Tune-Yards
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
82,274
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 20:33:27 UTC
Genres
Biography
Its songs came to Garbus and bandmate/partner Brenner with unusual ease, letting the songs come out, following any trail they wished. After covid-isolation, and time away from touring and live shows, the desire to be moved by music was undeniable. The insane experience of growing an actual human being influenced this as well. Garbus and Brenner’s 3-year-old can be heard singing on “Limelight”; the song was born from dancing together as a family to George Clinton.
Recorded as a duo, all but one of these songs are built around Merrill’s drum looping and rhythm building, as they were on some of their early albums like Bird-Brains and W H O K I L L.
Better Dreaming is ferocious in its invocation of self-love, collective action, dance floor liberation, ego-death deliverance, and a future we could all thrive in. When diving into the present darkness of the world, Tune-Yards asks themselves how much literal energy and joy can be conjured and pumped through the music. In its life-affirming art-pop of the apocalypse, Better Dreaming comes true.
Tune-Yards resonates most with 25-34 & 18-24 audiences and shows durable presence in UNITED STATES, UNITED KINGDOM, BRAZIL. With a heavily male (60%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (1,666 avg views per post); Instagram is where fans co-sign. Affinity adjacency to MOOG, Ableton, Akai makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 82,274 · Engagements 626 · Rate 0.8% Posts 1,229 · Views 3,306 · Avg Likes 604 · Avg Comments 21 · Avg Views 3,306 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 40% 18-24: 36% 35-44: 14% 45-64: 7% |
Largest: 25-34 (40%); next: 18-24 (36%) |
| Gender Split |
Female: 40% Male: 60% Non-binary/Other: 0% |
Skews male (60%) |
| Top Countries |
UNITED STATES (41%) UNITED KINGDOM (11%) BRAZIL (6%) CANADA (5%) FRANCE (3%) |
Top regions: UNITED STATES (41%), UNITED KINGDOM (11%), BRAZIL (6%) |
| Platform Engagement | Instagram: 434 avg likes/post · Tiktok: 1,640 avg views/post · Youtube: 1,666 avg views/post | Best reach: Youtube 1,666 avg views; best engagement: Instagram 434 avg likes |
Top Brand Affinities
MOOG
Ableton
Akai
Mixcloud
Kickstarter
Pro Tools
Sennheiser
Amazon Music
Spotify Music
Paramount Pictures
Pacific Northwest Wonderland
Showtime
| Brand | Category | Score |
|---|---|---|
| MOOG | 47.61 | |
| Ableton | 19.23 | |
| Akai | 12.95 | |
| Mixcloud | 12.82 | |
| Kickstarter | 10.96 | |
| Pro Tools | 9.48 | |
| Sennheiser | 9.40 | |
| Amazon Music | 8.50 | |
| Spotify Music | 6.67 | |
| Paramount Pictures | 5.83 | |
| Pacific Northwest Wonderland | 5.29 | |
| Showtime | 5.28 | |
| Coachella | 5.08 | |
| SoundCloud | 4.89 | |
| Hurley | 4.61 | |
| Pfizer | 4.60 | |
| Lollapalooza | 4.54 | |
| Oculus | 4.48 | |
| Columbia Pictures | 4.33 | |
| Coors | 3.96 | |
| Airbnb | 3.96 | |
| Polaroid | 3.80 | |
| Beats Electronics | 3.56 | |
| Emporium | 3.55 | |
| Verizon | 3.46 | |
| Leica | 3.44 | |
| Heinz | 3.35 | |
| Kodak | 3.34 | |
| Tinder | 3.31 | |
| Pixar | 3.24 | |
| NBC | 3.18 | |
| BBC | 3.07 | |
| Nickelodeon | 2.88 | |
| Prismacolor | 2.82 | |
| Cadillac | 2.72 | |
| Carhartt | 2.69 | |
| Warner Bros | 2.52 | |
| Dr. Martens | 2.46 | |
| MTV | 2.45 | |
| Mulberry | 2.37 | |
| Skoda | 2.31 | |
| Activision Blizzard | 2.17 | |
| Busch | 2.16 | |
| Fujifilm | 2.16 | |
| Guinness | 2.12 | |
| Budweiser | 2.10 | |
| Vogue | 2.02 | |
| Costco | 1.98 | |
| Lush | 1.93 | |
| The Olympic Games | 1.92 |
Official Profiles
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LoginArtist: Tune-Yards
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-12 03:00 UTC | Tune-Yards | The Heights Theater | Houston, United States | |
| 2025-12-12 04:00 UTC | Tune-Yards | Heights Theater | Houston, United States | |
| 2025-12-13 03:00 UTC | Tune-Yards | Ferris Wheelers Backyard & BBQ | Dallas, United States | |
| 2025-12-14 00:00 UTC | Holiday Hootenanny 2025 | Radio/East | Austin, United States |















