Adam Ant
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-16
127,415
Social Media Followers
As of 2025-08-16
00:00:00
Hours Airplay
Updated 2025-10-03 23:56:58 UTC
Genres
Scores
Biography
Forming Adam and the Ants in 1977, Adam Ant's theatrical approach to punk music evolved into a successful pop-oriented sound under the guidance of manager Malcolm McLaren. The band's breakout album, 1980's Kings of the Wild Frontier, propelled them to stardom with hit singles like "Ant Music." After parting ways with the Ants, Adam Ant embarked on a solo career, achieving success with singles like "Goody Two Shoes" before transitioning to acting. A later comeback in the '90s saw him explore a more mature pop-rock sound, culminating in the release of the album Wonderful and a subsequent period of creative resurgence.
Adam Ant has momentum with 35-44 & 45-64 audiences—particularly in UNITED STATES, UNITED KINGDOM, AUSTRALIA. A heavily male (56%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 87,030 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Live Nation, Vivienne Westwood, Fred Perry signals obvious wins in Merchandise collaborations with fashion brands, Vinyl and special edition album releases, Exclusive online concerts or live streams. For marketers, it’s the rare combination of fit, frequency, and flair.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 127,415 · Engagements 3,844 · Rate 3.0% Posts 1,521 · Views 87,030 · Avg Likes 3,639 · Avg Comments 297 · Avg Views 87,030 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
35-44: 28% 45-64: 25% 25-34: 24% 18-24: 20% |
Largest: 35-44 (28%); next: 45-64 (25%) |
| Gender Split |
Female: 44% Male: 56% Non-binary/Other: 0% |
Skews male (56%) |
| Top Countries |
UNITED STATES (37%) UNITED KINGDOM (26%) AUSTRALIA (4%) CANADA (3%) BRAZIL (3%) |
Top regions: UNITED STATES (37%), UNITED KINGDOM (26%), AUSTRALIA (4%) |
| Platform Engagement | Instagram: 2,187 avg likes/post · Youtube: 87,030 avg views/post | Best reach: Youtube 87,030 avg views; best engagement: Instagram 2,187 avg likes |
Top Brand Affinities
Live Nation
Vivienne Westwood
Fred Perry
Sainsbury's
BBC
Marks & Spencer
Columbia Pictures
ALDI
Tate Modern
MTV
Tesco
Dr. Martens
Recommendations
Products & Services
- Merchandise collaborations with fashion brands
- Vinyl and special edition album releases
- Exclusive online concerts or live streams
- Music-themed apparel and accessories
- Fan club memberships with exclusive content
- Collaborative playlists on streaming platforms
- Behind-the-scenes content for social media
- Music documentaries or biopics
Marketing Angles
- Emphasize Adam Ant's legacy in new wave and pop culture
- Highlight the theatrical elements of his performances
- Engage with nostalgia for the 80s music scene
- Leverage partnerships with fashion brands for cross-promotion
- Utilize social media to share personal stories and fan interactions
- Create interactive content that invites fan participation
Content Themes
- Throwback posts featuring classic hits and performances
- Behind-the-scenes glimpses into Adam's creative process
- Fan stories and testimonials about his impact
- Fashion inspiration from Adam's iconic style
- Music history lessons focusing on the new wave era
- Live Q&A sessions with Adam Ant
Partnership Brands
- Vivienne Westwood
- Fred Perry
- Dr. Martens
- MTV
- Live Nation
