Twelve'len
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
60,544
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:06:48 UTC
Genres
Biography
Miami-based R&B/Soul artist, Twelve'Len solidifies himself as a musician for any era. He released his first studio album ‘Sugar Hill Express’ in July 2021 after a 4-year hiatus since his first mixtape ‘Friends.’ Twelve’len's style makes its way from sex, overcoming life battles, and great times with the homies.
Twelve'len speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, BRAZIL, INDIA. Composition is heavily male (72%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (49 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Spinrilla, Sprayground, Live Nation, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 60,544 · Engagements 636 · Rate 1.1% Posts 110 · Views 49 · Avg Likes 636 · Avg Comments 32 · Avg Views 49 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 50% 25-34: 37% 35-44: 7% 13-17: 6% |
Largest: 18-24 (50%); next: 25-34 (37%) |
| Gender Split |
Female: 28% Male: 72% Non-binary/Other: 0% |
Skews male (72%) |
| Top Countries |
UNITED STATES (77%) BRAZIL (7%) INDIA (3%) CANADA (2%) FRANCE (2%) |
Top regions: UNITED STATES (77%), BRAZIL (7%), INDIA (3%) |
| Platform Engagement | Instagram: 632 avg likes/post · Youtube: 49 avg views/post | Best reach: Youtube 49 avg views; best engagement: Instagram 632 avg likes |
Top Brand Affinities
Spinrilla
Sprayground
Live Nation
Warner Music
American Airlines
Pro Tools
Marni
Kodak
Amazon Music
SoundCloud
Palm Angels
Akai
| Brand | Category | Score |
|---|---|---|
| Spinrilla | 42.17 | |
| Sprayground | 38.93 | |
| Live Nation | 27.49 | |
| Warner Music | 26.66 | |
| American Airlines | 25.05 | |
| Pro Tools | 20.60 | |
| Marni | 16.86 | |
| Kodak | 16.25 | |
| Amazon Music | 16.18 | |
| SoundCloud | 15.96 | |
| Palm Angels | 14.75 | |
| Akai | 14.15 | |
| WNBA | 13.97 | |
| Blackmagic Design | 13.79 | |
| True Religion | 13.15 | |
| Arri | 13.02 | |
| Foot Locker | 12.10 | |
| iHeartRadio Music Awards | 11.23 | |
| Ableton | 10.91 | |
| Alexander Wang | 10.80 | |
| Publix | 10.27 | |
| Hennessy | 9.94 | |
| Jean Paul Gaultier | 9.87 | |
| Champion | 9.76 | |
| Pioneer | 9.48 | |
| Beats Electronics | 8.94 | |
| Sneaker News | 8.77 | |
| Acne Studios | 8.24 | |
| ESPN | 8.12 | |
| Maybach | 7.79 | |
| New Era | 7.69 | |
| Spotify Music | 7.62 | |
| Maison Margiela | 6.86 | |
| MTV | 6.67 | |
| Alexander McQueen | 5.98 | |
| Urban Outfitters | 5.57 | |
| Vivienne Westwood | 5.39 | |
| Supreme | 5.34 | |
| Steve Madden | 5.14 | |
| boohoo | 4.86 | |
| Nice Kicks | 4.75 | |
| Coachella | 4.46 | |
| Verizon | 4.37 | |
| Bacardi | 4.16 | |
| Carhartt | 4.10 | |
| Sneakerhead | 4.02 | |
| Coach | 4.01 | |
| Fendi | 3.94 | |
| FashionNova | 3.88 | |
| Moncler | 3.85 |
Official Profiles
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LoginArtist: Twelve'len
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Top 10 Songs Played Today
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Total Streams (2025-09-29)
Total: 61,313
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















