.

Report Date: 2025-09-09

John Williams commands interest from 18-24 & 25-34 audiences in UNITED STATES, BRAZIL, UNITED KINGDOM. With a heavily male (77%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (1,244 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Lucasfilm, MOOG, Pro Tools points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist John Williams score 1.14% — Moderate bucket.

Brand: LucasfilmBrand: MOOGBrand: Pro Tools

Followers:404,389

Engagements:4,612

Rate:1.1%

Posts:5,369

Avg Likes:4,612

Avg Comments:67

Avg Views:1,244

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 404,389 · Engagements 4,612 · Rate 1.1% Posts 5,369 · Views 1,244 · Avg Likes 4,612 · Avg Comments 67 · Avg Views 1,244	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 36% 25-34: 35% 35-44: 16% 45-64: 9%	Largest: 18-24 (36%); next: 25-34 (35%)
Gender Split	Female: 23% Male: 77% Non-binary/Other: 0%	Skews male (77%)
Top Countries	UNITED STATES (32%) BRAZIL (8%) UNITED KINGDOM (6%) FRANCE (5%) MEXICO (4%)	Top regions: UNITED STATES (32%), BRAZIL (8%), UNITED KINGDOM (6%)
Platform Engagement	Instagram: 4,585 avg likes/post · Youtube: 1,244 avg views/post	Best reach: Youtube 1,244 avg views; best engagement: Instagram 4,585 avg likes

Top Brand Affinities

Lucasfilm

Score: 57.05

MOOG

Score: 52.84

Pro Tools

Score: 48.18

20th Century Fox

Score: 37.57

Akg

Score: 35.62

Akai

Score: 24.97

Ableton

Score: 21.16

Amazon Music

Score: 19.84

Sennheiser

Score: 17.12

Lionsgate

Score: 15.21

DreamWorks

Score: 14.34

Blackmagic Design

Score: 12.36

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Top Brand Affinities

Brand	Category	Score
Lucasfilm		57.05
MOOG		52.84
Pro Tools		48.18
20th Century Fox		37.57
Akg		35.62
Akai		24.97
Ableton		21.16
Amazon Music		19.84
Sennheiser		17.12
Lionsgate		15.21
DreamWorks		14.34
Blackmagic Design		12.36
HBO Max		11.71
Atmos		11.43
Columbia Pictures		10.83
Hasbro		10.29
Warner Bros		9.96
DeLorean Motor Company		9.74
The Last of Us		9.13
Star Wars		8.94
Summit Entertainment		7.24
Paramount Pictures		7.23
Pixar		6.80
Spotify Music		6.53
SoundCloud		6.14
God of War		5.69
Kickstarter		5.69
MATTEL		5.60
The Witcher		5.37
BBC		5.09
Final Fantasy		5.09
HBO		4.90
NBC		4.84
AMC		4.66
Sega		4.44
Beats Electronics		4.32
Transformers		4.31
Power Rangers		4.22
Marvel Entertainment		4.14
Yamaha		4.03
Mortal Kombat		3.87
Fallout		3.83
Movistar		3.81
musical.ly		3.72
CNN		3.63
Lego		3.57
Universal		3.50
Nickelodeon		3.46
Cartoon Network		3.32
Matrix		3.30