Wunderhorse

Wunderhorse — alternative artist from GB.

Wunderhorse has built a dedicated fan base through their energetic live shows and Jacob Slater's evocative songwriting. In 2024, the band released their…

Influence: 56.50% Fanbase: 38.41% Trending: 65.55% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Fred Perry • 24.86% • Very Strong

As of 2025-09-08

264,568

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:05:03 UTC

Genres

alternativealternative

Biography

Wunderhorse has built a dedicated fan base through their energetic live shows and Jacob Slater's evocative songwriting. In 2024, the band released their sophomore album, Midas, recorded at Minnesota's Pachyderm Studio with producer Craig Silvey. Following their well-received debut album, Cub, Wunderhorse's music captures the raw energy of their live performances.

In 2025, after supporting acts like Fontaines D.C and Sam Fender, Wunderhorse embarked on a North American tour and prepared for their largest headline shows yet, along with their first European headline tour. The band has quickly gained recognition as one of the most promising acts in British guitar music.

Top Brand Affinities

Report Date: 2025-09-08

Wunderhorse connects with 18-24 & 25-34 audiences and shows durable traction across UNITED KINGDOM, UNITED STATES, IRELAND. With a heavily male (80%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 53,400 avg views per post; Instagram adds dependable engagement depth. Overlap with Fred Perry, ITV, Mixcloud highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Wunderhorse moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Wunderhorse score 10.14% — Very Strong bucket.

Brand: Fred PerryBrand: ITVBrand: Mixcloud

Followers:264,568

Engagements:26,840

Rate:10.1%

Posts:451

Avg Likes:25,833

Avg Comments:105

Avg Views:56,803

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 264,568 · Engagements 26,840 · Rate 10.1% Posts 451 · Views 56,803 · Avg Likes 25,833 · Avg Comments 105 · Avg Views 56,803	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 37% 25-34: 37% 35-44: 13% 45-64: 7%	Largest: 18-24 (37%); next: 25-34 (37%)
Gender Split	Female: 20% Male: 80% Non-binary/Other: 0%	Skews male (80%)
Top Countries	UNITED KINGDOM (44%) UNITED STATES (14%) IRELAND (3%) GREECE (3%) POLAND (3%)	Top regions: UNITED KINGDOM (44%), UNITED STATES (14%), IRELAND (3%)
Platform Engagement	Instagram: 15,509 avg likes/post · Tiktok: 53,400 avg views/post · Youtube: 3,403 avg views/post	Best reach: Tiktok 53,400 avg views; best engagement: Instagram 15,509 avg likes

Top Brand Affinities

Fred Perry

Score: 24.86

ITV

Score: 22.50

Mixcloud

Score: 20.42

Vivienne Westwood

Score: 14.05

All Saints

Score: 11.14

Carhartt

Score: 10.29

Brandy Melville

Score: 9.04

Alexander McQueen

Score: 8.96

JACQUEMUS

Score: 8.72

Vauxhall

Score: 8.53

Prada

Score: 8.08

Universal

Score: 6.65

Brand	Category	Score
Fred Perry		24.86
ITV		22.50
Mixcloud		20.42
Vivienne Westwood		14.05
All Saints		11.14
Carhartt		10.29
Brandy Melville		9.04
Alexander McQueen		8.96
JACQUEMUS		8.72
Vauxhall		8.53
Prada		8.08
Universal		6.65
Urban Outfitters		5.50
Guinness		4.98
Spotify Music		4.40
Yves Saint Laurent		4.35
ASOS		4.32
Lollapalooza		4.22
SoundCloud		4.18
Netflix		4.10
Miu Miu		3.96
Vogue		3.88
BBC		3.59
CBS Television Studios		3.52
MTV		3.44
Dr. Martens		3.44
Polaroid		3.40
CBS		2.96
Kodak		2.90
Sunnies Studios		2.77
Primark		2.58
Showtime		2.52
Tesco		2.31
Aperol		2.31
Nickelodeon		2.28
Christian Louboutin		2.28
Fujifilm		2.11
Tinder		1.98
Fendi		1.95
Coachella		1.93
Marvel		1.92
Burberry		1.87
Levi's		1.85
Paramount Pictures		1.85
Louis Vuitton		1.80
Versace		1.78
McLaren		1.77
Calvin Klein		1.74
Cartier		1.68
Lush		1.64