Watain
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
171,815
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 16:52:15 UTC
Genres
Biography
Their infamous live shows have become a worldwide phenomenon; inimitable ceremonies of wild Black Metal fanatism where the sacred and solemn collides with raw power.
With their greatly anticipated seventh studio album, Watain continues to arouse and electrify their audience with an unmistakable, adventurous brand of Black Metal Magic, processed and distilled over the course of a 25-year long history. It is the first album recorded live in the studio with a full ensemble, with music written by the original trinity of E. Danielsson, H. Jonsson and P. Forsberg.
Watain stands for the sacred, the lawless and the triumphant ecstasy of the free spirit.
DISCOGRAPHY (albums):
Rabid Death’s Curse (2000)
Casus Luciferi (2003)
Sworn To The Dark (2007)
Lawless Darness (2010)
The Wild Hunt (2013)
Trident Wolf Eclipse (2018)
The Agony and Ecstasy of Watain (2022)
STUDIO AND LIVE LINE-UP 2022:
E. Danielsson - vocals
P. Forsberg - guitar
A. Lillo - bass
H. Eriksson - guitar
E. Forcas - drums
Watain resonates most with 25-34 & 18-24 audiences and shows durable presence in UNITED STATES, BRAZIL, MEXICO. With a heavily male (82%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (63,371 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Impericon, Ampeg, Bloodborne makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 171,815 · Engagements 6,405 · Rate 3.7% Posts 598 · Views 63,371 · Avg Likes 6,346 · Avg Comments 194 · Avg Views 63,371 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 44% 18-24: 31% 35-44: 18% 45-64: 5% |
Largest: 25-34 (44%); next: 18-24 (31%) |
| Gender Split |
Female: 18% Male: 82% Non-binary/Other: 0% |
Skews male (82%) |
| Top Countries |
UNITED STATES (22%) BRAZIL (8%) MEXICO (4%) CANADA (4%) POLAND (4%) |
Top regions: UNITED STATES (22%), BRAZIL (8%), MEXICO (4%) |
| Platform Engagement | Instagram: 5,368 avg likes/post · Youtube: 63,371 avg views/post | Best reach: Youtube 63,371 avg views; best engagement: Instagram 5,368 avg likes |
Top Brand Affinities
Impericon
Ampeg
Bloodborne
Sennheiser
Jagermeister
Diablo
Capcom
World of Warcraft
Resident Evil
The Witcher
Fallout
Pro Tools
| Brand | Category | Score |
|---|---|---|
| Impericon | 54.52 | |
| Ampeg | 31.70 | |
| Bloodborne | 21.01 | |
| Sennheiser | 10.28 | |
| Jagermeister | 9.35 | |
| Diablo | 8.57 | |
| Capcom | 8.31 | |
| World of Warcraft | 8.13 | |
| Resident Evil | 7.76 | |
| The Witcher | 7.68 | |
| Fallout | 7.54 | |
| Pro Tools | 7.48 | |
| God of War | 6.91 | |
| Movistar | 6.27 | |
| Mortal Kombat | 6.20 | |
| Jack Daniels | 6.08 | |
| Jameson | 5.15 | |
| Spotify Music | 5.10 | |
| Dr. Martens | 4.81 | |
| Sega | 4.68 | |
| Paco Rabanne | 4.61 | |
| Pilsner Urquell | 4.59 | |
| Final Fantasy | 4.51 | |
| Kickstarter | 3.90 | |
| Bethesda Softworks | 3.82 | |
| Columbia Pictures | 3.49 | |
| Star Wars | 3.44 | |
| WWE | 3.26 | |
| Omega | 3.17 | |
| Ubisoft | 3.13 | |
| Harley-Davidson | 3.11 | |
| Warner Bros | 3.03 | |
| Guinness | 2.99 | |
| Activision Blizzard | 2.98 | |
| Monster Beverage | 2.95 | |
| AMC | 2.86 | |
| NHL | 2.85 | |
| PlayStation | 2.84 | |
| HBO | 2.77 | |
| Nintendo | 2.75 | |
| MTV | 2.51 | |
| SoundCloud | 2.44 | |
| Xbox | 2.25 | |
| Budweiser | 2.22 | |
| Vans | 2.10 | |
| Transformers | 2.08 | |
| Chrysler | 1.97 | |
| Heineken | 1.95 | |
| DC Entertainment | 1.80 | |
| Marvel Entertainment | 1.72 |
Official Profiles
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















