underscores
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
99,349
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:59:53 UTC
Genres
Biography
underscores reliably reaches 18-24 & 25-34 audiences in UNITED STATES, UNITED KINGDOM, BRAZIL. The base is heavily male (77%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (48,277 avg views per post); Tiktok layers on depth and replies. The audience sits near Ableton, Launchpad, SoundCloud, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 99,349 · Engagements 8,820 · Rate 8.9% Posts 84 · Views 90,227 · Avg Likes 8,036 · Avg Comments 267 · Avg Views 90,227 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 55% 25-34: 30% 13-17: 7% 35-44: 6% |
Largest: 18-24 (55%); next: 25-34 (30%) |
| Gender Split |
Female: 23% Male: 77% Non-binary/Other: 0% |
Skews male (77%) |
| Top Countries |
UNITED STATES (41%) UNITED KINGDOM (7%) BRAZIL (4%) CANADA (4%) AUSTRALIA (4%) |
Top regions: UNITED STATES (41%), UNITED KINGDOM (7%), BRAZIL (4%) |
| Platform Engagement | Instagram: 0 avg likes/post · Tiktok: 41,950 avg views/post · Youtube: 48,277 avg views/post | Best reach: Youtube 48,277 avg views; best engagement: Tiktok 6,403 avg likes |
Top Brand Affinities
Ableton
Launchpad
SoundCloud
Akai
MOOG
Spotify Music
Pro Tools
Beats Electronics
Pioneer
Coachella
Lollapalooza
Taco Bell
| Brand | Category | Score |
|---|---|---|
| Ableton | 60.77 | |
| Launchpad | 36.14 | |
| SoundCloud | 30.49 | |
| Akai | 22.93 | |
| MOOG | 14.38 | |
| Spotify Music | 13.62 | |
| Pro Tools | 10.84 | |
| Beats Electronics | 9.69 | |
| Pioneer | 9.65 | |
| Coachella | 7.87 | |
| Lollapalooza | 7.85 | |
| Taco Bell | 4.36 | |
| Tomorrowland | 4.18 | |
| Kodak | 3.93 | |
| Oculus | 3.72 | |
| Tinder | 3.53 | |
| Nintendo | 3.42 | |
| Adobe | 3.03 | |
| Sprite | 2.97 | |
| Polaroid | 2.94 | |
| MTV | 2.49 | |
| Dr. Martens | 2.42 | |
| Showtime | 2.39 | |
| Supreme | 2.20 | |
| Chrysler | 2.08 | |
| A Game of Tones | 2.04 | |
| Walmart | 2.00 | |
| Activision Blizzard | 2.00 | |
| Vans | 1.89 | |
| Pepsi | 1.82 | |
| Fujifilm | 1.80 | |
| Pokemon | 1.79 | |
| Chipotle Mexican Grill | 1.65 | |
| Microsoft | 1.55 | |
| Pixar | 1.53 | |
| Airbnb | 1.51 | |
| Pokemon Go | 1.45 | |
| Balenciaga | 1.40 | |
| Warner Bros | 1.35 | |
| Sneakerhead | 1.34 | |
| Cadillac | 1.31 | |
| Converse | 1.31 | |
| Apple | 1.22 | |
| Red Bull | 1.16 | |
| McDonald's | 1.13 | |
| Justin Bieber | 1.13 | |
| The Olympic Games | 1.12 | |
| PlayStation | 1.09 | |
| Gucci | 1.08 | |
| Paypal | 1.08 |
Official Profiles
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LoginArtist: underscores
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-07 08:00 UTC | Danny Brown, underscores | Granada Theater | Dallas, United States | |
| 2025-12-08 03:00 UTC | Danny Brown, femtanyl, underscores | The Granada Theater | Lawrence, United States | |
| 2025-12-10 03:00 UTC | Danny Brown, femtanyl, underscores | The Masquerade | Atlanta, United States | |
| 2025-12-10 03:00 UTC | Danny Brown, underscores | The Masquerade - Altar | Atlanta, United States | |
| 2025-12-12 04:00 UTC | Danny Brown, femtanyl, underscores | Nevermore Hall | Baltimore, United States | |
| 2025-12-14 04:00 UTC | Danny Brown, underscores | Theatre of Living Arts | Philadelphia, United States | |
| 2025-12-15 03:00 UTC | Danny Brown, femtanyl, underscores | Warsaw | New York, United States |















