Unglued

Unglued — electronic artist from GB.

From ravers on the ground to A-list DJ’s in booths and studios, the D+B universe has had one name stuck in their minds, Unglued. First releasing on the 2017…

Influence: 48.72% Fanbase: 18.38% Trending: 63.89% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 115.11% • Very Strong

As of 2025-09-09

34,773

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 08:04:31 UTC

Genres

electronicdancedrum and basselectronicdrum & basseuropeanuk dnb

Biography

From ravers on the ground to A-list DJ’s in booths and studios, the D+B universe has had one name stuck in their minds, Unglued.

First releasing on the 2017 ‘Hospitality In The Park’ compilation with ‘Ay!’, he swiftly upped the levels with ‘Bootstrap Bill’. It’s decimated dancefloors across the globe with spins from the likes of Andy C, Danny Byrd, Randall and Hospital Records’ label boss London Elektricity, as well as receiving widespread support on the airwaves from Metrik, Noisia, Skankandbass and BBC Radio 1’s Rene LaVice.

The enigmatic Unglued is also the proud owner of 2018’s most sought after dubplate. His bootleg of High Contrast’s anthem, ‘If We Ever’ has had everyone talking, catapulting him straight into the stratosphere of the D+B elite.

He’s already been tipped as one to watch by bass powerhouse UKF and internationally renowned magazines DJ Mag and The Wire. From bedroom DJs to A-list selectors, everyone wants a piece and for good reason. It’s no surprise he’s now been picked up by the leading label in the game Hospital Records with an exclusive signing. Welcome to the family, Unglued!

Top Brand Affinities

Report Date: 2025-09-09

Unglued draws 25-34 & 18-24 audiences and holds attention in UNITED KINGDOM, UNITED STATES, NEW ZEALAND. The skew is heavily male (75%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 1,446 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Mixcloud, Pioneer, Ableton makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Unglued score 2.29% — Strong bucket.

Brand: MixcloudBrand: PioneerBrand: Ableton

Followers:34,773

Engagements:797

Rate:2.3%

Posts:522

Avg Likes:744

Avg Comments:40

Avg Views:1,446

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 34,773 · Engagements 797 · Rate 2.3% Posts 522 · Views 1,446 · Avg Likes 744 · Avg Comments 40 · Avg Views 1,446	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 40% 18-24: 37% 35-44: 15% 45-64: 5%	Largest: 25-34 (40%); next: 18-24 (37%)
Gender Split	Female: 25% Male: 75% Non-binary/Other: 0%	Skews male (75%)
Top Countries	UNITED KINGDOM (66%) UNITED STATES (9%) NEW ZEALAND (3%) GERMANY (2%) AUSTRIA (2%)	Top regions: UNITED KINGDOM (66%), UNITED STATES (9%), NEW ZEALAND (3%)
Platform Engagement	Instagram: 625 avg likes/post · Tiktok: 1,446 avg views/post	Best reach: Tiktok 1,446 avg views; best engagement: Instagram 625 avg likes

Top Brand Affinities

Mixcloud

Score: 115.11

Pioneer

Score: 56.04

Ableton

Score: 45.91

Vauxhall

Score: 31.87

SoundCloud

Score: 29.58

Akai

Score: 23.55

Sennheiser

Score: 17.18

Beats Electronics

Score: 8.17

Atmos

Score: 7.08

Warner Bros

Score: 6.93

Spotify Music

Score: 6.48

Tomorrowland

Score: 5.83

Brand	Category	Score
Mixcloud		115.11
Pioneer		56.04
Ableton		45.91
Vauxhall		31.87
SoundCloud		29.58
Akai		23.55
Sennheiser		17.18
Beats Electronics		8.17
Atmos		7.08
Warner Bros		6.93
Spotify Music		6.48
Tomorrowland		5.83
Stüssy		5.25
Tesco		3.87
BBC		3.74
Carhartt		3.14
Sunnies Studios		3.07
Guinness		3.06
ASOS		2.74
Showtime		2.69
Lush		2.59
Emporium		2.56
Monster Beverage		2.48
Dr. Martens		2.42
Red Bull		2.41
Chrysler		2.40
Sneakerhead		2.10
The North Face		2.09
Supreme		2.05
Volkswagen		2.00
Polaroid		1.99
New Balance		1.92
Vans		1.91
Aperol		1.85
Kodak		1.84
GoPro		1.80
Jack Daniels		1.78
A Game of Tones		1.72
Coachella		1.71
Gymshark		1.69
Mazda		1.66
Heineken		1.66
McLaren		1.57
Bentley		1.52
Nike		1.51
Audi		1.50
Jaguar		1.45
Reebok		1.37
Sony		1.29
Polo Ralph Lauren		1.28