- Sainsbury's
- Marks & Spencer
- Columbia Pictures
- Warner Bros
- Guinness
- Cadbury
- Lush
- Etsy
- HBO
- Tiffany
- Amazon
- Coachella
- Spotify Music
- Harley-Davidson
- Transformers
| Brand | Category | Score |
|---|---|---|
| Live Nation | Entertainment | 25.50 |
| Vivienne Westwood | Apparel & Fashion | 20.22 |
| Fred Perry | Apparel & Fashion | 13.12 |
| Sainsbury's | Grocery & Pantry | 8.80 |
| BBC | Apparel & Fashion | 8.63 |
| Marks & Spencer | Apparel & Fashion | 7.93 |
| Columbia Pictures | Entertainment | 7.43 |
| ALDI | Grocery & Pantry | 7.17 |
| Tate Modern | Entertainment | 6.69 |
| MTV | Entertainment | 6.32 |
| Tesco | Grocery & Pantry | 6.06 |
| Dr. Martens | Apparel & Fashion | 6.01 |
| Warner Bros | Entertainment | 5.36 |
| Alexander McQueen | Apparel & Fashion | 5.22 |
| Paramount Pictures | Entertainment & Media | 4.85 |
| Kickstarter | E-commerce & Marketplaces | 4.70 |
| Baileys | Beverages | 4.18 |
| Guinness | Alcoholic Beverages | 4.15 |
| Lush | Beauty & Personal Care | 4.12 |
| eBay | E-commerce & Marketplaces | 3.89 |
| Emporium | Apparel & Fashion | 3.81 |
| NBC | Entertainment & Media | 3.70 |
| Cadbury | Food & Snacks | 3.55 |
| Star Wars | Entertainment | 3.44 |
| Spotify Music | Entertainment & Media | 3.33 |
| Snoopy And The Peanuts Gang | Entertainment | 3.32 |
| AMC | Entertainment | 3.19 |
| Jack Daniels | Beverages | 3.14 |
| Showtime | Entertainment | 3.14 |
| Harrods | Luxury & Designer | 3.06 |
| Prismacolor | Books, Stationery & Office | 2.93 |
| Martini | Alcoholic Beverages | 2.92 |
| Primark | Apparel & Fashion | 2.78 |
| Cadillac | Automotive | 2.73 |
| Etsy | E-commerce & Marketplaces | 2.64 |
| WWE | Entertainment | 2.63 |
| Lego | Toys & Games | 2.47 |
| Universal | Entertainment | 2.40 |
| Nickelodeon | Entertainment | 2.37 |
| HBO | Entertainment & Media | 2.35 |
| Amazon | E-commerce & Marketplaces | 2.30 |
| Vogue | Apparel & Fashion | 2.29 |
| Jaguar | Automotive | 2.18 |
| Tiffany | Jewelry & Watches | 2.17 |
| Harley-Davidson | Automotive | 2.13 |
| Polaroid | Cameras & Photography | 2.11 |
| Budweiser | Beverages | 2.09 |
| Coachella | Apparel & Fashion | 2.09 |
| Tinder | Technology | 1.98 |
| Transformers | Toys & Games | 1.96 |
Official Profiles
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LoginArtist: Adam Ant
The map shows every radio station that aired Adam Ant today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-22)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-22 23:00:51 | Desperate but Not Serious | Cowboy Joe Radio | Sheridan, US | 229 |
| 2025-08-22 19:42:38 | Wonderful - Hot AC Mix | PopRocks | Washington, D.C., US | 221 |
| 2025-08-22 17:12:49 | Goody Two Shoes | Absolute 80's | London, GB | 193 |
| 2025-08-22 16:40:27 | Wonderful | 99.1 Delta FM | Jakarta, ID | 258 |
| 2025-08-22 16:29:40 | Goody Two Shoes - Album Version / Clean Version | CHOX-FM | Baie-Saint-Paul, QC, CA | 205 |
| 2025-08-22 14:48:25 | Wonderful | Radio Sonar | Santiago, CL | 154 |
| 2025-08-22 14:42:27 | Cool Zombie | Cowboy Joe Radio | Sheridan, US | 188 |
| 2025-08-22 12:13:30 | Strip | WKQX | Chicago, IL, US | 3 |
| 2025-08-22 12:11:52 | Desperate but Not Serious | The Independent FM | Los Angeles, CA, US | 241 |
| 2025-08-22 02:32:22 | Goody Two Shoes (single version) | bay 93.9 | Geelong, AU | 182 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |