BC Camplight
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
12,164
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
2025-10-07 18:29:43 UTC
Genres
Biography
BC Camplight resonates with 25-34 & 35-44 audiences and sustains presence in UNITED KINGDOM, UNITED STATES, FRANCE. The demographic is heavily male (80%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 953 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with MOOG, Ampeg, Mixcloud maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 12,164 · Engagements 263 · Rate 2.2% Posts 176 · Views 1,697 · Avg Likes 262 · Avg Comments 6 · Avg Views 1,697 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 45% 35-44: 22% 45-64: 18% 18-24: 15% |
Largest: 25-34 (45%); next: 35-44 (22%) |
| Gender Split |
Female: 20% Male: 80% Non-binary/Other: 0% |
Skews male (80%) |
| Top Countries |
UNITED KINGDOM (71%) UNITED STATES (14%) FRANCE (2%) GERMANY (1%) ITALY (1%) |
Top regions: UNITED KINGDOM (71%), UNITED STATES (14%), FRANCE (2%) |
| Platform Engagement | Instagram: 238 avg likes/post · Tiktok: 744 avg views/post · Youtube: 953 avg views/post | Best reach: Youtube 953 avg views; best engagement: Instagram 238 avg likes |
Top Brand Affinities
MOOG
Ampeg
Mixcloud
Akg
Waitrose
Sennheiser
Tate Modern
Fred Perry
ITV
Morrisons
Sainsbury's
Pro Tools
| Brand | Category | Score |
|---|---|---|
| MOOG | Automotive | 43.08 |
| Ampeg | Audio & Music Gear | 38.74 |
| Mixcloud | Entertainment & Media | 38.41 |
| Akg | Audio & Music Gear | 27.98 |
| Waitrose | Grocery & Pantry | 22.40 |
| Sennheiser | Audio & Music Gear | 19.50 |
| Tate Modern | Entertainment | 18.54 |
| Fred Perry | Apparel & Fashion | 16.49 |
| ITV | Entertainment | 15.92 |
| Morrisons | Grocery & Pantry | 13.71 |
| Sainsbury's | Grocery & Pantry | 13.12 |
| Pro Tools | Tools, DIY & Garden | 12.80 |
| Akai | Consumer Electronics | 11.64 |
| Marks & Spencer | Apparel & Fashion | 11.12 |
| Acer | Computers & Gaming Hardware | 10.95 |
| Ableton | Audio & Music Gear | 10.93 |
| BBC | Apparel & Fashion | 10.20 |
| All Saints | Apparel & Fashion | 10.14 |
| Tesco | Grocery & Pantry | 9.81 |
| Vauxhall | Automotive | 9.61 |
| Selfridges | Apparel & Fashion | 8.70 |
| Amazon Music | Entertainment & Media | 8.66 |
| Easyjet | Travel & Hospitality | 8.62 |
| Barbour | Apparel & Fashion | 8.52 |
| Guinness | Alcoholic Beverages | 8.51 |
| Spotify Music | Entertainment & Media | 8.42 |
| Paul Smith | Apparel & Fashion | 8.09 |
| Pilsner Urquell | Alcoholic Beverages | 7.92 |
| Carlsberg | Beverages | 7.77 |
| Dr. Martens | Apparel & Fashion | 6.31 |
| Showtime | Entertainment | 6.09 |
| ALDI | Grocery & Pantry | 5.85 |
| Kickstarter | E-commerce & Marketplaces | 5.82 |
| Vivienne Westwood | Apparel & Fashion | 5.70 |
| Clarks | Footwear | 5.37 |
| Columbia Pictures | Entertainment | 5.33 |
| SoundCloud | Entertainment & Media | 5.11 |
| Baileys | Beverages | 4.75 |
| Ryanair | Travel & Hospitality | 4.72 |
| Campari | Alcoholic Beverages | 4.14 |
| Polaroid | Cameras & Photography | 3.94 |
| Lush | Beauty & Personal Care | 3.91 |
| Heinz | Food & Snacks | 3.77 |
| Airbnb | Travel & Hospitality | 3.74 |
| Aperol | Alcoholic Beverages | 3.54 |
| Bethesda Softworks | Gaming & Esports (Software/Titles) | 3.42 |
| Harrods | Luxury & Designer | 3.17 |
| Cadbury | Snacks & Confectionery | 3.11 |
| Tinder | Technology | 3.00 |
| Olympus | Cameras & Photography | 2.96 |
Official Profiles
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LoginArtist: BC Camplight
The map shows every radio station that aired BC Camplight today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-29)
Total: 167,256
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Last.fm |
93,673 | 56.01% |
| [+] |
Spotify |
72,711 | 43.47% |
| [+] |
Yandex |
872 | 0.52% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 05:12:03 | Where You Taking My Baby? | Radio Campus Amiens | Amiens, FR | 269 |
Popularity (2025-10-06)
| Platform | % |
|---|---|
| No data. | |
