Zakes Bantwini

Zakes Bantwini

Country: ZA | Gender: male

Influence: 52.31% Fanbase: 27.87% Trending: 64.52% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Standard Bank • 293.70% • Very Strong

As of 2025-09-09

1,122,649

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:04:57 UTC

Genres

electronicelectronicdancedeep housesouth african houseafro houseamapianoafricangqom

Biography

Zakes Bantwini, also known as the King of Dance, is a versatile singer, producer, and songwriter known for his fusion of music from various dance genres. His hit single "Osama" has made a significant impact, breaking records and topping Radio Monitor SA for 14 consecutive weeks. Zakes has received multiple awards, including two South African Music Awards (SAMA's) and a Grammy Award for his collaboration on "Bayethe" with Wouter Kellerman & Nomcebo Zikode. As he prepares to release his final album "Abantu" and retire from music, Zakes will shift his focus to managing his company IMG Africa, which represents artists like Boity Thulo and Nomcebo Zikode.

Zakes Bantwini Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Zakes Bantwini cuts through with 25-34 & 18-24 audiences and consistency across SOUTH AFRICA, PORTUGAL, UNITED STATES. A heavily male (74%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 97,820 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with Standard Bank, Mixcloud, Woolworths, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Zakes Bantwini score 0.33%Low bucket.
Brand: Standard BankBrand: MixcloudBrand: Woolworths
Followers:1,122,649
Engagements:3,712
Rate:0.3%
Posts:613
Views:97,820
Avg Likes:3,621
Avg Comments:132
Avg Views:97,820

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 1,122,649 · Engagements 3,712 · Rate 0.3%
Posts 613 · Views 97,820 · Avg Likes 3,621 · Avg Comments 132 · Avg Views 97,820
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 48%
18-24: 41%
35-44: 8%
13-17: 3%
Largest: 25-34 (48%); next: 18-24 (41%)
Gender Split Female: 26%
Male: 74%
Non-binary/Other: 0%
Skews male (74%)
Top Countries SOUTH AFRICA (63%)
PORTUGAL (4%)
UNITED STATES (4%)
ZIMBABWE (3%)
ANGOLA (3%)
Top regions: SOUTH AFRICA (63%), PORTUGAL (4%), UNITED STATES (4%)
Platform Engagement Instagram: 1,761 avg likes/post · Youtube: 97,820 avg views/post Best reach: Youtube 97,820 avg views; best engagement: Youtube 1,860 avg likes

Top Brand Affinities

Standard Bank
Score: 293.70
Mixcloud
Score: 54.85
Woolworths
Score: 50.08
Ballantine's
Score: 17.63
Atmos
Score: 14.66
Jagermeister
Score: 10.27
Amazon Music
Score: 8.75
Pioneer
Score: 8.43
Colgate
Score: 7.80
Hennessy
Score: 7.42
Ableton
Score: 7.08
Herbalife
Score: 6.85
Brand Category Score
Standard Bank 293.70
Mixcloud 54.85
Woolworths 50.08
Ballantine's 17.63
Atmos 14.66
Jagermeister 10.27
Amazon Music 8.75
Pioneer 8.43
Colgate 7.80
Hennessy 7.42
Ableton 7.08
Herbalife 6.85
Tomorrowland 6.64
Moët & Chandon 6.61
Kappa 5.28
KARL LAGERFELD 5.13
Bacardi 3.82
The North Face 3.56
FOREX 2.92
Coachella 2.88
shein 2.79
Emporium 2.71
Heineken 2.53
Timberland 2.46
Dolce & Gabbana 2.45
Sneakerhead 2.37
MTV 2.26
SheInside 2.19
Lacoste 2.19
SoundCloud 2.18
Huawei 2.16
Levi's 2.06
Armani 2.01
Budweiser 2.00
Sunnies Studios 1.95
Polo Ralph Lauren 1.92
Ray-Ban 1.91
Converse 1.88
Reebok 1.87
Fenty beauty 1.81
Versace 1.75
New Balance 1.70
Burberry 1.69
H&M 1.64
Vogue 1.61
Calvin Klein 1.56
Balenciaga 1.50
Supreme 1.50
Spotify Music 1.49
Red Bull 1.47

Official Profiles

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Artist: Zakes Bantwini

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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