Zeph Brand Affinity ranks highest UNIF at 37.87% . Very Strong. Score DMDB 56.76% | Fanbase 42.14%

Zeph — pop artist from US.

With a career spanning over two decades, Sarah Johnson is a versatile singer-songwriter known for her soulful vocals and introspective lyrics. She released her…

Zeph

Established

Country: US | Gender: female | Artist ID: 57230fe4-0e02-11e9-ba48-549f35161576

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Genres

popindie poppopalternativealternativefolk & traditionalgen z singer-songwriter

Influential: 56.76% Fanbase: 42.14% Trending: 64.06%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

UNIF • 37.87% • Very Strong

As of 2025-09-09

205,643

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 56.76% | Fanbase 42.14% | Trending 64.06% | CAREER STAGE: MID_LEVEL

Biography

With a career spanning over two decades, Sarah Johnson is a versatile singer-songwriter known for her soulful vocals and introspective lyrics. She released her debut album in 2005 and has since built a dedicated fan base through her authentic storytelling and emotive performances. Johnson continues to evolve as an artist, exploring different musical styles and collaborating with other musicians to create unique and compelling music.

In addition to her solo work, Johnson has also been involved in various side projects and has contributed her talents to several film soundtracks. She has performed at numerous music festivals and venues around the country, showcasing her dynamic stage presence and connecting with audiences through her heartfelt music. Johnson's passion for music and dedication to her craft have solidified her reputation as a respected and influential artist in the industry.

Report Date: 2025-09-09

Zeph engages 18-24 & 25-34 audiences with repeatable results in UNITED STATES, UNITED KINGDOM, CANADA. The fan base skews heavily female (70%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (15,003 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around UNIF, Arctic Fox hair Color, Glossier, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Zeph score 2.75% — Strong bucket.

Brand: UNIFBrand: Arctic Fox hair ColorBrand: Glossier

Followers:205,643

Engagements:5,664

Rate:2.8%

Posts:551

Avg Likes:5,618

Avg Comments:116

Avg Views:15,003

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 205,643 · Engagements 5,664 · Rate 2.8% Posts 551 · Views 15,003 · Avg Likes 5,618 · Avg Comments 116 · Avg Views 15,003	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 66% 25-34: 17% 13-17: 14% 35-44: 2%	Largest: 18-24 (66%); next: 25-34 (17%)
Gender Split	Female: 70% Male: 30% Non-binary/Other: 0%	Skews female (70%)
Top Countries	UNITED STATES (48%) UNITED KINGDOM (8%) CANADA (4%) PHILIPPINES (4%) AUSTRALIA (4%)	Top regions: UNITED STATES (48%), UNITED KINGDOM (8%), CANADA (4%)
Platform Engagement	Instagram: 5,005 avg likes/post · Youtube: 15,003 avg views/post	Best reach: Youtube 15,003 avg views; best engagement: Instagram 5,005 avg likes

Top Brand Affinities

UNIF

Score: 37.87

Arctic Fox hair Color

Score: 19.28

Glossier

Score: 13.16

Prismacolor

Score: 12.80

Brandy Melville

Score: 12.65

SpeedPaint

Score: 12.09

Hot Topic

Score: 12.08

Depop

Score: 11.26

RedBubble

Score: 8.20

Final Fantasy

Score: 6.15

Vivienne Westwood

Score: 5.40

Faber-Castell

Score: 5.01

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Top Brand Affinities

Brand	Category	Score
UNIF		37.87
Arctic Fox hair Color		19.28
Glossier		13.16
Prismacolor		12.80
Brandy Melville		12.65
SpeedPaint		12.09
Hot Topic		12.08
Depop		11.26
RedBubble		8.20
Final Fantasy		6.15
Vivienne Westwood		5.40
Faber-Castell		5.01
Urban Outfitters		4.97
Cartoon Network		4.51
Resident Evil		4.23
Polaroid		4.17
Fenty beauty		4.13
Coachella		3.77
American Eagle		3.76
Lollapalooza		3.44
Chrysler		3.33
Dr. Martens		3.31
Forever 21		3.22
Nickelodeon		3.01
CBS Television Studios		2.83
Showtime		2.82
NYX Cosmetics		2.66
League of Legends		2.65
Too Faced Cosmetics		2.63
Lush		2.45
Anastasia Beverly Hills		2.41
Walmart		2.39
CBS		2.34
Sprite		2.31
Activision Blizzard		2.29
ASOS		2.23
Nintendo		2.18
H&M		2.16
Pokemon		2.01
Tinder		1.93
SoundCloud		1.93
Urban Decay Cosmetics		1.88
Spotify Music		1.87
Paramount Pictures		1.83
Adobe		1.83
Walt Disney		1.79
Marvel		1.72
Netflix		1.63
Target		1.62
Chipotle Mexican Grill		1.61