YokoO Brand Affinity ranks highest Mixcloud at 73.00% . Very Strong. Score DMDB 49.58% | Fanbase 26.57%

YokoO — electronic artist from DE.

YokoO, a French-born artist with Australian roots and currently based in Lisbon, has established a global presence through his travels and performances. In…

YokoO

Established

Country: DE | Gender: male | Artist ID: 11e81bcb-70f5-d37c-8210-a0369fe50396

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Genres

electronicelectronicdancefrench tech houseorganic housedeep house

Influential: 49.58% Fanbase: 26.57% Trending: 61.09%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 73.00% • Very Strong

As of 2025-09-09

54,283

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 49.58% | Fanbase 26.57% | Trending 61.09% | CAREER STAGE: MID_LEVEL

Biography

YokoO, a French-born artist with Australian roots and currently based in Lisbon, has established a global presence through his travels and performances. In recent years, he has garnered recognition in various international music scenes.

Report Date: 2025-09-09

YokoO performs best with fans in the 25-34 range, concentrated in UNITED STATES, ROMANIA, BRAZIL. Audience composition is heavily male (76%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 61,277 avg views per post, with Youtube providing steady community replies and saves. Brand adjacency trends toward Mixcloud, Pioneer, Ableton, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, YokoO is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist YokoO score 2.59% — Strong bucket.

Brand: MixcloudBrand: PioneerBrand: Ableton

Followers:54,283

Engagements:1,404

Rate:2.6%

Posts:1,746

Avg Likes:1,358

Avg Comments:70

Avg Views:61,277

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 54,283 · Engagements 1,404 · Rate 2.6% Posts 1,746 · Views 61,277 · Avg Likes 1,358 · Avg Comments 70 · Avg Views 61,277	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 45% 18-24: 36% 35-44: 15% 45-64: 2%	Largest: 25-34 (45%); next: 18-24 (36%)
Gender Split	Female: 24% Male: 76% Non-binary/Other: 0%	Skews male (76%)
Top Countries	UNITED STATES (21%) ROMANIA (9%) BRAZIL (5%) HUNGARY (5%) ARGENTINA (4%)	Top regions: UNITED STATES (21%), ROMANIA (9%), BRAZIL (5%)
Platform Engagement	Instagram: 456 avg likes/post · Youtube: 61,277 avg views/post	Best reach: Youtube 61,277 avg views; best engagement: Youtube 902 avg likes

Top Brand Affinities

Mixcloud

Score: 73.00

Pioneer

Score: 58.23

Ableton

Score: 46.35

MOOG

Score: 40.31

SoundCloud

Score: 18.39

Sennheiser

Score: 17.30

Trancefamily

Score: 16.78

Akai

Score: 16.09

Tomorrowland

Score: 12.57

Coachella

Score: 6.54

Acroyoga

Score: 6.10

Jagermeister

Score: 5.91

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Top Brand Affinities

Brand	Category	Score
Mixcloud		73.00
Pioneer		58.23
Ableton		46.35
MOOG		40.31
SoundCloud		18.39
Sennheiser		17.30
Trancefamily		16.78
Akai		16.09
Tomorrowland		12.57
Coachella		6.54
Acroyoga		6.10
Jagermeister		5.91
Beats Electronics		5.56
Spotify Music		4.93
Oculus		4.86
Lollapalooza		3.93
Garnier		3.76
Heineken		3.69
Matrix		3.52
Summit Entertainment		3.46
Lululemon Athletica		2.63
Aperol		2.49
TOM FORD		2.42
Airbnb		2.41
Sunnies Studios		2.26
Kodak		2.24
Red Bull		2.20
Pantone Inc		2.09
Budweiser		2.01
Dolce & Gabbana		2.01
Tinder		1.96
Geocaching		1.96
Bellagio		1.94
National Geographic		1.94
Tesla Motors		1.87
Cafecito		1.78
Showtime		1.78
Fendi		1.77
GoPro		1.75
Vogue		1.67
Lush		1.66
Warner Bros		1.64
Jaguar		1.62
Yves Saint Laurent		1.59
musical.ly		1.58
Guess		1.55
Polaroid		1.53
Travelgram		1.52
Ray-Ban		1.50
Cartier		1.33