WIZO
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
62,795
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:05:20 UTC
Genres
Biography
WIZO maintains consistent pull among 25-34 & 18-24 audiences across GERMANY, AUSTRIA, UNITED STATES. The audience leans heavily male (76%), so brand cues around style and status perform well. The clearest reach is on Youtube with 46,521 avg views per post; Instagram functions as the community touchpoint. Affinity with Impericon, Oettinger, Bitburger makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 62,795 · Engagements 1,994 · Rate 3.2% Posts 245 · Views 46,521 · Avg Likes 1,965 · Avg Comments 74 · Avg Views 46,521 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 41% 18-24: 33% 35-44: 18% 45-64: 6% |
Largest: 25-34 (41%); next: 18-24 (33%) |
| Gender Split |
Female: 24% Male: 76% Non-binary/Other: 0% |
Skews male (76%) |
| Top Countries |
GERMANY (76%) AUSTRIA (6%) UNITED STATES (4%) SWITZERLAND (3%) ITALY (1%) |
Top regions: GERMANY (76%), AUSTRIA (6%), UNITED STATES (4%) |
| Platform Engagement | Instagram: 1,562 avg likes/post · Youtube: 46,521 avg views/post | Best reach: Youtube 46,521 avg views; best engagement: Instagram 1,562 avg likes |
Top Brand Affinities
Impericon
Oettinger
Bitburger
Krombacher
Augustiner Helles
Warsteiner
Gamescom
Beck`s
Edeka
Ampeg
Commerzbank
Hummel
| Brand | Category | Score |
|---|---|---|
| Impericon | 275.58 | |
| Oettinger | 78.71 | |
| Bitburger | 49.77 | |
| Krombacher | 43.89 | |
| Augustiner Helles | 41.59 | |
| Warsteiner | 33.01 | |
| Gamescom | 28.75 | |
| Beck`s | 25.82 | |
| Edeka | 23.54 | |
| Ampeg | 22.22 | |
| Commerzbank | 21.84 | |
| Hummel | 20.94 | |
| Fred Perry | 19.86 | |
| Sennheiser | 13.22 | |
| Braun | 10.88 | |
| Heinz | 9.22 | |
| Dr. Martens | 9.19 | |
| Volcom | 8.78 | |
| Paulaner | 8.76 | |
| Amazon Music | 8.05 | |
| Opel | 7.87 | |
| Jagermeister | 7.39 | |
| Lufthansa | 7.13 | |
| PLAYMOBIL | 6.99 | |
| Lidl | 6.48 | |
| Columbia Pictures | 5.67 | |
| Vans | 5.18 | |
| Carhartt | 5.08 | |
| Resident Evil | 4.96 | |
| AMC | 4.83 | |
| Jack Daniels | 4.30 | |
| ALDI | 4.14 | |
| Spotify Music | 4.02 | |
| Geocaching | 3.95 | |
| Nintendo | 3.87 | |
| Monster Beverage | 3.76 | |
| Lego | 3.66 | |
| Guinness | 3.57 | |
| Fallout | 3.43 | |
| Converse | 3.37 | |
| The Witcher | 3.36 | |
| Mitsubishi Motors | 3.11 | |
| Busch | 3.05 | |
| Star Wars | 3.00 | |
| Faber-Castell | 2.91 | |
| Comedy Central | 2.89 | |
| Polaroid | 2.89 | |
| Aperol | 2.75 | |
| IKEA | 2.65 | |
| Volkswagen | 2.62 |
Official Profiles
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LoginArtist: WIZO
The map shows every radio station that aired WIZO today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams (2025-09-14)
Total: 370,459
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Last.fm |
196,129 | 52.94% |
| [+] |
Spotify |
174,330 | 47.06% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-05 03:00 UTC | WIZO, NoRMAhl | Club Vaudeville | Lindau (Bodensee), Germany | |
| 2026-02-06 03:00 UTC | WIZO, NoRMAhl | Roxy | Ulm, Germany | |
| 2026-02-07 03:00 UTC | WIZO | Posthalle GmbH | Würzburg, Germany | |
| 2026-02-08 03:00 UTC | WIZO, NoRMAhl | Löwensaal | Nuremberg, Germany | |
