Billy Currington Brand Affinity ranks highest Sherri Hill at 23.05% . Very Strong. Score DMDB 69.68% | Fanbase 63.21%

Billy Currington — country artist from US.

Billy Currington, born in Rincon, Georgia, pursued a career in music after high school, eventually signing with Mercury Records. His debut single, "Walk a…

Billy Currington

Superstar

Country: US | Gender: male | Artist ID: 11e81bc7-5ce5-7ca6-9722-a0369fe50396

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Genres

countrycountrycontemporary countrycountry road

Influential: 69.68% Fanbase: 63.21% Trending: 72.91%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Sherri Hill • 23.05% • Very Strong

As of 2025-09-09

954,628

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 69.68% | Fanbase 63.21% | Trending 72.91% | CAREER STAGE: SUPERSTAR

Biography

Billy Currington, born in Rincon, Georgia, pursued a career in music after high school, eventually signing with Mercury Records. His debut single, "Walk a Little Straighter," drew from personal experiences and marked the beginning of a successful career. Currington's discography includes hits like "Must Be Doin' Something Right," "Good Directions," and "People Are Crazy," showcasing his versatility in storytelling and love songs.

Throughout the 2000s and 2010s, Currington released several albums under Mercury Nashville, with chart-topping singles like "Pretty Good at Drinkin' Beer" and "Hey Girl." His evolution into incorporating modern production was evident in hits like "It Don't Hurt Like It Used To" and "Do I Make You Wanna." In 2021, he released his seventh album, Intuition, followed by the laid-back single "City Don't" in 2023, continuing to captivate audiences with his signature laid-back style.

Report Date: 2025-09-09

Billy Currington reaches 18-24 & 25-34 audiences concentrated in UNITED STATES, NIGERIA, CANADA. The demographic tilt is female-leaning (50%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 104,071 avg views per post, and Youtube maintains ongoing rapport. Affinity proximity to Sherri Hill, Ariat, Miller Lite suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Billy Currington score 0.51% — Low bucket.

Brand: Sherri HillBrand: AriatBrand: Miller Lite

Followers:954,628

Engagements:4,880

Rate:0.5%

Posts:425

Avg Likes:4,660

Avg Comments:270

Avg Views:125,121

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 954,628 · Engagements 4,880 · Rate 0.5% Posts 425 · Views 125,121 · Avg Likes 4,660 · Avg Comments 270 · Avg Views 125,121	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 37% 25-34: 32% 35-44: 16% 45-64: 11%	Largest: 18-24 (37%); next: 25-34 (32%)
Gender Split	Female: 50% Male: 50% Non-binary/Other: 0%	Skews female (50%)
Top Countries	UNITED STATES (73%) NIGERIA (20%) CANADA (6%) UNITED KINGDOM (3%) BRAZIL (2%)	Top regions: UNITED STATES (73%), NIGERIA (20%), CANADA (6%)
Platform Engagement	Instagram: 2,025 avg likes/post · Tiktok: 21,050 avg views/post · Youtube: 104,071 avg views/post	Best reach: Youtube 104,071 avg views; best engagement: Youtube 2,206 avg likes

Top Brand Affinities

Sherri Hill

Score: 23.05

Ariat

Score: 22.89

Miller Lite

Score: 18.94

Houston Livestock Show and Rodeo

Score: 17.60

FabFitFun

Score: 15.13

Barstool Sports

Score: 13.57

Margaritaville

Score: 12.39

Bud Light

Score: 11.90

Coors

Score: 11.73

Verizon

Score: 10.78

Busch

Score: 9.66

Chick-fil-A

Score: 7.97

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Top Brand Affinities

Brand	Category	Score
Sherri Hill		23.05
Ariat		22.89
Miller Lite		18.94
Houston Livestock Show and Rodeo		17.60
FabFitFun		15.13
Barstool Sports		13.57
Margaritaville		12.39
Bud Light		11.90
Coors		11.73
Verizon		10.78
Busch		9.66
Chick-fil-A		7.97
Delta		7.89
Kroger		7.84
MamaBear		7.40
Influenster		7.33
Amazon Music		7.23
iHeartRadio Music Awards		7.13
Billabong		7.09
OLD NAVY		7.06
T.J. Maxx		6.98
NBC		6.50
Carhartt		6.48
Gerber		6.35
Gillette		6.10
Free People		5.73
Publix		5.70
Steve Madden		5.62
GMC		5.25
Budweiser		4.96
Walgreens		4.95
Target		4.89
Jeep		4.84
Bentley		4.73
Nixon		4.71
The Home Depot		4.56
NHL		4.41
Lululemon Athletica		4.34
PetSmart		4.10
Walmart		4.06
Abercrombie & Fitch		4.03
ESPN		3.93
American Eagle		3.79
Cadillac		3.78
NORDSTROM		3.77
Taco Bell		3.66
FedEx		3.63
Heinz		3.55
Kate Spade		3.49
Holden		3.43