ZAND

ZAND

Country: GB | Gender: non-binary

Influence: 51.47% Fanbase: 22.43% Trending: 65.99% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Impericon • 62.88% • Very Strong

As of 2025-09-08

31,746

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 12:13:22 UTC

Genres

poppopindie poptimismindie popr&b, funk & soulrnbalternativealt zescape roomalternative

Biography

[Artist] is a singer-songwriter who emerged onto the music scene in 2010 with the release of their debut album. Known for their introspective lyrics and soulful vocals, [Artist] has garnered a dedicated following over the years. Their music blends elements of folk, indie, and pop, creating a unique sound that resonates with listeners.

Since their debut, [Artist] has released several albums and singles, showcasing their growth and versatility as a musician. They have toured extensively, performing at various music festivals and venues around the world. With a discography that continues to evolve, [Artist] remains a respected figure in the contemporary music landscape.

ZAND Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

ZAND resonates most with 25-34 & 18-24 audiences and shows durable presence in UNITED KINGDOM, UNITED STATES, AUSTRALIA. With a female-leaning (53%) skew, campaigns can carry a confident voice and visual identity. Instagram is the reach spine (1,705 avg likes per post); Instagram is where fans co-sign. Affinity adjacency to Impericon, Motel Rocks, Sugarpill Cosmetics makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist ZAND score 5.37%Very Strong bucket.
Brand: ImpericonBrand: Motel RocksBrand: Sugarpill Cosmetics
Followers:31,746
Engagements:1,705
Rate:5.4%
Posts:19
Views:0
Avg Likes:1,705
Avg Comments:48
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 31,746 · Engagements 1,705 · Rate 5.4%
Posts 19 · Views 0 · Avg Likes 1,705 · Avg Comments 48 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 46%
18-24: 34%
35-44: 13%
13-17: 4%
Largest: 25-34 (46%); next: 18-24 (34%)
Gender Split Female: 53%
Male: 47%
Non-binary/Other: 0%
Skews female (53%)
Top Countries UNITED KINGDOM (52%)
UNITED STATES (22%)
AUSTRALIA (3%)
MEXICO (2%)
CANADA (2%)
Top regions: UNITED KINGDOM (52%), UNITED STATES (22%), AUSTRALIA (3%)
Platform Engagement Instagram: 1,705 avg likes/post best engagement: Instagram 1,705 avg likes

Top Brand Affinities

Impericon
Score: 62.88
Motel Rocks
Score: 39.45
Sugarpill Cosmetics
Score: 33.66
Depop
Score: 23.06
Arctic Fox hair Color
Score: 19.83
Lime Crime
Score: 18.72
Beauty Bay
Score: 17.06
Fred Perry
Score: 14.99
Nasty Gal
Score: 14.00
Dr. Martens
Score: 13.76
Hot Topic
Score: 12.93
Vivienne Westwood
Score: 12.43
Brand Category Score
Impericon 62.88
Motel Rocks 39.45
Sugarpill Cosmetics 33.66
Depop 23.06
Arctic Fox hair Color 19.83
Lime Crime 18.72
Beauty Bay 17.06
Fred Perry 14.99
Nasty Gal 14.00
Dr. Martens 13.76
Hot Topic 12.93
Vivienne Westwood 12.43
ASOS 11.63
MISSGUIDED 10.82
Jean Paul Gaultier 10.41
Sainsbury's 9.87
Vauxhall 9.09
boohoo 9.08
Amazon Music 8.74
River Island 8.29
Lush 8.05
Maison Margiela 7.72
Primark 7.65
Topshop 7.61
Marks & Spencer 7.53
RedBubble 7.14
Urban Outfitters 7.06
Selfridges 6.95
Tesco 6.67
Barbie 6.49
Tate Modern 6.28
BH Cosmetics 6.07
Carhartt 5.73
Fallout 5.66
NYX Cosmetics 5.11
Showtime 5.05
Alexander McQueen 5.00
Urban Decay Cosmetics 4.95
Polaroid 4.84
Resident Evil 4.70
Ableton 4.47
Tinder 4.32
Final Fantasy 4.18
Stüssy 4.18
SoundCloud 4.14
Fenty beauty 4.10
Spotify Music 3.86
Benefit Cosmetics 3.84
Vans 3.81
The Witcher 3.62

Official Profiles

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Artist: ZAND

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
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