ZAH1DE

ZAH1DE — hip-hop & rap artist from DE.

German rapper ZAH1DE has been making a name for herself through her presence on social media. In November 2024, she released the single "TikTok Sportlich,"…

Influence: 39.94% Fanbase: 30.02% Trending: 44.90% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Henkel • 175.57% • Very Strong

As of 2025-09-08

1,564,079

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 08:06:52 UTC

Genres

hip-hop & raphip-hop/raprap

Biography

German rapper ZAH1DE has been making a name for herself through her presence on social media. In November 2024, she released the single "TikTok Sportlich," following the success of her previous track "Ballert auf Lautlos," which garnered significant attention online.

Top Brand Affinities

Report Date: 2025-09-08

ZAH1DE reliably reaches 18-24 & 25-34 audiences in GERMANY, BRAZIL, UNITED STATES. The base is heavily female (68%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (222,030 avg views per post); Instagram layers on depth and replies. The audience sits near Henkel, Sergio Tacchini, Twistshake, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist ZAH1DE score 5.47% — Very Strong bucket.

Brand: HenkelBrand: Sergio TacchiniBrand: Twistshake

Followers:1,564,079

Engagements:85,629

Rate:5.5%

Posts:456

Avg Likes:85,340

Avg Comments:1,124

Avg Views:222,030

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,564,079 · Engagements 85,629 · Rate 5.5% Posts 456 · Views 222,030 · Avg Likes 85,340 · Avg Comments 1,124 · Avg Views 222,030	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 53% 25-34: 25% 13-17: 14% 35-44: 6%	Largest: 18-24 (53%); next: 25-34 (25%)
Gender Split	Female: 68% Male: 32% Non-binary/Other: 0%	Skews female (68%)
Top Countries	GERMANY (39%) BRAZIL (17%) UNITED STATES (13%) UNITED KINGDOM (6%) AUSTRIA (4%)	Top regions: GERMANY (39%), BRAZIL (17%), UNITED STATES (13%)
Platform Engagement	Instagram: 73,562 avg likes/post · Tiktok: 0 avg views/post · Youtube: 222,030 avg views/post	Best reach: Youtube 222,030 avg views; best engagement: Instagram 73,562 avg likes

Top Brand Affinities

Henkel

Score: 175.57

Sergio Tacchini

Score: 120.93

Twistshake

Score: 72.00

Maersk

Score: 67.33

Zadig Voltaire

Score: 63.35

KaDeWe

Score: 58.60

BCBG Max Azria

Score: 56.51

Tchibo

Score: 55.69

Westwing

Score: 51.22

TRIANGL

Score: 40.55

Golden Goose Deluxe Brand

Score: 34.82

Snapple

Score: 32.33

Brand	Category	Score
Henkel		175.57
Sergio Tacchini		120.93
Twistshake		72.00
Maersk		67.33
Zadig Voltaire		63.35
KaDeWe		58.60
BCBG Max Azria		56.51
Tchibo		55.69
Westwing		51.22
TRIANGL		40.55
Golden Goose Deluxe Brand		34.82
Snapple		32.33
Gamescom		29.21
Zalando		29.20
Illy		28.88
Thermomix		26.64
StairMaster		26.02
Trancefamily		24.88
Davidoff		24.28
Rossmann		23.71
TUI		22.98
TUI Group		22.78
KARL LAGERFELD		20.68
Massimo Dutti		20.03
Montecristo		19.09
Braun		17.62
Turkish Airlines		16.51
Ricard		16.51
Carolina Herrera		16.14
Barbie		13.68
Nakd		13.66
H&M Home		13.35
JACQUEMUS		12.83
Trabzonspor		12.55
World of Warcraft		12.53
Efteling		12.45
Maison Margiela		12.09
Maybach		11.52
Pull&Bear		11.32
Calzedonia		11.30
Ellesse		11.05
Emporio Armani		10.77
OOTD Magazine		10.65
Madewell		10.27
Dsquared		10.24
Accessorize		9.53
Topshop		9.26
RAZER		9.05
shein		8.77
ALDI		8.59