
Young the Giant
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
742,906
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Through "American Bollywood," Young the Giant explores themes of cultural identity and assimilation, reflecting Gadhia's personal struggle growing up in Southern California. The album serves as a musical meditation on his family history, merging high art with popular appeal. Gadhia emphasizes the band's belief in youth, innocence, and optimism, capturing the beauty in their unique blend of ancient and modern influences.
Young the Giant is a clear fit for 18-24 & 25-34 audiences with strength across UNITED STATES, BRAZIL, CANADA. The audience is female-leaning (53%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (5,297 avg views per post); Instagram builds the community layer. Affinity data highlights Live Nation, Lollapalooza, Houston Livestock Show and Rodeo, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 742,906 · Engagements 3,334 · Rate 0.4% Posts 1,094 · Views 8,093 · Avg Likes 3,285 · Avg Comments 85 · Avg Views 8,093 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 55% 25-34: 31% 13-17: 7% 35-44: 6% |
Largest: 18-24 (55%); next: 25-34 (31%) |
Gender Split |
Female: 53% Male: 47% Non-binary/Other: 0% |
Skews female (53%) |
Top Countries |
UNITED STATES (38%) BRAZIL (10%) CANADA (5%) MEXICO (5%) UNITED KINGDOM (3%) |
Top regions: UNITED STATES (38%), BRAZIL (10%), CANADA (5%) |
Platform Engagement | Instagram: 2,547 avg likes/post · Tiktok: 5,297 avg views/post · Youtube: 2,796 avg views/post | Best reach: Tiktok 5,297 avg views; best engagement: Instagram 2,547 avg likes |
Top Brand Affinities
Live Nation
Lollapalooza
Houston Livestock Show and Rodeo
Kroger
Pro Tools
Glossier
Verizon
Coachella
Taco Bell
Summit Entertainment
Busch
Chick-fil-A
Brand | Category | Score |
---|---|---|
Live Nation | 33.71 | |
Lollapalooza | 9.34 | |
Houston Livestock Show and Rodeo | 7.93 | |
Kroger | 7.63 | |
Pro Tools | 7.47 | |
Glossier | 7.15 | |
Verizon | 5.99 | |
Coachella | 5.89 | |
Taco Bell | 5.21 | |
Summit Entertainment | 4.92 | |
Busch | 4.91 | |
Chick-fil-A | 4.71 | |
Free People | 4.70 | |
Margaritaville | 4.58 | |
Anthropologie | 4.51 | |
Pacific Northwest Wonderland | 4.50 | |
Target | 4.23 | |
iHeartRadio Music Awards | 4.07 | |
OLD NAVY | 4.05 | |
Coors | 3.94 | |
Amway | 3.80 | |
Philips | 3.80 | |
Showtime | 3.76 | |
American Eagle | 3.73 | |
Gillette | 3.71 | |
Urban Outfitters | 3.66 | |
Columbia Pictures | 3.59 | |
Bethesda Softworks | 3.53 | |
Spotify Music | 3.48 | |
Fallout | 3.48 | |
NBC | 3.37 | |
NHL | 3.33 | |
Nickelodeon | 3.32 | |
Paramount Pictures | 3.21 | |
Prismacolor | 3.19 | |
Chrysler | 3.18 | |
Polaroid | 3.01 | |
MTV | 2.82 | |
Abercrombie & Fitch | 2.80 | |
Dr. Martens | 2.74 | |
Carhartt | 2.71 | |
Chipotle Mexican Grill | 2.66 | |
PetSmart | 2.65 | |
Budweiser | 2.63 | |
Emporium | 2.61 | |
Lululemon Athletica | 2.60 | |
Pepsi | 2.59 | |
Bellagio | 2.55 | |
Guinness | 2.54 | |
AMC | 2.49 |
Official Profiles
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LoginArtist: Young the Giant
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-09-10)
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Artist Performace Report
Streams: 0 ? 0 (+0.00%)
Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
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Streaming Audience Growth
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Streams & Royalties
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Streams | 0 | 0 | +0 |
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