Vanilla Ice
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-01
3,281,317
Social Media Followers
As of 2025-09-01
00:00:00
Hours Airplay
2025-10-08 20:20:49 UTC
Genres
Biography
Vanilla Ice speaks to 25-34 & 18-24 audiences with measurable traction in UNITED STATES, INDIA, BRAZIL. Composition is heavily male (71%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (47,600 avg views per post), and Tiktok supplies credible back-and-forth with core fans. Affinity clusters near JL Audio, Tagaz, RAM Trucks, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 3,281,317 · Engagements 6,724 · Rate 0.2% Posts 3,747 · Views 60,525 · Avg Likes 6,383 · Avg Comments 336 · Avg Views 60,525 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 37% 18-24: 27% 35-44: 23% 45-64: 10% |
Largest: 25-34 (37%); next: 18-24 (27%) |
| Gender Split |
Female: 29% Male: 71% Non-binary/Other: 0% |
Skews male (71%) |
| Top Countries |
UNITED STATES (40%) INDIA (7%) BRAZIL (6%) CANADA (5%) NIGERIA (5%) |
Top regions: UNITED STATES (40%), INDIA (7%), BRAZIL (6%) |
| Platform Engagement | Instagram: 2,496 avg likes/post · Tiktok: 47,600 avg views/post · Youtube: 12,925 avg views/post | Best reach: Tiktok 47,600 avg views; best engagement: Tiktok 3,334 avg likes |
Top Brand Affinities
JL Audio
Tagaz
RAM Trucks
Oldsmobile
Pontiac
Kenworth
Buick
Lowe's
Hoonigan
FOX
DeLorean Motor Company
Amazon Music
| Brand | Category | Score |
|---|---|---|
| JL Audio | 59.33 | |
| Tagaz | 30.36 | |
| RAM Trucks | 26.72 | |
| Oldsmobile | 18.19 | |
| Pontiac | 15.74 | |
| Kenworth | 14.52 | |
| Buick | 12.90 | |
| Lowe's | 10.60 | |
| Hoonigan | 10.11 | |
| FOX | 9.59 | |
| DeLorean Motor Company | 8.85 | |
| Amazon Music | 8.04 | |
| Hasbro | 7.88 | |
| Hummer | 7.02 | |
| Acura | 7.00 | |
| The Home Depot | 6.48 | |
| Macy's | 6.24 | |
| GMC | 6.16 | |
| FedEx | 6.06 | |
| Husqvarna Motorcycles | 5.99 | |
| MATTEL | 5.97 | |
| Datsun | 5.85 | |
| Alpinestars | 5.77 | |
| Power Rangers | 5.54 | |
| Walgreens | 5.50 | |
| Pirelli | 5.41 | |
| Publix | 5.35 | |
| Margaritaville | 5.29 | |
| American Airlines | 5.26 | |
| ESPN | 5.14 | |
| Bud Light | 4.66 | |
| Kroger | 4.56 | |
| Chick-fil-A | 4.43 | |
| Gillette | 4.39 | |
| MTV | 4.32 | |
| Verizon | 4.30 | |
| Monster Beverage | 4.28 | |
| Holden | 4.25 | |
| Harley-Davidson | 4.19 | |
| Aston Martin | 4.01 | |
| Dunkin' Donuts | 3.98 | |
| NHL | 3.97 | |
| iHeartRadio Music Awards | 3.89 | |
| Taco Bell | 3.86 | |
| Rover | 3.80 | |
| Busch | 3.78 | |
| eBay | 3.77 | |
| Cadillac | 3.71 | |
| Coors | 3.61 | |
| Paramount Pictures | 3.55 |
Official Profiles
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LoginArtist: Vanilla Ice
The map shows every radio station that aired Vanilla Ice today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-16)
Total: 1,308,359
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Last.fm |
855,705 | 65.40% |
| [+] |
Yandex |
308,058 | 23.55% |
| [+] |
Audiomack |
144,596 | 11.05% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Spotify |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-23)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-23 03:46:51 | Ice Ice Baby | Gold 90.5 FM | Caldecott Hill Estate, SG | 207 |
| 2025-08-23 03:25:55 | Ice Ice Baby (Re-Recorded) | Radionica | Bogotá, CO | 253 |
| 2025-08-23 03:13:02 | Ice Ice Baby | Los 40 Classic | Almería, ES | 201 |
| 2025-08-23 03:05:30 | Ice Ice Baby | Happy 104 | Athens, GR | 196 |
| 2025-08-23 02:57:10 | Ice Ice Baby | Absolute Radio 90's | London, GB | 214 |
| 2025-08-23 02:04:07 | Ice Ice Baby (edit) | Sud Radio | Izel, BE | 185 |
| 2025-08-23 01:54:25 | Ice Ice Baby | NRJ Radio ENERGY | Sofia, BG | 191 |
| 2025-08-23 01:09:33 | Ice Ice Baby - Club Mix | KIOA-F2 | Des Moines, IA, US | 249 |
| 2025-08-23 00:49:22 | Ice Ice Baby | Happy 104 | Athens, GR | 4 |
| 2025-08-23 00:47:41 | Ice Ice Baby | H2O Annecy | Annecy, FR | 195 |
Popularity (2025-10-07)
| Platform | % |
|---|---|
| No data. | |