| 2026-02-12 03:00 UTC | WIZO, NoRMAhl | Eventhalle Westpark | Ingolstadt, Germany | |
| 2026-02-13 03:00 UTC | WIZO | Backstage | Munich, Germany | |
| 2026-02-14 03:00 UTC | WIZO | Backstage | Munich, Germany | |
| 2026-02-15 03:00 UTC | WIZO, ITCHY | Music Hall Innsbruck | Innsbruck, Austria | |
| 2026-02-18 03:00 UTC | WIZO, ITCHY | Alter Schlachthof (Schl8hof) Wels | Wels, Austria | |
| 2026-02-20 03:00 UTC | WIZO | Arena | Vienna, Austria | |
| 2026-02-21 03:00 UTC | WIZO | Arena | Vienna, Austria | |
| 2026-02-22 03:00 UTC | WIZO, ITCHY | Orpheum | Graz, Austria | |
| 2026-02-25 03:00 UTC | WIZO | KOMMA Wörgl Veranstaltungszentrum | Wörgl, Austria | |
| 2026-02-26 03:09 UTC | WIZO | AIRPORT-EVENTHALL | Obertraubling, Germany | |
| 2026-02-27 03:00 UTC | WIZO | Alter Gasometer e.V. | Zwickau, Germany | |
| 2026-02-28 03:00 UTC | WIZO, ITCHY | Stromwerk | Dresden, Germany | |
| 2026-03-01 03:00 UTC | WIZO | Felsenkeller Leipzig | Leipzig, Germany | |
| 2026-03-04 03:00 UTC | WIZO, Der Butterwegge | FZW | Dortmund, Germany | |
| 2026-03-05 03:00 UTC | WIZO, Der Butterwegge | Fabrik Coesfeld | Coesfeld, Germany | |
| 2026-03-07 03:00 UTC | WIZO | Carlswerk Victoria | Cologne, Germany | |
| 2026-03-08 03:00 UTC | WIZO, Rantanplan | Turbinenhalle | Oberhausen, Germany | |
| 2026-03-11 02:00 UTC | WIZO, Rantanplan | Rosenhof Osnabrück | Osnabrück, Germany | |
| 2026-03-12 02:00 UTC | WIZO | Spielplatz Pumpwerk | Wilhelmshaven, Germany | |
| 2026-03-12 03:00 UTC | WIZO | Kulturzentrum Pumpwerk | Wilhelmshaven, Germany | |
| 2026-03-14 01:00 UTC | WIZO, NoRMAhl | Grosse Freiheit 36 | Hamburg, Germany | |
| 2026-03-15 02:00 UTC | WIZO | Capitol Hannover | Hanover, Germany | |
| 2026-03-16 02:00 UTC | Godspeed You! Black Emperor, WIZO, Dani Lia, Kristof Hahn | Schlachthof Wiesbaden | Wiesbaden, Germany | |
| 2026-03-18 02:00 UTC | WIZO, ZSK | Westand Braunschweig | Brunswick, Germany | |
| 2026-03-19 02:00 UTC | WIZO, ZSK | Max Nachttheater | Kiel, Germany | |
| 2026-03-20 02:00 UTC | WIZO, ZSK | M.A.U. Club | Rostock, Germany | |
| 2026-03-21 02:00 UTC | WIZO, ZSK | Waschhaus Potsdam | Potsdam, Germany | |
| 2026-03-22 02:00 UTC | WIZO, NoRMAhl | ASTRA Kulturhaus | Berlin, Germany | |
| 2026-03-25 02:00 UTC | WIZO, Montreal | Factory | Magdeburg, Germany | |
| 2026-03-26 02:00 UTC | WIZO | Unterm Heilig Kreuz | Fulda, Germany | |
| 2026-03-26 02:00 UTC | WIZO | Kulturkeller | Fulda, Germany | |
| 2026-03-27 02:00 UTC | WIZO, Montreal | Garage | Saarbrücken, Germany | |
| 2026-03-28 02:00 UTC | WIZO, Montreal | Garage | Saarbrücken, Germany | |
| 2026-03-29 02:00 UTC | WIZO, Montreal | Schlachthof Wiesbaden | Wiesbaden, Germany | |
| 2026-04-01 02:00 UTC | WIZO | Substage Karlsruhe | Karlsruhe, Germany | |
| 2026-04-02 02:00 UTC | WIZO, Montreal | Haus der Jugend | Freiburg im Breisgau, Germany | |
| 2026-04-03 02:00 UTC | WIZO, Montreal | Kulturfabrik Kofmehl | Solothurn, Switzerland | |
| 2026-04-04 02:00 UTC | WIZO, Montreal | Volkshaus | Zürich, Switzerland | |
| 2026-04-05 02:00 UTC | WIZO | LKA Longhorn // Ausverkauft! | Stuttgart, Germany | |
| 2026-04-06 02:00 UTC | WIZO | LKA Longhorn // Ausverkauft! | Stuttgart, Germany |
