Zaho de Sagazan
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
861,350
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 20:05:58 UTC
Genres
Biography
Zaho de Sagazan speaks to 25-34 & 18-24 audiences with measurable traction in FRANCE, BELGIUM, GERMANY. Composition is female-leaning (54%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (174,770 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Fnac, Accor Hotels, Monoprix, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 861,350 · Engagements 57,709 · Rate 6.7% Posts 589 · Views 351,020 · Avg Likes 56,837 · Avg Comments 892 · Avg Views 351,020 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 29% 18-24: 24% 45-64: 23% 35-44: 21% |
Largest: 25-34 (29%); next: 18-24 (24%) |
| Gender Split |
Female: 54% Male: 46% Non-binary/Other: 0% |
Skews female (54%) |
| Top Countries |
FRANCE (66%) BELGIUM (5%) GERMANY (4%) BRAZIL (3%) SWITZERLAND (3%) |
Top regions: FRANCE (66%), BELGIUM (5%), GERMANY (4%) |
| Platform Engagement | Instagram: 47,027 avg likes/post · Youtube: 174,770 avg views/post | Best reach: Youtube 174,770 avg views; best engagement: Instagram 47,027 avg likes |
Top Brand Affinities
Fnac
Accor Hotels
Monoprix
MOOG
Ricard
Galeries Lafayette
Garnier
Jean Paul Gaultier
Ableton
PLAYMOBIL
Air France
Perrier
| Brand | Category | Score |
|---|---|---|
| Fnac | 52.54 | |
| Accor Hotels | 44.22 | |
| Monoprix | 36.03 | |
| MOOG | 26.31 | |
| Ricard | 25.30 | |
| Galeries Lafayette | 16.68 | |
| Garnier | 13.77 | |
| Jean Paul Gaultier | 13.08 | |
| Ableton | 12.75 | |
| PLAYMOBIL | 12.24 | |
| Air France | 11.72 | |
| Perrier | 11.33 | |
| Akai | 10.94 | |
| Evian | 9.46 | |
| Longchamp | 9.42 | |
| JACQUEMUS | 9.20 | |
| Kodak | 8.14 | |
| Décathlon | 7.89 | |
| Tate Modern | 7.33 | |
| Vivienne Westwood | 5.94 | |
| Leica | 4.96 | |
| Summit Entertainment | 4.94 | |
| Montblanc | 4.53 | |
| Hublot | 4.47 | |
| NBC | 4.32 | |
| Lollapalooza | 4.20 | |
| Dr. Martens | 4.19 | |
| Carrefour | 4.11 | |
| Cartier | 3.76 | |
| SoundCloud | 3.73 | |
| Hermès | 3.66 | |
| Polaroid | 3.65 | |
| Spotify Music | 3.48 | |
| Yves Saint Laurent | 3.21 | |
| Pull&Bear | 2.95 | |
| Fujifilm | 2.88 | |
| Tinder | 2.81 | |
| Renault | 2.71 | |
| Peugeot | 2.33 | |
| Pantone Inc | 2.28 | |
| Christian Louboutin | 2.25 | |
| Lacoste | 2.12 | |
| Citroen | 2.07 | |
| Coachella | 2.04 | |
| Vogue | 2.01 | |
| Aperol | 1.94 | |
| Airbnb | 1.92 | |
| ASOS | 1.84 | |
| Tarte Cosmetics | 1.80 | |
| Christian Dior | 1.77 |
Official Profiles
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LoginArtist: Zaho de Sagazan
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-10 05:00 UTC | Zaho de Sagazan | Circo Voador | Rio de Janeiro, Brazil |
