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Measure Artist Music with AI
Dead and Company

Dead and Company

Country: US | Artist ID: 11e83fe8-fe29-1b64-95dd-aa1c026db3d8

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Genres

poppoprockrockfolk rock
Influential: 0.00% Fanbase: 0.00% Trending: 0.00%
Report Date: 2025-08-21

0

Total Streams

727,277

Social Media Followers

00:00:00

Hours Airplay

CAREER STAGE: MID_LEVEL

Biography

Formed in 2015, Dead & Company consists of Grateful Dead members Mickey Hart, Bill Kreutzmann, and Bob Weir, along with John Mayer, Oteil Burbridge, and Jeff Chimenti. The band quickly became one of the most successful touring acts of the decade, selling out iconic venues like Madison Square Garden and the 'Fabulous' Forum. Since their inception, Dead & Company has completed five tours, playing to over 1.5 million fans and breaking attendance records at stadiums across the country, including Wrigley Field and Fenway Park.

Known for their record-breaking stadium performances, Dead & Company has headlined iconic venues such as Folsom Field, Autzen Stadium, and Dodger Stadium. Their 2018 Summer Tour ranked in the top 25 of the Top 100 Worldwide Tours, with consecutive years of their Summer Tours landing in the top 15 of the Top Global Concert Tours. The band's success and enduring popularity solidify their status as a powerhouse in the live music scene.

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Artist Affinity

► Open Full Social Media Report
Report Date: 2025-08-21

Artist Affinity estimates how strongly an artist’s audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Higher ER means a tighter, more responsive fan connection. Pair ER with reach (views/followers) to gauge both intensity and scale. Spikes can occur during viral moments—use 30–90 day averages for steadier context.
Connection Strength
Artist Dead and Company score 0.84% — Low bucket.
Brand: Live Nation Brand: Barstool Sports Brand: Verizon
Followers:727,277
Engagements:6,114
Rate:0.8%
Posts:2,228
Views:19,833
Avg Likes:5,984
Avg Comments:143
Avg Views:19,833

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 727,277 · Engagements 6,114 · Rate 0.8%
Posts 2,228 · Views 19,833 · Avg Likes 5,984 · Avg Comments 143 · Avg Views 19,833 		Combine reach (followers / views) with ER to size both impact and responsiveness; posts show cadence, likes/comments/avg views proxy content quality.
Age Breakdown 25-34: 29%
45-64: 25%
35-44: 24%
18-24: 19%
 Largest: 25-34 (29%); next: 45-64 (25%)
Gender Split Female: 18%
Male: 82%
Non-binary/Other: 0% 		Skews male (82%)
Top Countries UNITED STATES (72%)
BRAZIL (4%)
CANADA (4%)
UNITED KINGDOM (3%)
NIGERIA (2%)
 Top regions: UNITED STATES (72%), BRAZIL (4%), CANADA (4%)
Platform Engagement Instagram: 4,683 avg likes/post · Tiktok: 14,450 avg views/post · Youtube: 5,383 avg views/post Best reach: Tiktok 14,450 avg views; best engagement: Instagram 4,683 avg likes

Top Brand Affinities

Live Nation
Score: 27.94
Barstool Sports
Score: 13.35
Verizon
Score: 12.06
Coors
Score: 11.11
Gillette
Score: 8.16
Bonneville
Score: 7.90
Pro Tools
Score: 7.41
Paramount Pictures
Score: 5.63
Lululemon Athletica
Score: 5.28
Busch
Score: 5.15
Margaritaville
Score: 5.13
Free People
Score: 5.09
Top Brand Affinities
Brand Category Score
Live Nation 27.94
Barstool Sports 13.35
Verizon 12.06
Coors 11.11
Gillette 8.16
Bonneville 7.90
Pro Tools 7.41
Paramount Pictures 5.63
Lululemon Athletica 5.28
Busch 5.15
Margaritaville 5.13
Free People 5.09
Pacific Northwest Wonderland 5.08
American Airlines 4.77
Taco Bell 4.66
Ableton 4.62
Bud Light 4.56
Chick-fil-A 4.43
NHL 4.33
Nixon 4.30
Carhartt 4.28
Coachella 4.23
Budweiser 4.18
ESPN 3.94
Cadillac 3.91
Lollapalooza 3.82
FedEx 3.78
Bethesda Softworks 3.59
Heinz 3.56
Comedy Central 3.33
NFL 3.26
Guinness 3.14
Gatorade 3.11
Showtime 3.02
NBC 2.99
Urban Outfitters 2.94
Philips 2.76
Chipotle Mexican Grill 2.74
Pepsi 2.72
Dr. Martens 2.69
Nickelodeon 2.65
Spotify Music 2.59
Columbia Pictures 2.58
Martini 2.43
Airbnb 2.42
Pixar 2.35
Harley-Davidson 2.30
Kodak 2.20
Activision Blizzard 2.19
Star Wars 2.08

Total Streams (2025-08-24)

Total: 0 — Est. Royalty: $0.00

Platform Total Royalty ($) %
[+] Anghami Anghami 0 0.00 0.00%
[+] Audiomack Audiomack 0 0.00 0.00%
[+] Jiosaavn Jiosaavn 0 0.00 0.00%
[+] Last.fm Last.fm 0 0.00 0.00%
[+] Pandora Pandora 0 0.00 0.00%
[+] Spotify Spotify 0 0.00 0.00%
[+] Tidal Tidal 0 0.00 0.00%
[+] Yandex Yandex 0 0.00 0.00%
[+] YouTube Artist YouTube Artist 0 0.00 0.00%

Radio Spins (2025-08-24)

Aired At Song Station Location Duration (s)
No spins for today.

Popularity (2025-08-23)

Platform%
No data.

Daily Report: 2025-08-22 ? 2025-08-23

Streams: 0 ? 0 (+0.00%)

Royalties: $0.00 ? $0.00 (+0.00)

Audience Growth (followers)
Platform2025-08-222025-08-23Change
Popularity Change (%)
Platform2025-08-222025-08-23Change
Streaming Audience Growth
Platform2025-08-222025-08-23Change
Radio Airplay Change (min)
Song2025-08-222025-08-23Change
Streams & Royalties
Metric2025-08-222025-08-23Change
Streams00+0
Royalties$0.00$0.00+0.00
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