Wooli

Wooli — hip-hop & rap artist from US.

Wooli is a musician known for blending melodic sounds with Dubstep and Riddim influences. He has performed at major festivals in the US and completed a…

Influence: 57.15% Fanbase: 35.79% Trending: 67.84% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

iHeartRaves • 301.80% • Very Strong

As of 2025-09-09

256,201

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:09:26 UTC

Genres

hip-hop & rapelectronic trapelectronicelectro housedancedubstepgaming dubstepbrostepelectronic

Biography

Wooli is a musician known for blending melodic sounds with Dubstep and Riddim influences. He has performed at major festivals in the US and completed a sold-out Impact Tour with seven dates in North America's largest cities. Wooli continues to innovate in the bass music scene with upcoming music releases and performances at prominent festivals and shows.

Top Brand Affinities

Report Date: 2025-09-09

Wooli resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, MEXICO, CANADA. With a heavily male (80%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (14,570 avg views per post); Instagram is where fans co-sign. Affinity adjacency to iHeartRaves, Phase One, Ableton makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Wooli score 5.42% — Very Strong bucket.

Brand: iHeartRavesBrand: Phase OneBrand: Ableton

Followers:256,201

Engagements:13,876

Rate:5.4%

Posts:1,078

Avg Likes:13,850

Avg Comments:301

Avg Views:14,570

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 256,201 · Engagements 13,876 · Rate 5.4% Posts 1,078 · Views 14,570 · Avg Likes 13,850 · Avg Comments 301 · Avg Views 14,570	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 57% 25-34: 33% 13-17: 5% 35-44: 3%	Largest: 18-24 (57%); next: 25-34 (33%)
Gender Split	Female: 20% Male: 80% Non-binary/Other: 0%	Skews male (80%)
Top Countries	UNITED STATES (46%) MEXICO (17%) CANADA (5%) BRAZIL (3%) ARGENTINA (3%)	Top regions: UNITED STATES (46%), MEXICO (17%), CANADA (5%)
Platform Engagement	Instagram: 13,428 avg likes/post · Tiktok: 0 avg views/post · Youtube: 14,570 avg views/post	Best reach: Youtube 14,570 avg views; best engagement: Instagram 13,428 avg likes

Top Brand Affinities

iHeartRaves

Score: 301.80

Phase One

Score: 187.23

Ableton

Score: 46.34

Pioneer

Score: 36.79

Trancefamily

Score: 21.88

Mixcloud

Score: 19.42

SoundCloud

Score: 18.51

Akai

Score: 15.65

Alphalete

Score: 15.10

Tomorrowland

Score: 13.06

Lollapalooza

Score: 8.33

Pro Tools

Score: 8.20

Brand	Category	Score
iHeartRaves		301.80
Phase One		187.23
Ableton		46.34
Pioneer		36.79
Trancefamily		21.88
Mixcloud		19.42
SoundCloud		18.51
Akai		15.65
Alphalete		15.10
Tomorrowland		13.06
Lollapalooza		8.33
Pro Tools		8.20
Beats Electronics		6.92
Coachella		6.16
Bud Light		5.95
Pacific Northwest Wonderland		5.34
American Eagle		5.17
Verizon		5.09
Coors		4.91
Spotify Music		4.33
Taco Bell		3.99
Mulberry		3.97
Lululemon Athletica		3.62
Pixar		3.57
Acura		3.45
Urban Outfitters		3.22
NHL		2.96
Comedy Central		2.93
Monster Beverage		2.87
Subaru		2.71
Hennessy		2.69
Chrysler		2.57
Carhartt		2.48
Hollister Co		2.48
Pokemon Go		2.36
Jeep		2.31
Target		2.27
Busch		2.22
Vans		2.19
Dr. Martens		2.18
Xbox		2.16
Dodge		2.11
Scion		2.11
Grand Theft Auto		2.10
Red Bull		2.09
Supreme		2.01
Tarte Cosmetics		1.98
Anastasia Beverly Hills		1.97
Showtime		1.96
Fenty beauty		1.95