Vitinho Brand Affinity ranks highest Danone at 27.37% . Very Strong. Score DMDB 53.61% | Fanbase 40.60%

Vitinho — latin artist from BR.

Vitinho, born in Valença, Rio de Janeiro, began his music career as a child, influenced by his father. He gained recognition in 2008 with the group Disfarce…

Vitinho

Established

Country: BR | Artist ID: 11e83fea-f3eb-3e00-9c36-aa1c026db3d8

Find Artist

Genres

latinpagodepagode novo

Influential: 53.61% Fanbase: 40.60% Trending: 60.11%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Danone • 27.37% • Very Strong

As of 2025-09-10

3,808,357

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 53.61% | Fanbase 40.60% | Trending 60.11% | CAREER STAGE: MID_LEVEL

Biography

Vitinho, born in Valença, Rio de Janeiro, began his music career as a child, influenced by his father. He gained recognition in 2008 with the group Disfarce and later found success as a solo artist with hits like "Traição" and "Deixa Eu Te Tocar". In 2019, he released the DVD "Sonhos" featuring collaborations with Péricles, Sorriso Maroto, and Pixote, continuing to innovate in the pagode genre with songs like "Não Me Vejo Sem Você". With over 2 billion streams on digital platforms, his distinctive voice and engaging lyrics have established him as a prominent figure in contemporary pagode music.

Report Date: 2025-09-10

Vitinho connects with 18-24 & 25-34 audiences and shows durable traction across BRAZIL, UNITED STATES, PORTUGAL. With a female-leaning (54%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 12,850 avg views per post; Instagram adds dependable engagement depth. Overlap with Danone, Itaipava, Lojas Renner highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Vitinho moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Vitinho score 0.11% — Low bucket.

Brand: DanoneBrand: ItaipavaBrand: Lojas Renner

Followers:3,808,357

Engagements:4,036

Rate:0.1%

Posts:5,953

Avg Likes:3,894

Avg Comments:181

Avg Views:17,822

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 3,808,357 · Engagements 4,036 · Rate 0.1% Posts 5,953 · Views 17,822 · Avg Likes 3,894 · Avg Comments 181 · Avg Views 17,822	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 51% 25-34: 37% 35-44: 7% 13-17: 5%	Largest: 18-24 (51%); next: 25-34 (37%)
Gender Split	Female: 54% Male: 46% Non-binary/Other: 0%	Skews female (54%)
Top Countries	BRAZIL (97%) UNITED STATES (1%) PORTUGAL (0%) BULGARIA (0%) GERMANY (0%)	Top regions: BRAZIL (97%), UNITED STATES (1%), PORTUGAL (0%)
Platform Engagement	Instagram: 2,640 avg likes/post · Tiktok: 12,850 avg views/post · Youtube: 4,972 avg views/post	Best reach: Tiktok 12,850 avg views; best engagement: Instagram 2,640 avg likes

Top Brand Affinities

Danone

Score: 27.37

Itaipava

Score: 25.29

Lojas Renner

Score: 21.52

Xerox

Score: 14.00

Ambev

Score: 13.93

Banco Bradesco

Score: 10.31

Sarar

Score: 8.83

Moda Praia

Score: 8.56

Boticario

Score: 8.36

Rapha

Score: 6.93

Barber Shop Connect

Score: 6.35

Riachuelo

Score: 5.85

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Top Brand Affinities

Brand	Category	Score
Danone		27.37
Itaipava		25.29
Lojas Renner		21.52
Xerox		14.00
Ambev		13.93
Banco Bradesco		10.31
Sarar		8.83
Moda Praia		8.56
Boticario		8.36
Rapha		6.93
Barber Shop Connect		6.35
Riachuelo		5.85
Eudora		4.47
Avon		4.38
Smirnoff		4.23
Uber		3.96
Heineken		3.23
Budweiser		2.61
Lollapalooza		2.18
Lacoste		2.05
Oakley		2.03
UFC		1.62
Mitsubishi		1.56
shein		1.50
Pandora		1.32
SheInside		1.32
Nutella		1.28
musical.ly		1.26
Spotify Music		1.18
FIFA		0.97
Red Bull		0.94
DC Entertainment		0.88
Chevrolet		0.78
Netflix		0.72
Coca-Cola		0.65
NBA		0.62
Adidas		0.60
Xbox		0.60
Nike		0.58
McDonald's		0.52
Samsung Group		0.51
MAC Cosmetics		0.44
Walt Disney		0.41
Honda		0.41
Volkswagen		0.40
Canon		0.36
Zara		0.35
GoPro		0.32
Google		0.32
BMW		0.30