Virus
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
126,022
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 16:53:57 UTC
Genres
Biography
Virus stands out with 25-34 & 18-24 audiences across ARGENTINA, CHILE, PERU. The profile is heavily male (73%), and content lands hardest on Youtube, where posts average 4,912 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Movistar, Sandro, Lollapalooza, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Virus a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 126,022 · Engagements 1,773 · Rate 1.4% Posts 439 · Views 4,912 · Avg Likes 1,765 · Avg Comments 50 · Avg Views 4,912 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 37% 18-24: 29% 35-44: 22% 45-64: 9% |
Largest: 25-34 (37%); next: 18-24 (29%) |
| Gender Split |
Female: 27% Male: 73% Non-binary/Other: 0% |
Skews male (73%) |
| Top Countries |
ARGENTINA (54%) CHILE (12%) PERU (10%) MEXICO (5%) COLOMBIA (3%) |
Top regions: ARGENTINA (54%), CHILE (12%), PERU (10%) |
| Platform Engagement | Instagram: 1,667 avg likes/post · Youtube: 4,912 avg views/post | Best reach: Youtube 4,912 avg views; best engagement: Instagram 1,667 avg likes |
Top Brand Affinities
Movistar
Sandro
Lollapalooza
LATAM
Amazon Music
Cafecito
Pro Tools
DeLorean Motor Company
Ableton
Spotify Music
MTV
Campari
| Brand | Category | Score |
|---|---|---|
| Movistar | 27.50 | |
| Sandro | 18.58 | |
| Lollapalooza | 15.10 | |
| LATAM | 10.69 | |
| Amazon Music | 8.35 | |
| Cafecito | 7.75 | |
| Pro Tools | 7.64 | |
| DeLorean Motor Company | 7.58 | |
| Ableton | 7.02 | |
| Spotify Music | 5.97 | |
| MTV | 5.64 | |
| Campari | 5.06 | |
| VidaSana | 4.33 | |
| Kodak | 4.03 | |
| Pringles | 3.11 | |
| Carrefour | 3.02 | |
| Guess | 2.29 | |
| musical.ly | 2.18 | |
| SoundCloud | 2.09 | |
| Renault | 2.07 | |
| Fujifilm | 1.93 | |
| Tinder | 1.80 | |
| Warner Bros | 1.73 | |
| Peugeot | 1.71 | |
| Pepsi | 1.70 | |
| Heineken | 1.68 | |
| Aperol | 1.63 | |
| Fiat | 1.62 | |
| Polaroid | 1.60 | |
| Sony | 1.36 | |
| Star Wars | 1.36 | |
| Beats Electronics | 1.30 | |
| Netflix | 1.26 | |
| Lamborghini | 1.25 | |
| DC Entertainment | 1.25 | |
| Marvel | 1.20 | |
| Nikon | 1.19 | |
| Coachella | 1.12 | |
| Pixar | 1.11 | |
| NBA | 1.07 | |
| CBS | 0.99 | |
| Snapseed | 0.99 | |
| Yamaha | 0.98 | |
| Vogue | 0.96 | |
| Tesla Motors | 0.95 | |
| FIFA | 0.93 | |
| Chevrolet | 0.92 | |
| HBO | 0.91 | |
| National Geographic | 0.91 | |
| Coca-Cola | 0.88 |
Official Profiles
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LoginArtist: Virus
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Total Streams
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















