Tyler Childers Brand Affinity ranks highest Miller Lite at 33.06% . Very Strong. Score DMDB 69.26% | Fanbase 63.95%

Tyler Childers — pop artist from US.

With the release of their latest album "Rustin’ In The Rain," [Artist Name] continues to showcase their musical evolution. Since their debut in 2010, the band…

Tyler Childers

Superstar

Country: US | Gender: male | Artist ID: 11e81bcc-e88a-99c6-a216-a0369fe50396

Find Artist

Genres

popkentucky indiepopcountrycountryoutlaw countryamericankentucky roots

Influential: 69.26% Fanbase: 63.95% Trending: 71.92%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Miller Lite • 33.06% • Very Strong

As of 2025-09-10

3,431,535

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 69.26% | Fanbase 63.95% | Trending 71.92% | CAREER STAGE: SUPERSTAR

Biography

With the release of their latest album "Rustin’ In The Rain," [Artist Name] continues to showcase their musical evolution. Since their debut in 2010, the band has steadily built a dedicated fan base through their unique blend of folk and indie rock. Known for their introspective lyrics and captivating live performances, [Artist Name] has established themselves as a prominent figure in the contemporary music scene.

With multiple tours and festival appearances under their belt, [Artist Name] has proven to be a consistent presence in the industry. Their latest album further solidifies their reputation as a talented and versatile group. As they continue to grow and expand their sound, [Artist Name] remains a force to be reckoned with in the world of independent music.

Report Date: 2025-09-10

Tyler Childers builds repeat engagement among 25-34 & 18-24 audiences throughout UNITED STATES, CANADA, UNITED KINGDOM. With a heavily male (68%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (142,800 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Miller Lite, Ariat, Sherri Hill point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Tyler Childers score 1.79% — Moderate bucket.

Brand: Miller LiteBrand: AriatBrand: Sherri Hill

Followers:3,431,535

Engagements:61,418

Rate:1.8%

Posts:323

Avg Likes:60,206

Avg Comments:612

Avg Views:176,963

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 3,431,535 · Engagements 61,418 · Rate 1.8% Posts 323 · Views 176,963 · Avg Likes 60,206 · Avg Comments 612 · Avg Views 176,963	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 35% 18-24: 31% 35-44: 19% 45-64: 11%	Largest: 25-34 (35%); next: 18-24 (31%)
Gender Split	Female: 32% Male: 68% Non-binary/Other: 0%	Skews male (68%)
Top Countries	UNITED STATES (84%) CANADA (5%) UNITED KINGDOM (2%) NIGERIA (2%) AUSTRALIA (1%)	Top regions: UNITED STATES (84%), CANADA (5%), UNITED KINGDOM (2%)
Platform Engagement	Instagram: 41,243 avg likes/post · Tiktok: 142,800 avg views/post · Youtube: 34,163 avg views/post	Best reach: Tiktok 142,800 avg views; best engagement: Instagram 41,243 avg likes

Top Brand Affinities

Miller Lite

Score: 33.06

Ariat

Score: 27.79

Sherri Hill

Score: 22.07

Coors

Score: 18.10

Tagaz

Score: 17.42

Kroger

Score: 16.66

Houston Livestock Show and Rodeo

Score: 13.81

Barstool Sports

Score: 13.42

Stihl

Score: 13.18

Busch

Score: 12.32

Carhartt

Score: 11.14

Bud Light

Score: 10.18

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Top Brand Affinities

Brand	Category	Score
Miller Lite		33.06
Ariat		27.79
Sherri Hill		22.07
Coors		18.10
Tagaz		17.42
Kroger		16.66
Houston Livestock Show and Rodeo		13.81
Barstool Sports		13.42
Stihl		13.18
Busch		12.32
Carhartt		11.14
Bud Light		10.18
Jim Beam		9.84
Verizon		8.84
Margaritaville		8.10
Free People		7.35
GMC		7.26
Pacific Northwest Wonderland		6.31
Budweiser		6.25
Anthropologie		6.13
Gillette		6.05
Holden		5.40
The Home Depot		5.23
Jeep		5.02
Taco Bell		4.69
Chick-fil-A		4.57
Harley-Davidson		4.55
Heinz		4.49
Cadillac		4.42
American Eagle		4.37
Ford		4.21
Steve Madden		4.07
Chevrolet		4.06
ESPN		4.05
Chrysler		3.82
Dodge		3.73
Oakley		3.70
Urban Outfitters		3.65
WWE		3.42
Showtime		3.33
Under Armour		3.20
Gatorade		3.12
Walmart		3.11
Guinness		2.95
Paramount Pictures		2.79
NHL		2.78
Jack Daniels		2.78
Baileys		2.69
Monster Beverage		2.59
NFL		2.57