銀杏BOYZ
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-29
204,430
Social Media Followers
As of 2025-09-29
00:00:00
Hours Airplay
2025-12-07 08:04:00 UTC
Genres
Biography
In March 2023, Mineta held a special performance titled "山形のロック好きの集まり2023" in his hometown of Yamagata with GING NANG BOYZ. In September 2023, they embarked on their first nationwide tour in 18 years, titled "世界ツアー弾き語り23-24 ボーイ・ミーツ・ガール Boi Meets Girrrl," since their 2005 world tour. Mineta is also active as an actor, having starred in dramas like "奇跡の人," "ひよっこ," and "いだてん~東京オリムピック噺~," as well as appearing in the stage play "物語なき、この世界。" in 2021.
銀杏BOYZ resonates most with 18-24 & 25-34 audiences and shows durable presence in JAPAN, UNITED STATES, TAIWAN. With a heavily male (64%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (26,487 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Isetan, Vivienne Westwood, Akg makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 204,430 · Engagements 4,307 · Rate 2.1% Posts 486 · Views 26,487 · Avg Likes 4,278 · Avg Comments 71 · Avg Views 26,487 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 50% 25-34: 31% 13-17: 9% 35-44: 8% |
Largest: 18-24 (50%); next: 25-34 (31%) |
| Gender Split |
Female: 36% Male: 64% Non-binary/Other: 0% |
Skews male (64%) |
| Top Countries |
JAPAN (66%) UNITED STATES (6%) TAIWAN (3%) BRAZIL (2%) INDONESIA (2%) |
Top regions: JAPAN (66%), UNITED STATES (6%), TAIWAN (3%) |
| Platform Engagement | Instagram: 3,651 avg likes/post · Youtube: 26,487 avg views/post | Best reach: Youtube 26,487 avg views; best engagement: Instagram 3,651 avg likes |
Top Brand Affinities
Isetan
Vivienne Westwood
Akg
Maison Margiela
A.P.C.
Dr. Martens
Arc'teryx
Barbour
Fred Perry
Paul Smith
UNIQLO
Snoopy And The Peanuts Gang
| Brand | Category | Score |
|---|---|---|
| Isetan | 22.65 | |
| Vivienne Westwood | 15.60 | |
| Akg | 14.49 | |
| Maison Margiela | 12.93 | |
| A.P.C. | 11.84 | |
| Dr. Martens | 10.81 | |
| Arc'teryx | 10.59 | |
| Barbour | 10.40 | |
| Fred Perry | 9.82 | |
| Paul Smith | 9.12 | |
| UNIQLO | 8.19 | |
| Snoopy And The Peanuts Gang | 8.03 | |
| Acne Studios | 7.89 | |
| Shake Shack | 7.13 | |
| Atmos | 6.85 | |
| Summit Entertainment | 6.79 | |
| Clarks | 5.44 | |
| The North Face | 5.40 | |
| Gundam | 5.23 | |
| New Balance | 4.48 | |
| Miu Miu | 4.09 | |
| Olympus | 4.04 | |
| Converse | 4.01 | |
| Pokemon | 3.59 | |
| G-shock | 3.56 | |
| IKEA | 3.47 | |
| ASICS | 3.45 | |
| Panasonic | 3.18 | |
| Stüssy | 3.18 | |
| Carhartt | 3.06 | |
| Supreme | 2.97 | |
| Star Wars | 2.87 | |
| Vans | 2.82 | |
| GAP | 2.53 | |
| Reebok | 2.35 | |
| Amazon | 2.35 | |
| Fujifilm | 2.25 | |
| Hermès | 2.20 | |
| Costco | 2.20 | |
| Levi's | 2.18 | |
| Yves Saint Laurent | 2.10 | |
| Kodak | 2.08 | |
| Chanel | 2.02 | |
| Polo Ralph Lauren | 1.92 | |
| Pixar | 1.92 | |
| Lush | 1.89 | |
| Apple | 1.86 | |
| Lego | 1.78 | |
| Tiffany & Co | 1.62 | |
| Walt Disney | 1.49 |
Official Profiles
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Total Streams (2025-09-28)
Total: 221,292
| PLATFORM | TOTAL | % | |
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173,188 | 78.26% |
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48,104 | 21.74% |
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















