
Ghali
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
8,380,494
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
In 2020, Ghali's album DNA debuted at number one on the Italian Official Album Chart, while his singles "Good Times" and "Boogieman" also reached the top positions on the Official Single Chart. His most recent projects include the 2022 album "Sensazione Ultra," featuring collaborations with both international and Italian artists, and the 2023 mixtape "Pizza Kebab -vol1," which saw him working with a variety of musicians from both the national and international hip hop scenes.
Ghali is already in the conversation with 18-24 & 25-34 audiences in ITALY, TUNISIA, MOROCCO. The audience is heavily male (67%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (924,450 avg views per post); Tiktok confirms credibility in-thread. Affinity proximity to Elisabetta Franchi, Alitalia, Intimissimi points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 8,380,494 · Engagements 202,163 · Rate 2.4% Posts 392 · Views 949,268 · Avg Likes 196,231 · Avg Comments 1,154 · Avg Views 949,268 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 55% 25-34: 28% 13-17: 8% 35-44: 6% |
Largest: 18-24 (55%); next: 25-34 (28%) |
Gender Split |
Female: 33% Male: 67% Non-binary/Other: 0% |
Skews male (67%) |
Top Countries |
ITALY (60%) TUNISIA (11%) MOROCCO (5%) ALGERIA (4%) FRANCE (3%) |
Top regions: ITALY (60%), TUNISIA (11%), MOROCCO (5%) |
Platform Engagement | Instagram: 82,605 avg likes/post · Tiktok: 924,450 avg views/post · Youtube: 24,818 avg views/post | Best reach: Tiktok 924,450 avg views; best engagement: Tiktok 112,550 avg likes |
Top Brand Affinities
Elisabetta Franchi
Alitalia
Intimissimi
Napapijri
Superga
Zalando
JACQUEMUS
Jean Paul Gaultier
Miele
Maison Margiela
Marni
Stella McCartney
Brand | Category | Score |
---|---|---|
Elisabetta Franchi | 20.29 | |
Alitalia | 19.83 | |
Intimissimi | 18.06 | |
Napapijri | 16.54 | |
Superga | 16.21 | |
Zalando | 13.02 | |
JACQUEMUS | 10.91 | |
Jean Paul Gaultier | 10.77 | |
Miele | 10.26 | |
Maison Margiela | 9.77 | |
Marni | 9.71 | |
Stella McCartney | 8.48 | |
Easyjet | 8.48 | |
Acne Studios | 8.41 | |
Arezzo | 7.77 | |
Miu Miu | 7.33 | |
Emporio Armani | 7.33 | |
Max Mara | 7.18 | |
Vivienne Westwood | 6.98 | |
Selfiegram | 6.98 | |
Alfa Romeo | 6.75 | |
Dsquared | 6.64 | |
Kappa | 6.47 | |
Alexander McQueen | 6.21 | |
Tate Modern | 6.19 | |
Calzedonia | 5.58 | |
Ferragamo | 5.18 | |
Moncler | 5.12 | |
Stradivarius | 5.12 | |
Loewe | 5.09 | |
Ryanair | 4.90 | |
Campari | 4.46 | |
Dr. Martens | 4.23 | |
Pantone Inc | 4.20 | |
Hermès | 4.16 | |
Jimmy Choo | 3.78 | |
Kiko | 3.64 | |
TOM FORD | 3.54 | |
Pull&Bear | 3.32 | |
Lindt | 3.32 | |
Moschino | 3.09 | |
Carhartt | 3.00 | |
Versace | 2.98 | |
Polaroid | 2.93 | |
ASOS | 2.92 | |
Stüssy | 2.86 | |
Fendi | 2.84 | |
Cartier | 2.83 | |
Ray-Ban | 2.83 | |
Valentino | 2.82 |
Official Profiles
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LoginArtist: Ghali
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Radio Spins (2025-09-10)
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Artist Performace Report
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