Zonderling Brand Affinity ranks highest Pioneer at 93.44% . Very Strong. Score DMDB 53.97% | Fanbase 33.37%

Zonderling — electronic artist from NL.

Zonderling, the Dutch duo comprising Martijn van Sonderen and Jaap de Vries, have shifted their focus back to their musical roots after achieving global…

Zonderling

Established

Country: NL | Artist ID: 11e81bd1-5f6a-fdd4-8643-a0369fe50396

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Genres

electronicedmelectro housepop dancehouseprogressive housedanceprogressive electro houseelectronicother electronic music

Influential: 53.97% Fanbase: 33.37% Trending: 64.27%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Pioneer • 93.44% • Very Strong

As of 2025-09-09

58,940

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 53.97% | Fanbase 33.37% | Trending 64.27% | CAREER STAGE: MID_LEVEL

Biography

Zonderling, the Dutch duo comprising Martijn van Sonderen and Jaap de Vries, have shifted their focus back to their musical roots after achieving global success with tracks such as 'Crazy' and 'Love To Go'. Opting for a more selective approach in their performances and releases, they aim to capture the intimate, underground energy reminiscent of their earlier works like 'Sonderling' and 'Tunnel Vision'.

Embracing artistic freedom, Zonderling is dedicated to maintaining their unique vision within the electronic music landscape. By returning to a more minimalistic and authentic approach, they seek to embody the essence of their early productions while exploring new creative directions.

Report Date: 2025-09-09

Zonderling commands interest from 18-24 & 25-34 audiences in GERMANY, INDIA, UNITED STATES. With a heavily male (86%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (1,496 avg views per post); Youtube delivers the receipts in replies and shares. Affinity overlap with Pioneer, Mixcloud, Trancefamily points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Zonderling score 0.18% — Low bucket.

Brand: PioneerBrand: MixcloudBrand: Trancefamily

Followers:58,940

Engagements:104

Rate:0.2%

Posts:80

Avg Likes:94

Avg Comments:22

Avg Views:1,684

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 58,940 · Engagements 104 · Rate 0.2% Posts 80 · Views 1,684 · Avg Likes 94 · Avg Comments 22 · Avg Views 1,684	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 53% 25-34: 36% 35-44: 6% 13-17: 4%	Largest: 18-24 (53%); next: 25-34 (36%)
Gender Split	Female: 14% Male: 86% Non-binary/Other: 0%	Skews male (86%)
Top Countries	GERMANY (9%) INDIA (6%) UNITED STATES (6%) UNITED KINGDOM (5%) POLAND (5%)	Top regions: GERMANY (9%), INDIA (6%), UNITED STATES (6%)
Platform Engagement	Instagram: 0 avg likes/post · Tiktok: 188 avg views/post · Youtube: 1,496 avg views/post	Best reach: Youtube 1,496 avg views; best engagement: Youtube 89 avg likes

Top Brand Affinities

Pioneer

Score: 93.44

Mixcloud

Score: 61.96

Trancefamily

Score: 58.86

Tomorrowland

Score: 56.42

Ableton

Score: 39.88

Warner Music

Score: 34.34

MOOG

Score: 26.45

Launchpad

Score: 25.81

Sennheiser

Score: 20.46

Commerzbank

Score: 19.27

SoundCloud

Score: 18.79

Amazon Music

Score: 14.26

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Top Brand Affinities

Brand	Category	Score
Pioneer		93.44
Mixcloud		61.96
Trancefamily		58.86
Tomorrowland		56.42
Ableton		39.88
Warner Music		34.34
MOOG		26.45
Launchpad		25.81
Sennheiser		20.46
Commerzbank		19.27
SoundCloud		18.79
Amazon Music		14.26
Akai		10.75
Pro Tools		9.66
Beats Electronics		9.04
Efteling		8.69
Spotify Music		7.43
Jagermeister		6.92
Absolut		6.83
Lollapalooza		4.88
Red Bull		3.67
MTV		3.51
Coachella		3.30
Bacardi		3.14
Pull&Bear		2.94
Monster Beverage		2.79
musical.ly		2.73
Heineken		2.67
Ray-Ban		2.49
Guess		2.45
Sony		2.40
Aperol		2.25
Jack Daniels		2.18
Ferrari		2.13
A Game of Tones		2.08
GoPro		2.04
Tinder		1.98
Under Armour		1.97
FIFA		1.97
Calvin Klein		1.96
Ubisoft		1.95
Budweiser		1.90
Kodak		1.90
Skoda		1.88
The North Face		1.87
Audi		1.87
Armani		1.78
McLaren		1.75
Grand Theft Auto		1.74
Sneakerhead		1.72