Tsew The Kid
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-13
963,809
Social Media Followers
As of 2025-09-13
00:00:00
Hours Airplay
2025-12-07 16:51:51 UTC
Genres
Biography
Tsew The Kid builds repeat engagement among 18-24 & 25-34 audiences throughout FRANCE, BELGIUM, CANADA. With a heavily female (58%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (24,000 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Accor Hotels, Kiabi, Cluse point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 963,809 · Engagements 7,589 · Rate 0.8% Posts 611 · Views 30,848 · Avg Likes 7,323 · Avg Comments 116 · Avg Views 30,848 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 63% 25-34: 19% 13-17: 14% 35-44: 3% |
Largest: 18-24 (63%); next: 25-34 (19%) |
| Gender Split |
Female: 58% Male: 42% Non-binary/Other: 0% |
Skews female (58%) |
| Top Countries |
FRANCE (83%) BELGIUM (6%) CANADA (2%) SWITZERLAND (2%) SPAIN (1%) |
Top regions: FRANCE (83%), BELGIUM (6%), CANADA (2%) |
| Platform Engagement | Instagram: 3,898 avg likes/post · Tiktok: 24,000 avg views/post · Youtube: 6,848 avg views/post | Best reach: Tiktok 24,000 avg views; best engagement: Instagram 3,898 avg likes |
Top Brand Affinities
Accor Hotels
Kiabi
Cluse
Longchamp
Sandro
Galeries Lafayette
Garnier
Ricard
Calzedonia
JACQUEMUS
Kiko
Lacoste
| Brand | Category | Score |
|---|---|---|
| Accor Hotels | 36.46 | |
| Kiabi | 17.92 | |
| Cluse | 14.81 | |
| Longchamp | 13.15 | |
| Sandro | 11.89 | |
| Galeries Lafayette | 10.94 | |
| Garnier | 9.89 | |
| Ricard | 9.49 | |
| Calzedonia | 9.22 | |
| JACQUEMUS | 8.05 | |
| Kiko | 7.01 | |
| Lacoste | 6.63 | |
| boohoo | 5.75 | |
| Daniel Wellington | 5.11 | |
| Pull&Bear | 4.73 | |
| Haribo | 4.60 | |
| ASOS | 4.18 | |
| Elle Magazine | 3.94 | |
| Lollapalooza | 3.59 | |
| Bershka | 3.51 | |
| NBC | 3.20 | |
| Carhartt | 2.95 | |
| Timberland | 2.78 | |
| Stradivarius | 2.73 | |
| Stüssy | 2.64 | |
| Christian Louboutin | 2.64 | |
| SoundCloud | 2.58 | |
| Montblanc | 2.58 | |
| The North Face | 2.55 | |
| shein | 2.40 | |
| Supreme | 2.36 | |
| Polo Ralph Lauren | 2.36 | |
| Faber-Castell | 2.31 | |
| Levi's | 2.16 | |
| H&M | 2.15 | |
| Carrefour | 2.13 | |
| Fenty beauty | 2.09 | |
| Nike | 2.04 | |
| Zara | 2.03 | |
| New Balance | 2.03 | |
| KENZO | 2.01 | |
| Dr. Martens | 1.97 | |
| Vans | 1.97 | |
| Hollister Co | 1.94 | |
| SheInside | 1.89 | |
| Cartier | 1.86 | |
| Polaroid | 1.78 | |
| Puma | 1.77 | |
| Balenciaga | 1.73 | |
| Too Faced Cosmetics | 1.73 |
Official Profiles
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LoginArtist: Tsew The Kid
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-13 04:00 UTC | Tsew The Kid | Le Transbordeur | Villeurbanne, France |
