Vraell
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
217,183
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-08 07:46:19 UTC
Genres
Biography
Vraell builds repeat engagement among 18-24 & 25-34 audiences throughout UNITED STATES, PHILIPPINES, BRAZIL. With a heavily male (69%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (7,006 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Ableton, MOOG, Akg point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 217,183 · Engagements 1,666 · Rate 0.8% Posts 887 · Views 8,438 · Avg Likes 1,557 · Avg Comments 56 · Avg Views 8,438 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 46% 25-34: 39% 35-44: 8% 13-17: 5% |
Largest: 18-24 (46%); next: 25-34 (39%) |
| Gender Split |
Female: 31% Male: 69% Non-binary/Other: 0% |
Skews male (69%) |
| Top Countries |
UNITED STATES (15%) PHILIPPINES (11%) BRAZIL (10%) UNITED KINGDOM (7%) CANADA (7%) |
Top regions: UNITED STATES (15%), PHILIPPINES (11%), BRAZIL (10%) |
| Platform Engagement | Instagram: 807 avg likes/post · Tiktok: 7,006 avg views/post · Youtube: 1,432 avg views/post | Best reach: Tiktok 7,006 avg views; best engagement: Instagram 807 avg likes |
Top Brand Affinities
Ableton
MOOG
Akg
Akai
Pro Tools
Amazon Music
Sennheiser
Spotify Music
SoundCloud
Beats Electronics
Kodak
Leica
| Brand | Category | Score |
|---|---|---|
| Ableton | 27.55 | |
| MOOG | 27.52 | |
| Akg | 16.17 | |
| Akai | 16.02 | |
| Pro Tools | 12.47 | |
| Amazon Music | 11.38 | |
| Sennheiser | 9.23 | |
| Spotify Music | 6.61 | |
| SoundCloud | 6.44 | |
| Beats Electronics | 6.10 | |
| Kodak | 5.19 | |
| Leica | 4.94 | |
| Fujifilm | 4.33 | |
| Summit Entertainment | 4.05 | |
| NBC | 3.13 | |
| musical.ly | 2.98 | |
| Carhartt | 2.86 | |
| Dr. Martens | 2.82 | |
| A Game of Tones | 2.79 | |
| Urban Outfitters | 2.79 | |
| ASOS | 2.69 | |
| Polaroid | 2.49 | |
| National Geographic | 2.38 | |
| Airbnb | 2.12 | |
| Adobe | 2.06 | |
| Lollapalooza | 2.02 | |
| Yamaha | 1.96 | |
| Sony | 1.92 | |
| Warner Bros | 1.89 | |
| Canon | 1.88 | |
| Showtime | 1.87 | |
| Coachella | 1.85 | |
| Aperol | 1.65 | |
| H&M | 1.57 | |
| BBC | 1.56 | |
| The North Face | 1.50 | |
| Nikon | 1.49 | |
| Snapseed | 1.43 | |
| Guinness | 1.42 | |
| Tesla Motors | 1.41 | |
| GoPro | 1.41 | |
| Lush | 1.32 | |
| Bellagio | 1.25 | |
| Travelgram | 1.24 | |
| Amazon | 1.23 | |
| Pixar | 1.22 | |
| Vogue | 1.20 | |
| HBO | 1.20 | |
| New Balance | 1.17 | |
| Vans | 1.15 |
Official Profiles
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LoginArtist: Vraell
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Top 10 Songs Played Today
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Total Streams (2025-09-05)
Total: 381,691
| PLATFORM | TOTAL | % | |
|---|---|---|---|
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303,032 | 79.39% |
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78,659 | 20.61% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-14 08:00 UTC | Vraell | LE CEPAC SILO | Marseille, France | |
| 2026-01-15 08:00 UTC | Vraell | Le Bikini | Toulouse, France | |
| 2026-01-16 08:00 UTC | Vraell | Le Bikini | Toulouse, France | |
| 2026-02-05 08:00 UTC | Vraell | La Belle Électrique | Grenoble, France | |
| 2026-02-06 08:00 UTC | Vraell | La Vapeur | Dijon, France | |
| 2026-02-07 08:00 UTC | Vraell | L'Autre Canal | Nancy, France | |
| 2026-02-27 08:00 UTC | Vraell | Le 106 | Rouen, France | |
| 2026-02-28 08:00 UTC | Vraell | LA CARTONNERIE | Reims, France | |
| 2026-03-15 03:00 UTC | Thylacine | ZENITH D'AMIENS | Amiens, France | |
| 2026-03-15 03:00 UTC | Vraell | Zénith Arena de Lille | Lille, France | |
| 2026-03-20 03:00 UTC | Vraell | Zénith de Paris - La Villette | Paris, France | |
| 2026-03-20 03:00 UTC | Thylacine | Zenith Paris | Paris, France | |
| 2026-03-21 07:00 UTC | Vraell | Arena de Genève | Geneva, Switzerland | |
| 2026-03-27 03:00 UTC | Thylacine, Vraell | Halle Tony Garnier | Lyon, France |















