Walk the Moon

Walk the Moon — rock artist from US.

WALK THE MOON gained recognition through extensive touring in support of their self-titled debut album, which included the popular track "Anna Sun." Their…

Influence: 70.82% Fanbase: 64.74% Trending: 73.86% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-09-27

899,500

Social Media Followers

As of 2025-09-27

00:00:00

Hours Airplay

2025-12-07 09:32:01 UTC

Genres

rockrockpop rockalternativealternativeindie rock

Biography

WALK THE MOON gained recognition through extensive touring in support of their self-titled debut album, which included the popular track "Anna Sun." Their breakthrough came with the multi-platinum hit "Shut Up and Dance" from the album TALKING IS HARD, which topped multiple Billboard charts. Subsequent releases like 2017's What If Nothing and 2022's HEIGHTS showcased their diverse sound and produced hits such as "Kamikaze" and "One Foot." Known for their energetic live performances and devoted fan base, WALK THE MOON has achieved success with four studio albums and billions of streams worldwide.

In a recent release before going on hiatus, WALK THE MOON put out an album featuring alternate and remixed versions of their songs along with new tracks, including "The Liftaway." The band's music continues to resonate with audiences for its themes of self-love, resilience, and inclusivity, solidifying their reputation as a dynamic presence in the alternative rock-pop scene.

Top Brand Affinities

Report Date: 2025-09-27

Walk the Moon maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, BRAZIL, UNITED KINGDOM. The audience leans female-leaning (54%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 11,650 avg views per post; Tiktok functions as the community touchpoint. Affinity with leading lifestyle names makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Walk the Moon score 0.05% — Low bucket.

Followers:899,500

Engagements:484

Rate:0.1%

Posts:356

Avg Likes:429

Avg Comments:29

Avg Views:19,479

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 899,500 · Engagements 484 · Rate 0.1% Posts 356 · Views 19,479 · Avg Likes 429 · Avg Comments 29 · Avg Views 19,479	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 55% 25-34: 28% 13-17: 8% 35-44: 7%	Largest: 18-24 (55%); next: 25-34 (28%)
Gender Split	Female: 54% Male: 46% Non-binary/Other: 0%	Skews female (54%)
Top Countries	UNITED STATES (30%) BRAZIL (8%) UNITED KINGDOM (7%) CANADA (4%) INDIA (4%)	Top regions: UNITED STATES (30%), BRAZIL (8%), UNITED KINGDOM (7%)
Platform Engagement	Tiktok: 11,650 avg views/post · Youtube: 7,829 avg views/post	Best reach: Tiktok 11,650 avg views; best engagement: Tiktok 242 avg likes