Your Smith Brand Affinity ranks highest Live Nation at 22.74% . Very Strong. Score DMDB 52.64% | Fanbase 28.37%

Your Smith — pop artist from US.

Your Smith, also known as Caroline Smith, is a Minneapolis-born artist who signed to Pulse Recording before relocating to Los Angeles. Drawing inspiration from…

Your Smith

Established

Country: US | Gender: female | Artist ID: 11e88ac6-1829-ded6-ba51-c81f66c9b203

Find Artist

Genres

popindie popminneapolis indiepopalternativealternative

Influential: 52.64% Fanbase: 28.37% Trending: 64.77%

As of: 2025-09-08

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 22.74% • Very Strong

As of 2025-09-08

39,885

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

Scores

Score: DMDB 52.64% | Fanbase 28.37% | Trending 64.77% | CAREER STAGE: MID_LEVEL

Biography

Your Smith, also known as Caroline Smith, is a Minneapolis-born artist who signed to Pulse Recording before relocating to Los Angeles. Drawing inspiration from the musical history of Laurel Canyon, she blends the funk/R&B "Minneapolis Sound" with classic LA folk songwriting. Your Smith released her debut EP "Bad Habit" in August 2018 through Neon Gold Records and has toured with acts such as X Ambassadors, Matt Maeson, and K.Flay. Her sophomore EP "Wild Wild Woman" is currently available.

Report Date: 2025-09-08

Your Smith maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, UNITED KINGDOM, BRAZIL. The audience leans male-leaning (51%), so brand cues around style and status perform well. The clearest reach is on Youtube with 5,966 avg views per post; Instagram functions as the community touchpoint. Affinity with Live Nation, Warby Parker, bonappetitmag makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Your Smith score 2.12% — Strong bucket.

Brand: Live NationBrand: Warby ParkerBrand: bonappetitmag

Followers:39,885

Engagements:847

Rate:2.1%

Posts:661

Avg Likes:835

Avg Comments:24

Avg Views:6,901

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 39,885 · Engagements 847 · Rate 2.1% Posts 661 · Views 6,901 · Avg Likes 835 · Avg Comments 24 · Avg Views 6,901	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 45% 25-34: 32% 35-44: 9% 45-64: 8%	Largest: 18-24 (45%); next: 25-34 (32%)
Gender Split	Female: 49% Male: 51% Non-binary/Other: 0%	Skews male (51%)
Top Countries	UNITED STATES (50%) UNITED KINGDOM (6%) BRAZIL (5%) CANADA (5%) GERMANY (4%)	Top regions: UNITED STATES (50%), UNITED KINGDOM (6%), BRAZIL (5%)
Platform Engagement	Instagram: 684 avg likes/post · Tiktok: 935 avg views/post · Youtube: 5,966 avg views/post	Best reach: Youtube 5,966 avg views; best engagement: Instagram 684 avg likes

Top Brand Affinities

Live Nation

Score: 22.74

Warby Parker

Score: 19.89

bonappetitmag

Score: 18.85

MOOG

Score: 17.13

Glossier

Score: 11.58

Madewell

Score: 11.35

Ableton

Score: 9.36

Free People

Score: 8.10

Kickstarter

Score: 7.87

Anthropologie

Score: 7.84

Pro Tools

Score: 7.83

Lollapalooza

Score: 7.77

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Top Brand Affinities

Brand	Category	Score
Live Nation		22.74
Warby Parker		19.89
bonappetitmag		18.85
MOOG		17.13
Glossier		11.58
Madewell		11.35
Ableton		9.36
Free People		8.10
Kickstarter		7.87
Anthropologie		7.84
Pro Tools		7.83
Lollapalooza		7.77
Walgreens		7.62
Amazon Music		7.50
Delta		7.03
Coachella		6.89
Coors		6.85
Airbnb		6.30
Spotify Music		5.98
Paramount Pictures		5.51
Showtime		5.45
Urban Outfitters		5.36
Target		5.30
Tinder		5.29
Pacific Northwest Wonderland		5.08
Polaroid		4.86
Verizon		4.57
Emporium		4.50
Taco Bell		4.36
Margaritaville		4.31
Carhartt		4.29
Kodak		4.23
NORDSTROM		4.20
Nixon		4.11
Dr. Martens		4.02
Gatorade		3.73
SoundCloud		3.65
Nickelodeon		3.62
Sunnies Studios		3.45
NBC		3.45
Holden		3.45
Busch		3.14
MTV		3.09
Fujifilm		3.04
Budweiser		3.01
Activision Blizzard		2.98
Guinness		2.88
Costco		2.80
Abercrombie & Fitch		2.76
Chipotle Mexican Grill		2.63