Dave East

Dave East

Country: US | Gender: male

Influence: 64.40% Fanbase: 49.16% Trending: 72.02% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Spinrilla • 30.62% • Very Strong

As of 2025-08-21

4,318,714

Social Media Followers

As of 2025-08-21

00:00:00

Hours Airplay

2025-10-08 18:36:47 UTC

Genres

hip-hop & raphip hoppop raprapsouthern hip hoptrapgangster raphip-hop/rapunderground hip hopnyc rapharlem hip hopcontemporary hip hop

Biography

Harlem-bred rapper Dave East, originally known as David Brewster, gained recognition in 2011 with the release of his mixtape Change of Plans. After catching the attention of Nas, he was signed to the Mass Appeal label in 2013. His subsequent projects, including Straight Outta Harlem and Black Rose, showcased his lyrical prowess and solidified his position in the hip-hop scene. East's collaboration with notable artists like 2 Chainz, Fabolous, and Chris Brown further elevated his status, leading to the success of his Def Jam debut album Paranoia: A True Story, which reached the Top Ten of the Billboard 200. With a string of hits and critical acclaim, Dave East continues to make a mark in the industry as a talented and versatile MC.

Dave East Marketing Affinity & Brand Fit Data

Report Date: 2025-08-21

Dave East is already in the conversation with 18-24 & 25-34 audiences in UNITED STATES, SOUTH AFRICA, BRAZIL. The audience is heavily male (74%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (33,950 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Spinrilla, New Era, Palm Angels points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Dave East score 0.34%Low bucket.
Brand: SpinrillaBrand: New EraBrand: Palm Angels
Followers:4,318,714
Engagements:14,605
Rate:0.3%
Posts:548
Views:59,885
Avg Likes:14,235
Avg Comments:452
Avg Views:59,885

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 4,318,714 · Engagements 14,605 · Rate 0.3%
Posts 548 · Views 59,885 · Avg Likes 14,235 · Avg Comments 452 · Avg Views 59,885
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 44%
25-34: 43%
35-44: 8%
13-17: 4%
Largest: 18-24 (44%); next: 25-34 (43%)
Gender Split Female: 26%
Male: 74%
Non-binary/Other: 0%
Skews male (74%)
Top Countries UNITED STATES (61%)
SOUTH AFRICA (4%)
BRAZIL (3%)
CANADA (3%)
UNITED KINGDOM (2%)
Top regions: UNITED STATES (61%), SOUTH AFRICA (4%), BRAZIL (3%)
Platform Engagement Instagram: 9,972 avg likes/post · Tiktok: 33,950 avg views/post · Youtube: 25,935 avg views/post Best reach: Tiktok 33,950 avg views; best engagement: Instagram 9,972 avg likes

Top Brand Affinities

Spinrilla
Score: 30.62
New Era
Score: 23.89
Palm Angels
Score: 22.10
WNBA
Score: 19.23
True Religion
Score: 17.62
Foot Locker
Score: 16.02
Hennessy
Score: 11.57
Champion
Score: 11.52
Akai
Score: 11.12
Benihana
Score: 9.87
FashionNova
Score: 9.21
Amazon Music
Score: 8.22
Brand Category Score
Spinrilla 30.62
New Era 23.89
Palm Angels 22.10
WNBA 19.23
True Religion 17.62
Foot Locker 16.02
Hennessy 11.57
Champion 11.52
Akai 11.12
Benihana 9.87
FashionNova 9.21
Amazon Music 8.22
SoundCloud 7.89
Maison Margiela 7.42
Pro Tools 7.29
Sole Collector 7.27
Sneaker News 7.21
Moncler 6.57
ESPN 6.50
Steve Madden 6.49
Carhartt 6.19
Andis 6.13
Alexander McQueen 5.83
Maybach 5.82
Kappa 5.81
Los Angeles Lakers 5.38
Kickstagram 5.36
Sneakerhead 5.13
NBA 5.03
Coach 5.02
Beats Electronics 4.97
boohoo 4.67
Kodak 4.60
NFL 4.56
Ableton 4.52
MTV 4.49
Dolce & Gabbana 4.38
Verizon 4.33
iHeartRadio Music Awards 4.20
Timberland 4.03
Nice Kicks 4.01
Fenty beauty 3.99
Supreme 3.80
Gillette 3.76
Polo Ralph Lauren 3.72
Versace 3.51
Ferragamo 3.35
NORDSTROM 3.35
Spotify Music 3.28
BALMAIN 3.20

Official Profiles

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Artist: Dave East

Date Range: 2025-10-08 → 2025-10-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Dave East today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-13)

Total: 630,973

PLATFORM TOTAL %
Pandora Pandora 406,133 64.37%
Last.fm Last.fm 189,112 29.97%
Yandex Yandex 35,728 5.66%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Spotify Spotify 0 0.00%
Tidal Tidal 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-21 12:56:19 Time Ticking Croydon FM London, GB 10
2025-08-21 06:13:18 Rent Money (feat. Dave East) Ujima 98 FM Bristol, GB 8
2025-08-21 05:28:49 HUSTLERS (feat. Tyga) Ujima 98 FM Bristol, GB 174

Popularity (2025-10-07)

Platform%
No data.

Trending Artist